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Isha Choksi

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Head of SEO Operations

Isha Choksi is a digital marketing specialist and the Head of SEO Operations at Selected Firms, where she has been an integral part of the team since the company’s founding. With an academic foundation in management & certified in various SEO practices, she leverages her education and industry know-how to lead SEO initiatives that enhance online visibility, organic reach, and digital growth for clients. Isha’s work focuses on building high-impact SEO frameworks, improving content performance, and strengthening the platform’s authority within the global digital-services ecosystem.

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Trends

Risk Assessment and Control Design for SOC 2 Compliance

SOC 2 succeeds when risks drive control design. This article shows how to scope correctly, assess real threats, and build practical controls that fit how teams work and generate audit-ready evidence without chaos.!!
  • calendar

    10 Feb 2026

  • time

    7 Min

  • author

    Isha Choksi

  • view-count

    190

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Digital Marketing

Why Most 'Earned Links' Aren't Actually Earned

The idea that great content naturally earns links is one of marketing’s biggest myths. This article breaks down what’s actually behind most “earned links” and explains what Google truly values when evaluating backlinks.
  • calendar

    06 Feb 2026

  • time

    8 Min

  • author

    Isha Choksi

  • view-count

    155

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Trends

Streamlining Workforce Management for Better Efficiency

A clear, no-friction approach to workforce management that reduces missed handoffs, improves visibility, and helps teams handle onboarding, daily requests, and offboarding without adding heavy process or unnecessary tools.
  • calendar

    02 Feb 2026

  • time

    7 Min

  • author

    Isha Choksi

  • view-count

    184

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AI/ ML
Trends

How Upgrading PC Supports AI-Powered Tools and Smart Technology Use

As AI-powered software and smart technologies become more demanding, older PCs struggle to keep up. This article explains how strategic PC upgrades enhance performance, stability, and long-term usability for AI and IoT applications.
  • calendar

    30 Jan 2026

  • time

    6 Min

  • author

    Isha Choksi

  • view-count

    368

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Trends

Lending KPIs to Measure the Success of Your Finance Business

A practical guide to lending KPIs that go beyond surface-level metrics. Learn how to track growth, risk, profitability, operations, and customer outcomes to improve lending performance and decision-making.
  • calendar

    23 Jan 2026

  • time

    9 Min

  • author

    Isha Choksi

  • view-count

    407

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Web

How Buying Plays Can Spark Sustainable Growth for New Artists

Buying plays can help new artists gain early visibility, attract listeners, and create momentum that leads to organic discovery and long-term sustainable growth on streaming platforms.
  • calendar

    22 Jan 2026

  • time

    7 Min

  • author

    Isha Choksi

  • view-count

    210

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Digital Marketing

Buying Instagram Views: Strategy, Algorithm Impact, and Business ROI

Buying Instagram views can boost early visibility and social proof. This article explains its impact on algorithms, engagement, and how businesses can measure real ROI.
  • calendar

    21 Jan 2026

  • time

    7 Min

  • author

    Isha Choksi

  • view-count

    204

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Trends

The Rise of the Chatbot Therapist: Why AI Therapy Is Growing in 2026

Chatbot therapists and AI therapy are transforming mental health support by improving access, reducing stigma, offering personalized emotional assistance, and helping people manage stress, anxiety, and well-being more consistently daily.
  • calendar

    12 Jan 2026

  • time

    6 Min

  • author

    Isha Choksi

  • view-count

    597

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Trends

Best Anti-Detect Browsers with Advanced Fingerprint Management

A complete guide to how anti-detect browsers protect your digital identity through advanced fingerprint emulation. Learn the difference between masking and emulation, explore top tools, and build secure, scalable online workflows without detection for pri
  • calendar

    30 Dec 2025

  • time

    6 Min

  • author

    Isha Choksi

  • view-count

    1699

blogList
Software

Top 11 Best Free AI to Human Text Converters for Business

Explore leading web search APIs for aggregating LLM training data at scale, offering high recall, semantic understanding, and structured outputs that support efficient data pipelines and improve the quality of large language model training.
  • calendar

    25 Dec 2025

  • time

    5 Min

  • author

    Isha Choksi

  • view-count

    2944

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Design

What makes a web design studio the best in 2026?

A carefully selected list of custom web design studios recognized for combining UX/UI expertise, AI tools, mobile-first design, and performance optimization to create SEO-ready websites that improve conversions, engagement, and long-term business results.
  • calendar

    24 Dec 2025

  • time

    6 Min

  • author

    Isha Choksi

  • view-count

    559

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Hosting

Domain Buying Tips for Entrepreneurs on a Budget

Designed for startups and small businesses, this guide explains how to purchase domain names affordably by researching extensions, negotiating prices, avoiding legal issues, and planning long-term registrations to support sustainable growth and brand iden
  • calendar

    18 Dec 2025

  • time

    5 Min

  • author

    Isha Choksi

  • view-count

    620

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Web

Real World Digital Transformation Use Cases in Real Estate, Tech, and Recruiting

A practical executive guide to digital transformation, featuring real use cases from real estate, tech, and recruiting that demonstrate how structured processes and smart use of data deliver speed, clarity, and sustainable performance.
  • calendar

    17 Dec 2025

  • time

    6 Min

  • author

    Isha Choksi

  • view-count

    653

blogList
Trends

Where Paywalled Content and Subscription Marketing Are Really Heading in 2026

Paywalled content has evolved into a mainstream monetisation engine. This in-depth analysis explores where subscription marketing is heading in 2026, why superfans now drive revenue, and what US marketers, brands, and agencies can learn from modern paywal
  • calendar

    16 Dec 2025

  • time

    7 Min

  • author

    Isha Choksi

  • view-count

    1048

blogList
Web

How Agencies Use Webflow to Build Scalable, Conversion-Focused Websites for Clients

See how agencies unlock Webflow’s power to build fast, scalable, and high-converting websites. Explore smoother workflows, reusable components, and smarter testing that help brands launch faster, boost results, and grow confidently online with every new p
  • calendar

    05 Dec 2025

  • time

    8 Min

  • author

    Isha Choksi

  • view-count

    1158

blogList
ECommerce

Integrating Mailchimp with Magento 2- Step by Step Process

Mailchimp is the ideal marketing tool for Magento owners. Its user-friendly functionality perfectly complements the flexibility and reliability of Magento 2.
  • calendar

    06 Nov 2025

  • time

    7 Min

  • author

    Isha Choksi

  • view-count

    1594

blogList
Web

Top 11 Golang Web Frameworks in 2022

Although Golang (Go) and C are syntactically identical, Go adds memory safety, garbage collection, structural typing, and concurrency in the CSP style. Let's analyze some of the factors that make Golang so popular in the industry.
  • calendar

    26 Mar 2022

  • time

    8 Min

  • author

    Isha Choksi

  • view-count

    1098

blogList
IoT

Top 8 IoT Cloud Platforms to Watch

IoT cloud platforms integrate the capabilities of two powerhouses in the internet of things (IoT) and cloud computing. These platforms have paved the way for great possibilities as developing on-site IoT architecture is expensive and has its limitations.
  • calendar

    25 Mar 2022

  • time

    7 Min

  • author

    Isha Choksi

  • view-count

    1604

blogList
Mobile

Mobile App Development Process: 8 Stages of App Development

Learn about the 8 stages of mobile app development, from research to design. Get a comprehensive overview of the process and gain the skills you need to develop successful mobile applications.
  • calendar

    25 Mar 2022

  • time

    7 Min

  • author

    Isha Choksi

  • view-count

    1576

blogList
AI/ ML

10 Best Python Libraries for Machine Learning

Python has been used by data scientists for years, but there are still many things we don't know about it. In this article, I'll share my favorite Python libraries for machine learning.
  • calendar

    25 Mar 2022

  • time

    7 Min

  • author

    Isha Choksi

  • view-count

    1839

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