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Top PPC Companies | 2023

With the digital advertising space becoming more and more popular with businesses, the competition to grab the attention of internet users has also drastically increased. Hence nowadays, there is a need for a more nuanced and targeted method of attracting viewers to the company’s website and generating leads. And that’s where the PPC model of internet marketing or pay-per-click model comes in. The PPC model helps focus our resources on solid leads and helps increase the return on investment on your marketing campaign. With many advantages, the pay-per-click advertising model is fast becoming one of the most popular digital marketing methods.

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Best PPC Companies | Top Pay Per Click Agencies

Web Crayons Biz

#1 Web Development & App Development Agency

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5.0 (1 Reviews)

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SCO-4 , Brass Market, Rewari

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200 - 250

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$25/hr

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$500 - $5,000

Web Crayons Biz is a leading open-source software development and website development services provider worldwide. We are a team of passionate designers, developers, and programmers brought together by their love for design and development. We are innovators and creators, creating the coolest of stuff for you. Our work speaks our philosophy. With quality being our top most priority, we design your requirement. Each of our projects is special and so are our clients!

A Better Logic

Software Development Agency

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0.0 (0 Reviews)

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C14/165, Sonia Road, Sigra, Varanasi

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30 - 50

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$30/hr

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$5,000 - $100,000

"A Better Logic" is a 12 years old company started with the name of "Smart E Touch". We are the team behind India's largest police app. Delivered 500+ projects in this journey. We are the team behind UK's most used restaurant management platform "OMNI". We are the team who managed world's largest event "Kumbh". Our in-house team of designers and developers offers expedite solution for your queries and needs. 

AppMomos

Mobile apps , Mobile Game & Web Apps Development

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0.0 (0 Reviews)

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#14 2 nd Floor, 21 st Main Road, Banashankari 2nd stage, Bengaluru

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10 - 49

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$25/hr

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$1,000+

AppMomos is a team of professional engineers with years of experience. We have, for 6 years been creating quality WEBSITES, WEB PORTALS, and apps for Android, iOS. They are one of the best chatbot development companies in Bangalore delivering the best chatbot solutions for enterprises and startups. They are into Digital Marketing in creating the brands in online presence, Their SEO packages have been designed to meet your business needs, be it Local, Global or Ecommerce./

Blurbpoint

Success - Just a Click Away

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0.0 (0 Reviews)

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A-602, 6th floor, Ratnakar Nine Square, Opp. Keshavbaug Party Plot. 132 ft. Ring Road, Vastrapur, Ahmedabad

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50 - 249

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$25/hr

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$1,000+

Blurbpoint is a full-service digital marketing agency located in USA & India. We strive to create and execute seamless marketing strategies for your company to achieve every milestone you desire. We are a team of 100+ marketing professionals, who believe in practicing data-driven marketing methods to drive results for your business. With years of experience, we can handle any size of the company and ensure to put your goals above anything. With us, you need not worry about the marketing agency that isn’t familiar with your industry. We discuss, we listen, and we assist you in creating pre-eminent and effective marketing ideas for your business. Be it search engine ranking, content creating, or reactive ads for your business we can solve all digital marketing problems under one roof. Our dedicated team can go beyond and above to implement and yield effective marketing results for your brand. We have worked with 6000+ clients across the globe in past years and we can handle end-to-end marketing camping that will help you reach your goal, just as you envisioned without any hassle. However, this is just the beginning, we tend to grow even more in the coming years. Get in touch with us today for top-notch solutions for everything to do with digital marketing.

Data4Amazon

A-Z Data Management for Amazon Stores

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0.0 (0 Reviews)

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1968 S. Coast Hwy #499, Laguna Beach

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500 - 1,000

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N/A

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$0+

Data4Amazon is a leading Amazon management marketplace company and a part of the Amazon Service Provider Network, helping sellers streamline their operations on the marketplace with dependable solutions. With a skilled team of 500+ Amazon experts, we provide effective services for Amazon store setup, catalog management, listing optimization, content management, marketing, back office support, customer interaction, and competitor price monitoring, among others. Established in 1999, we have rich experience in providing reliable Amazon support services and have helped manage data for 3500+ Amazon stores. As an end-to-end Amazon data solutions provider, Data4Amazon has actively supported various online retailers, manufacturers, and drop-shippers in laying the foundation with a well-managed and updated Amazon store. We also support vendors and sellers from all Amazon international site networks, including Amazon USA, Amazon Europe, Amazon Canada, and Amazon Asia. With a team of skilled experts, we look after every eStore element and follow the best practices to help sellers rank their listings higher, reach more customers, and boost sales quickly. ISO 9001:2015 certified for data quality, ISO 27001 certified for data security, Skilled & experienced professionals., Quick turnaround time, Flexible engagement models, State-of-art infrastructure, Cost-effective solutions, Visit our website to know more about our services.

Digital Auxilius

Grow With Value

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0.0 (0 Reviews)

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28260 Franklin Rd, Southfield, MI 48034, Southfield

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50 - 100

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$20/hr

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$1,000 - $5,000

As a digital agency founded in 2017, we have based every client project completion around the methodologies of quality assurance, punctuality, and consistency. Digital Auxilius is always exploring and improving, whether it is consistency in growth, consistency in bringing value to every project we touch, or consistency in customer service. Our people are our greatest asset, as is our willingness to take risks. The beginning of Digital Auxilius was headed by smoothing out the digital procedure. We arrived at a process that left no space for error through constant trial and error. Our biggest asset is our workforce. We, hand-picked seasoned industry specialists, to produce solutions that bring value to our client's goals. We presently have web development, SEO, content writing, graphic design, digital marketing, and software development teams that collaborate to execute extremely difficult and complex projects.

Market Media Connect

One Stop Shop! For all of your Digital Presence Marketing and Customer Outreach Needs.

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0.0 (0 Reviews)

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156 NW 54 Street Unit #125 Miami, FL 33127, Miami

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11 - 50

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$100/hr

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$500 - $1,000

Most Trusted Service Provider We provide next-generation data platforms and IT Services to companies. By utilizing our platforms, companies can expand their awareness and outreach capabilities, thus increasing their customer and investor base. We accomplish this mission via our media outlets and a unique Digital Media Boost technology. This combined approach is designed to raise end-user communications visibility for customers and investors interested in our client’s industry.

Mintense Ltd

mintense

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0.0 (0 Reviews)

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12 Helmet Row, London

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1 - 10

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N/A

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$1 - $500,000

Mintense helps UK and International companies acquire new clients in Europe with multilingual digital ads. Mintense agency go where customers are. Mintense now has three bases across Europe: London (UK), Verona (Italy) and Lille (France). The Mintense team has the linguistic capabilities and digital expertise to deliver your requirements. With effective multilingual strategies in over 55 countries, Mintense creates unique campaigns for businesses of all shapes and sizes and your business could be next… Start your digital marketing journey with Mintense!

PeddleWeb

Digital Marketing Agency for Small Businesses

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0.0 (0 Reviews)

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501- 503, Binori B Square 1, Nr. Neptune House, Bopal Ambali Road, Ahmedabad

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10 - 49

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$25/hr

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$5,000+

PeddleWeb is a group of digital marketing intellectuals who hold years of experience working in this field. With their digital marketing skills, experience and knowledge, they have successfully served numerous clients and have created a huge base of satisfied customers throughout the world. This digital marketing agency doesn’t believe in selling fixed knowledge to clients. Their aim is to understand the nature and requirements of the client’s business and accordingly align the strategies with it. With their focused approach towards their job, they can determine the right digital opportunity, which allows them to help their clients in solving their complex business problems.

RepuNEXT

Your Reputation to the Next Level

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0.0 (0 Reviews)

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D.No.24, Plot 41A, 2nd Floor,, 6th Main Road, RamNagar North Ext, Chennai

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15 - 20

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$25/hr

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$200 - $4,000

Repunext is awarded as the “Successful business of the year 2022” by IIVA and recognized as the “Top 3 Web Designers 2021 & 2022” in Chennai. They are best at creating highly responsive and SEO-optimized web designs. Repunext team has proficient developers who can develop and design static as well as dynamic websites for both B2B and B2C. They are having 5+ years of experience in offering IT services including web applications, app development, e-commerce, Chat-bot, Content writing, software development, software development, and also Branding services. They are said to be very specialized in Web development, CMS Web designing, and SEO services for which they got recognition recently. Currently, they have completed more than 2000+ Projects including offshore (UK, USA), 300+ Active Clients, 100+ SEO projects, and 200+ other services. Repunext focuses on delivering 100% guaranteed and reliable services with a customer-centric approach. The 1000+ genuine review from their customers defines their integrity and seamless services.

Team4eCom

eCommerce Support Services for every webStore

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0.0 (0 Reviews)

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1968 South Coast Hwy,#499 Laguna Beach,California, Laguna Beach

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500 - 1,000

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$35/hr

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$1,000 - $10,000

Our value-based services include competitor analysis, product image editing, eBay virtual assistant, product description writing, Walmart listing, eCommerce catalog updating, Amazon advertising, eCommerce data entry, Amazon virtual assistant, product data classification, and a lot more. We have a proven track record of rendering top-class eCommerce solutions tailored to the distinct needs of our clients spanning across the globe. Our proficient team of professional experts offers round-the-clock support assistance at an affordable range and aims to accomplish the assigned projects within a quick turnaround time. Backed by a professional and dedicated team of experts, we render customized eCommerce solutions and intend to exceed customer expectations every single time! We cater to more than 4000 clients across diverse industry verticals with our cost-effective, value-driven, and reliable eCommerce support services.  Our eCommerce data entry experts follow a 360-degree approach to support eCommerce businesses having a presence as a multi-channel platform, digital marketplace, or an online webstore. Hire our eCommerce specialists to get more clicks, increase brand engagement, and boost product sales. We help our clients create product catalogs, list the offerings, boost engagement with adequate marketing efforts, and manage the inventory for seamless order processing. Outsource eCommerce support services to Team4eCom to give your online store the right exposure it needs.

3I WEB SOLUTIONS

To deliver cost-effective IT and technology-enabled products, services and solutions for our clients.

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0.0 (0 Reviews)

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SF-118,119 shree siddheshwar the bussiness harbour, shree narayan vidhyalaya road, near nh-8, Vadodara, Gujarat 390025, IN, Vadodara

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45,000 - 45,202

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$25-49/hr

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$5,000+

Since its establishment in 2012, 3iweb Solutions, an IT solutions company in Vadodara, has been consistently improving and evolving its products/ services to give its clients desired results.. The IT company offers specialized services in the field of Custom software development, website development, SEO, email hosting & management, domain enrollment, web hosting, and social media optimization. They have helped numerous SME businesses to achieve increased ROI and superior outcomes. The company strives to unveil unique and creative concepts to leave lasting impressions on the industry, a feat that has gained them positive reviews from many clients.

ADCOMM ADVERTISING

Advertising & Creative Agency

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0.0 (0 Reviews)

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81 Two Bridges Road, Fairfield

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2 - 9

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$25/hr

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$1,000+

Adcomm Advertising is a full-service creative firm with more than 20 years of experience in the direct response sector. Adcomm is made up of a group of exceptionally creative individuals committed to offering its clients top-notch service. Graphics, video production and editing, online development and design, print advertisements, retail packaging, point of purchase, collateral materials, brochures, and instruction manuals are examples of customised creative services.

Adrixus Tech Studio

Let's Build to Help

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0.0 (0 Reviews)

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301, Vihav trade Center, Nr. Waves club, Nr. Essar petrol pump, 30 mr. Canal ring road, Bhayli main road, Vadodara, Gujarat 391410, Vadodara

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11 - 50

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$25-49/hr

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$1,000+

Adrixus tech studio is next generation product development and IT company in Vadodara, Gujarat, India. Their profile is adorned with expertise that includes web development, blockchain integration, mobile application development, product development, DevOps, and UI/UX design. Their success is defined by their annual growth progression which is the result of their unwavering dedication to providing top-quality solutions in a timely manner. Hyde & Row, Fundr, Teek Taka, Elate Hues, Dj suites, Apps and more 24, sports extra mile are few of the notable names among their vast clients.. Moreover, Adrixus boasts a great reputation and rating on Google by earning positive feedback from various clients.

Agency Partner Interactive

Web design Agency

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0.0 (0 Reviews)

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5757 Alpha Rd, Suite 410 Dallas, TX 75240, Dallas

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50 - 80

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$35$/hr

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$2,000 - $10,000

Agency Partner Interactive is a technology-based marketing and development company that has helped thousands of businesses achieve their goals. Our team has over 50 years of combined experience in website design and development, as well as marketing, and we leverage this knowledge to provide high-quality services at an affordable cost. We are dedicated to helping our clients succeed and grow, and we are proud to have played a role in the success of so many businesses.

AMZ DOC INC.

Where expertise build eCommerce

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0.0 (0 Reviews)

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Grand Trunk Rd, Jhelum

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50 - 249

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$25/hr

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$1,000+

Since 2016, AMZ-DOC family has become known as a self-assured, knowledgeable, and forward-thinking virtual assistant that understands the importance of virtual e-commerce services and the crucial role they play in the growth of online businesses. We put in a lot of effort to stay current on selling trends on the Amazon market. And we are completely consumed with coming up with a comprehensive action and strategy plan for our clients.We at AMZ-DOC have our own case studies for managing PPC and suggesting Amazon products. The AMZ-DOC virtual assistant services, in our opinion, will result in the finest growth for your Amazon, eBay, Shopify, and Walmart selling channels. We put in a lot of effort to stay current on selling trends on the Amazon market.

Aspiration Worx

Digital Marketing, SEO Company, Ecommerce Agency

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0.0 (0 Reviews)

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Silicon Oasis, Techno Hub -1, Dubai

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10 - 49

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$25/hr

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$1,000+

Started in 2011, Aspiration Worx is one of the best digital marketing agencies in Dubai providing seamless marketing services all over the world. Being focused on taking their clients to new heights, they learn about you and understand your business requirements. Having digital partnerships with Global leaders like Google, Facebook, Godaddy, and Ionos, we have a Google Certified Team that works closely with global clients. Over the years, Aspiration Worx has received a higher rating & reviews on Google and amazing support from all of its clients to established a brand name. By offering the best combination of Digital Marketing Platforms and Digital Marketing Strategies to all the industries, the expert digital marketers at Aspiration Worx work closely with the Google Team for creating optimized campaigns.

Back9

Smart Development

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0.0 (0 Reviews)

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CCMT PB1 Av. Intercomunal, Lecheria

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10 - 49

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$25/hr

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$1,000+

Blockchain solutions,Custom Software,Web/Mobile Development,Design of products

Bigil Toks

Bigil Toks a full-service digital marketing agency and Web Design Company in Erode, India offering digital marketing, website design, SEO services and branding

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0.0 (0 Reviews)

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S-3/280, Vigneshwara Complex, APT Rd, Moolapattarai, Erode

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1 - 10

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$39/hr

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$29 - $999

Bigil Toks is a Digital Marketing Agency in Erode and Website Design Company in Erode, India—a full-service digital marketing agency offering digital marketing, website design, SEO (Search engine optimization), web design & development, social media marketing, online advertising, E-Commerce website design, public relations (PR), branding, app development, and IT consulting firm. Bigil Toks offers complete 360° mass media solutions.   Bigil Toks is a full-service web design and digital marketing agency in Erode, India that offers website design, digital marketing, SEO optimization, online advertising, social media marketing, internet marketing, web design services, payment gateway integration, website maintenance services, web development, e-commerce, and one of the leading advertising agencies specializing in television (TV) advertising, radio advertising, Google Ads, YouTube Ads, online video advertising campaigns, and video advertising.   Top-rated web design company and digital marketing agency in India, the US, UK, and Canada! Grow your digital presence. Bigil Toks Web Designs is an Award-Winning Web Design Company in Erode that provides a website design & advertising company in Erode that builds SEO-optimized websites that represent your brand and speak to your customers’ needs.

Blue Beetle

Growth Driven Digital Agency

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0.0 (0 Reviews)

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Office 1502, Mazaya Business Avenue BB2, Jumeirah Lakes Towers, Dubai

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10 - 49

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$100/hr

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$5,000+

We're not your typical digital marketing firm. We are consultants with expertise in fostering your growth and achieving your objectives. Our crew is our greatest asset, and one of our USPs is that we complete all of the work internally. That's not to say we don't have excellent partners we can rely on, but you can't match the creativity and quality that comes from a tight-knit group of people who have been working together for a long time. Having been operating in Dubai since 2004, we have serviced clients in just about every sector. We started as a creative website agency but have since evolved into a full-service digital marketing agency including services such as SEO, SEM, Social Media, Inbound Marketing, Sales and Marketing Automation, HubSpot Management and more.

Blue Corona

Dominate the Web with Data-Driven Online Marketing

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0.0 (0 Reviews)

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7595 Rickenbacker Drive, Gaithersburg

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50 - 249

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$50/hr

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$10,000+

An analytical, inbound marketing and SEO company, Blue Corona has won awards. We assist companies in identifying unproductive advertising tactics, getting rid of them, and using the web to increase leads and revenues.Local home service companies to global manufacturers make up Blue Corona's clientele. Ad monitoring, analytics, content marketing, CRO, email marketing, inbound marketing, PPC advertising, SEO, social media, and web design and development are some of our areas of expertise.

Codezee Solutions

We turn your ideas into Reality

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0.0 (0 Reviews)

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406, Dhara Arcade, Satellite Road, Nr. Lajamani Chowk, Mota Varachha, Surat

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50 - 249

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$50/hr

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$5,000+

Codezee Solutions is a leading IT solutions provider headquartered in Surat, India. This organization has converted various industries with adept services, including small enterprises, startups, MNCs and even mid-size companies. Their visions and clarity for work have led Codezee Solutions to become a top IT company in India & USA for delivering various industry-led mobility solutions. This IT company in Surat has been offering quality services in web development, UI UX development, software development and mobile app development. They have a remarkable portfolio, with 12+ years of proficiency; they have offered services to 220+ Fortune companies globally. Their R&D team shines brightly and has a strong base of knowledge to serve clients from different domains and give them the best IT services and solutions.

Codup

Simple Solutions to Complex Problems

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0.0 (0 Reviews)

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7322 Southwest Fwy Suite #1-1132, Houston

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150 - 200

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$100/hr

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$10,000+

We are an award-winning software development company with 100+ developers, QA engineers, and business experts who all work together to make your project a success. With 10 years of expertise and 1500+ projects under our belt, we’ve efficient processes in place that allow us to consistently get the job done right, on time, and within budget. Our team has won 3 consecutive Clutch awards and consistent 5-star ratings from clients. We’ve been trusted by leading global brands like Unilever, Dyson, Steelcase, Stitch Fix, Harrods, and more. Why Work With Us? 100+ developers, QAs, and technology experts on our team Effective communication Agile project management processes Flexible pricing models Proficient in English Time-zone Aligned Our Achievements 5-star reviews from 1500+ clients 3 Clutch Awards Increased revenues and efficiencies for clients Our Tech Expertise: MEAN/MERN LAMP/WAMP PHP/LARAVEL AWS WordPress Our Services:  Software Development Product Development MVP Development Enterprise Software Development eCommerce Development Mobile App Development Web App Development Engagement Models: Staff Augmentation Time and Material Retainers Dedicated Teams Fixed Price At Codup, our biggest motivation is to create value for our clients and partners - and in the process, for ourselves too! We do this by creating mutually beneficial relationships that last years and allow us to grow together with the people for whom we work. Looking for a team that is highly skilled, punctual, and communicates with you throughout the process? Please get in touch.

Creactive, Inc.

Powered By Small Businesses

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0.0 (0 Reviews)

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16541 Gothard Street, Suite 108, Huntington Beach

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10 - 49

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$50/hr

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$1,000+

In order to level the playing field when it comes to digital marketing and search engine optimization, Creactive works with small businesses. From $500 to $25,000 a month, we have created packages that are reasonably priced to fit almost any spending limit.

Daydreamsoft LLP

Client Centric Innovative Mobile and Web Solutions

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0.0 (0 Reviews)

Inside Service Listing

408(4TH FLOOR), MARVELLA BUSINESS HUB, PAL HAZIRA ROAD, PAL RD, OPP. ANNAPURNA TEMPLE, ADAJAN GAM, ADAJAN, SURAT, GUJARAT 395009, INDIA Surat, India, Surat

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50 - 249

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$25/hr

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$1,000+

Daydreamsoft is a well-known IT company in Surat that stands out with having expertise in mobile app development, UI/UX design, web development and mobile game development. They have been delivering the best IT solution worldwide since 2018, with a team of developers, experienced in various fields, like food, banking, finance, education, travel, hospitality and many more. Their ideology is all about transparency and practicing a proper development process like a style guide, development, testing, deployment, maintenance, and launch. In the past year, they have built strong bonds and partnerships with organizations like Travel daily media, Mysunless, and Ingenious. The good thing about this company which makes them unique is that they have given a platform and vision to 200+ startups and helped them build their website, apps etc.

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What is meant by a PPC service?

To understand what a PPC agency does and its services, let us first understand what PPC means. PPC or Pay-per-click is a model of internet advertising where the advertiser has to pay the search engine or site a certain amount of fixed fee every time a user/visitor clicks on their advertisement. Simply put, the advertiser has to pay only when a user clicks on their advertisement. An example of PPC advertising is search engine advertising, the most popular form of PPC advertising. Advertisers bid for ad placement in search engine advertising, typically through sponsored links via search engines such as Bing or Google. Essentially, the PPC advertising model is a way of buying visits to an advertiser's site rather than organic visits. So why is PPC advertising on the rise, and what are the reasons behind its immense popularity with advertisers?

With digital marketing becoming extremely popular daily, more companies are jumping on the digital advertising bandwagon. It has led to mushrooming of advertisements for products and services to which internet users are exposed. This increased level of competition in the digital advertising medium has led to the need for a more effective and targeted manner of reaching out to potential customers. It is where pay-per-click comes in. So, what are the benefits of PPC advertising and the reasons behind its immense popularity?

Implementing the pay-per-click model of digital marketing has a multitude of benefits, namely,

  • Cost effective: PPC advertising is one of the most cost-effective digital marketing models. In this model, advertisers only pay for clicks instead of reach or ad impressions making the return on investment high. Also, since it gives the clients complete control over the ad placements and targeting, it provides better control over the budget.
  • Instant Results: Even though there are several methods of digital marketing to target and draw customers to a website, the PPC model is one of the most effective in terms of the time taken to deliver results. Implementing pay-per-click can fetch instantaneous results, unlike SEO methods, which are more of a long-term project.
  • High ROI:  ROI is high for PPC advertising since this model targets customers who are actively searching for that product or service. For instance, if the cost of paying for a particular click is $5 and the customer purchases $100, the company sees a positive ROI.

So, what is the role of a PPC agency, and how do they help in a PPC advertising campaign?

A PPC management agency will implement and look after the whole PPC ad campaign for their clients. The role of a PPC agency can be broadly divided into three steps,

  • Setting up the campaign: The first and key step is to set up the campaign properly. The agency must understand its client's business goals, requirements, and target audience. The setting up process will involve budgeting, keyword research, audience demographic targeting, conversion tracking, bid strategies, AD placements, dynamic ad targets, landing page, setting up KPI parameters to track the performance, etc.
  • Monitoring: Once the PPC campaign has been set up and launched, the next step is monitoring the campaign to ensure no glitches.
  • Reporting: One of the PPC management service's crucial responsibilities is reporting on the ad campaign to the client. Reports are prepared and customized based on the pre-decided KPIs and regularly delivered to the clients so the client can track the campaign.
  • Campaign Optimization: Another primary responsibility of the PPC management service is optimization. It involves actively monitoring the campaign and making necessary changes to make it more effective and improve performance.

What are the top signs that you need to hire a PPC agency?

The key indications that it is time to hire a top PPC agency to take charge and implement your PPC campaign are,

  • Current PPC strategy is not yielding results: If your current in-house strategy is underperforming or does not yield the desired results, it may be time to outsource the PPC campaign to a professional PPC management agency. They can help streamline the campaign and make it more effective.
  • Lack of resources: If your company does not have the time or the resources to hire and train PPC campaign experts or if it is not viable to have an in-house PPC campaign team, then hiring a PPC agency will be the right answer.
  • Increase in advertising budget: An increase in the marketing budget does not guarantee better growth or leads for a campaign. The key is to ensure that the funding is allocated and spent efficiently. And this can be done with the help of a professional PPC ad agency.
  • Rebranding: If your company is looking to rebrand or reposition itself in the market or launch a new line of products and services, it may be the right time to hire a PPC service company to help fetch better results.
  • Increase in competition: If there is increased competition in your domain or sector and a flurry of new entrants, it will be wise to hire a PPC agency to help consolidate your company's position by bettering your PPC strategy.

Hiring a top PPC advertising agency is a huge decision given that it involves spending a significant portion of your marketing budget on it; however, hiring a top PPC agency can also help do wonders for your firm.

What are the benefits of hiring a PPC marketing agency?

Going with an experienced and top PPC marketing company to handle your PPC campaign can bring several benefits apart from a well-strategized and curated PPC campaign. Some of the benefits are,

  • Experience and Skills: By hiring a top PPC agency, you get to work with experienced PPC experts with the relevant skills, experience, and years of experience and expertise required to pull off a PPC campaign.
  • Optimization of time:  Hiring a PPC agency to handle your ad campaign instead of doing it in-house can help you save a lot of man-hours and resources. PPC campaigns must be constantly monitored and optimized in terms of updating the keywords or changing the placement of ads. Outsourcing this to an external agency can help you save a lot of time and resources.
  • Result driven: Deciding to do the PPC campaign in-house with your company's team may involve a lot of trial and error, resulting in an underutilization of resources. Opting to go with an experienced PPC company can help solve this problem.
  • Scalability Factor: One of the most significant advantages of hiring a PPC agency is that you can scale up or scale down your ad campaign according to the needs and requirements of your business. It may not be feasible if you do it with an in-house team.
  • Focus on core business: Outsourcing the PPC ad campaign can help you and your company focus on your core business activities and strategies.

Key points to keep in mind before hiring a PPC consultant

Hiring a PPC consultant to implement and manage your PPC ad campaign is a huge decision. Here are some of the tips and pointers to keep in mind before you hire a consultant,

  • The Profile of the Agency: Factors such as the number of years the agency has been in business, their clients, their team, and their qualifications and experience are also important factors to be considered.
  • Success stories: It is essential to consider if the agency has worked with clients and projects similar to yours and the outcomes. Client testimonials and reviews are crucial aspects to be taken note of.
  • Services offered: Clients should clearly understand the services the agency provides before entering into a contractual agreement. In addition, it is necessary to understand the strategy the company will undertake and the allocation of budget and resources.
  • Tools & Technologies used:  It is essential to ensure that the agency of your choice is using the latest tools, methods, and technologies to implement and run your PPC campaign.
  • Advanced Quote: Cost is an essential factor that needs to be considered before making any key business decision. It is always wise to go with a PPC agency that provides you with a quote in advance and a breakup of the quote, if possible so that it is easier for you to make decisions in the future.

Hiring the best pay-per-click that suits your needs and requirements can play a huge role in deciding whether your PPC campaign succeeds. Therefore, it is crucial to take into consideration these factors before going ahead with the decision.

Estimating the cost of your PPC campaign

The cost of hiring a top PPC agency to implement and run your pay-per-click campaign will depend upon several factors. For example, the determining factors of the price could be the nature and complexity of the project, the size of your company, the experience, and expertise of the agency and the team working on the project, the duration of the campaign, goals, and the KPIs of the project amongst other factors.

The billing structure can also vary depending from agency to agency. While some PPC agencies bill on an hourly basis, some do it monthly, whereas some companies charge a lump sum on a project basis. Finding a company whose billing structure works well with your finances is essential. The average rate charged by a PPC agency in the US is around $152 per hour, while medium and small enterprises spend about $ 9000 -$ 10,000 monthly to run a PPC campaign. With cost always being an important determinant, it is important to consider the factors that affect the overall cost of the campaign.

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