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SEO Companies for Small Businesses | 2024

The process of improving your business's website so that it can be found and indexed by search engine crawlers, which are bots that scour the internet looking for and rating information, is known as search engine optimization. SEO is a long-term approach that yields actual returns months later, but once it does, it may provide consistent money with little effort. A hands-off approach to marketing makes the most sense for small organizations without a specialized marketing manager. SEO is also a type of inbound marketing that attracts clients who are already looking for you. Paid advertisements on social media and search engines, on the other hand, provide immediate visibility, but they increase expenses per click and require an ongoing inspection to function properly. Email marketing and social media management both require virtually daily in-house attention to guarantee that campaigns are successful. We have curated a list of the finest SEO companies that will help your Small Business to grow exponentially.

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Small Business SEO Companies

Campbell and Company Advertising Agency

Oklahoma Marketing and Advertising Agency

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722 N. Broadway Ave, Suite 401, Oklahoma City

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10 - 49

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$100/hr

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$5,000+

A Creative and Strategic "All-Star" Team, Campbell & Company Advertising Agency OKC is made up of the best and brightest practitioners in the area. These seasoned professionals design, develop, produce, and implement ground-breaking brand messaging and creative campaigns that are impossible to ignore.The "All-Stars" of our advertising firm handle everything. And perhaps most significantly, they excel at it.

CamRojud

Digital marketing agency that specializes on Search Engine Optimization

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4 Sutherland Avenue, London

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10 - 15

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$20/hr

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$1,000 - $10,000

CamRojud is your go-to digital marketing agency for top-notch Search Engine Optimization (SEO) expertise. With our talented team, we offer an extensive array of SEO services tailored to your needs. From comprehensive on-site audits to compelling content creation, strategic paid search marketing, effective blogging outreach, and cutting-edge link-building strategies, we've got you covered. Our services are designed to cater to various clients, including SEO agencies seeking a reliable white-label partner, in-house SEO teams, small businesses, and enterprises. Trust CamRojud to deliver exceptional results and help you dominate the digital landscape.

Carina Softlabs Inc.

We Design Experience

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10/2, 2nd Floor, Shree Mahadeo House, near Hotel Surya, South Tukoganj, Indore

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50 - 99

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$100-150/hr

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$1,000 - $50,000

Carina Softlabs Inc., having its presence in India and Miami, specialises in creating Top Notch Video Games, Websites, and Mobile Applications alongside Digital Marketing Solution to boost the business growth. We are one of the trusted game development companies among our clients. We provide an end to end solution for 2D, 3D, 2.5D Game Development & AR/VR Application Development. Our primary focus is to bring our clients' different ideas to life by understanding their needs and delivering custom solutions that reflect every aspect of their vision. Over 13 years we have successfully delivered 50+ Game Development projects, 200+ Digital Marketing Projects & 700+ Web & Mobile Development Projects. Our Expertise: Game Development - Game Types: 2D, 3D, AR/VR games for mobile, console, desktop, and WebGL platforms. - Engines & Programming: Proficiency in Unity, Unreal Engine, C#, and C++ for game development and Publishing. - Platforms: Mobile game development for iOS and Android, console and desktop game development. - UI/UX & Design: Expertise in level design, texturing, modelling, rigging, animations, VFX, UI/UX, and world creation. Web Development - Frontend Development: Expertise in HTML, JavaScript (JS), and TypeScript (TS). Proficiency in frameworks like React.js, Angular, and Next.js for building dynamic user interfaces. - Backend Development: Skills in Node.js and Nest.js, empowering robust server-side applications. - Database Management: Utilization of MySQL for structured data storage. Proficiency in Sequelize ORM for efficient database interactions. Expertise in MongoDB for flexible and scalable NoSQL database solutions. Mobile App Development - Front-End Development: Proficiency in Swift, Dart, Objective-C, Java, Kotlin, Python, and JavaScript for creating engaging user interfaces. - Backend Development: Expertise in Node.js, Python, Ruby, PHP, Java, and Laravel for robust server-side development. - UI/UX Design: Mastery in Sketch, Figma, and Adobe XD for crafting intuitive and visually appealing designs. - Frameworks: Utilisation of React Native, Flutter, or Xamarin for developing efficient and cross-platform applications. - IDE (Integrated Development Environment): Work proficiency with Android Studio, VSCode, and Xcode for comprehensive development environments. Digital Marketing - Search Engine Optimization (SEO): Proficiency in optimising content and websites to improve search engine rankings. - Pay-Per-Click (PPC) Advertising: Expertise in running paid advertising campaigns on platforms like Google Ads, Bing Ads, etc., for instant visibility and targeted traffic. - Social Media Marketing (SMM): Leveraging various social media platforms for effective marketing campaigns. - Search Engine Marketing (SEM): Running paid advertising campaigns to enhance online visibility. - Email Marketing: Proficiency in using email campaigns for customer engagement, retention, and conversion. - Content Marketing: Skills in creating valuable and engaging content to attract and retain a target audience. Why Choose Carina Softlabs? - Trusted for 2D, 3D, and AR/VR game development. - Helped 200+ companies with effective digital promotion strategies. - Built user-friendly software for Public Sector Undertakings. - 13+ Years of Industry experience. - Developed 200+ websites, 100+ mobile apps, and mobile/pc games. - Ranked among Madhya Pradesh's Top 10 Digital Marketing Agencies - Highly skilled and dedicated developers from India & USA. Rewards & Recognitions: - Recognitions include Times of India Entrepreneur Award (2nd runner-up), "Most Innovative Technology Company" nomination, #2 ranking in Leaders of Tomorrow Awards & Conclave 2020. - CEO awarded Indian Achievers Forum's "CEO of the Year 2021." - Director honoured with "Women of Substance Awards 2023, Delhi" and recognized at "International Eminence Excellence Awards 2023, Dubai. - Top 10 Digital Marketing Agencies in Madhya Pradesh by Digital Scholar.

Caticx Technology

IT Consultant in Dubai

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Suit 903, City Tower 2 Sheikh Zayed Road, Dubai, UAE, Dubai

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1 - 25

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$50/hr

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$1+

Caticx Technology, stands as a trusted and versatile partner in the digital realm, offering an extensive range of services to bolster businesses in an ever-evolving digital landscape. Our core expertise lies in critical IT services, notably robust IT security services, ensuring your organization's protection in a constantly evolving cyber threat environment. Additionally, our IT consulting services provide customized strategies to optimize your IT infrastructure, streamlining operations for maximum efficiency. Beyond our core IT offerings, Caticx Technology excels in meeting diverse digital needs for businesses in Dubai and beyond. Our branding services empower businesses to craft a compelling and memorable brand identity, a vital aspect of thriving in a competitive market. Leveraging a profound comprehension of the nuances within digital marketing, we provide a comprehensive range of services encompassing digital marketing, Social Media Marketing (SMM), and SEO solutions to elevate online visibility and foster increased engagement. Furthermore, our expertise extends to web presence through website design and web development services, creating visually appealing, user-friendly websites that leave a lasting impression and drive growth.

CEEK

CEEK partners with the #1 brand in each sector

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Level 2, CEEK Marketing, 123 Buckingham Palace Rd, Victoria

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10 - 49

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$150/hr

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$1,000+

Marketing the best brands across multiple verticals. CEEK Marketing is a full service digital agency. We love working with brands that want to be the number 1 in their market.

Centric DXB

Automate Everything

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1801 Main St. Suite 1300 Houston, TX 77002, USA, Houston

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50 - 250

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$150$/hr

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$10,000+

At Centric DXB, we invite businesses to join us on the journey to a more automated, efficient, and digitally transformed future. Our "Automate Everything" ethos guides us in assisting enterprises in reaching their full potential in the digital age. Together, we can streamline operations, improve decision-making, and achieve long-term success. Welcome to Centric DXB, where automation and innovation meet to shape a better business landscape.

Chavez Web Design LLC

High Quality Web Design and Superior Digital Marketing Strategies

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4025 E. Laurel Ct. Visalia, CA 93292, Visalia

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6 - 10

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$60/hr

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$600+

Cheeky Monkey Media Inc.

Stop relaunching your site - Evolve it with WebOps

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2280 Leckie Rd, Unit C, Kelowna

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10 - 49

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$100/hr

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$25,000+

From web design and development to copywriting, SEO, and PPC, WebOps is reshaping how the web functions.WebOps helps you go where you want to go and removes the need to continually remodel and redevelop your website with data-driven strategy and efficient development strategies.

Cheetah Media SEO Agency

Unleash Your online potential with us

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Basecamp, Level One, 49 Jamaica st, Liverpool

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50 - 100

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$150/hr

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$1,000 - $10,000

Cheetah Media is a premier SEO company based in Liverpool, UK, specializing in delivering cutting-edge SEO services and digital marketing solutions. Our expert team is dedicated to elevating your online presence by crafting tailored SEO strategies that drive higher search engine rankings, increase website traffic, and generate quality leads. With a focus on combining technical expertise and innovative marketing approaches, Cheetah Media ensures that businesses of all sizes achieve substantial growth and visibility in the digital landscape. Trust us to be your partner in navigating the complexities of SEO and digital marketing with confidence and precision. For more information, visit cheetahmedia.me or contact us at info@cheetahmedia.me

Classudo Technologies

Classudo Symbolizes Classy!

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622, Floor-6 Parshvnath Planet Plaza, Vibhuti Khand, Gomti Nagar, Lucknow, Uttar Pradesh 226010, Lucknow

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2 - 10

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$50/hr

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$20,000 - $100,000

Classudo symbolizes Classy! We believe to serve our clients with the IT and digital marketing services using the latest trend and technologies keeping the pillars classic. Clasudo Technology is a leading Digital Marketing Agency In India, specializing in providing exceptional online marketing solutions.

Clearwater Agency

Powered by data, fuelled by passion.

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Level 6/19 William St, Cremorne

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10 - 49

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$150/hr

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$5,000+

Your digital goals and objectives will be translated into business growth and online success by Clearwater in partnership with you.Our company's philosophy is straightforward. As much as you do, we want to comprehend your company, your objectives, your clients, and your target market.Our commitment is to become an essential component of your organisation and a valued partner, driven by data and fueled by enthusiasm. Our digital marketing company is outcome-based rather than service-led, which produces the ideal channels, platforms, and strategy for your company.Our Melbourne-based team is dedicated to providing our clients and partners with transformative digital marketing performance and management.A plan, a vision, and the capacity, concentration, and dedication of a team that can implement it are the foundations for digital success.

CloudCentric

Empowering Growth with Innovative Salesforce Solutions

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CloudCentric Infotech - Salesforce Partner H-146 & 147, H Block, Sector 63, Noida

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80+

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$12/hr

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$11+

CloudCentric is a trusted Salesforce partner dedicated to empowering businesses with innovative Salesforce solutions. With expertise in Salesforce implementation, integration, migration, and consulting services, CloudCentric helps organizations unlock the full potential of Salesforce’s powerful CRM platform. Whether you need to streamline your sales process, enhance customer service, or leverage advanced analytics, CloudCentric offers tailor-made solutions designed to meet your unique business needs.   Why Choose CloudCentric as Your Salesforce Partner? Proven Expertise: With a deep understanding of Salesforce products and their capabilities, CloudCentric ensures seamless implementation and optimal utilization of Salesforce across your organization. Custom Solutions: CloudCentric offers customized Salesforce solutions that align with your specific goals, helping you achieve greater efficiency and growth. Ongoing Support: Beyond implementation, CloudCentric provides ongoing support and training to help your team maximize their use of Salesforce. Global Reach: Serving clients in India, the UK, and the USA, CloudCentric is a global partner with local insights.Get Started with CloudCentric Today Transform your business with CloudCentric’s Salesforce solutions. Partner with us to experience a seamless journey to digital transformation."

ClousTech

Automate your Business Processes

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#43, P&K West Gate Jasmine, Keeranatham, Coimbatore

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2 - 10

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$25/hr

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$100 - $1,000

At ClousTech, we are more than just a software development company; we are your partners in turning concepts into digital realities. With an unwavering passion for innovation and an unyielding commitment to excellence, we stand at the forefront of cutting-edge technology, propelling businesses towards triumph in the digital era.

Coalition Technologies

SEO, Web Design & Digital Agency

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3750 South Robertson Blvd, #200, Culver City

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50 - 249

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$50/hr

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$1,000+

Coalition is the top ranked ecommerce, digital marketing and SEO firm in the United States. We demonstrate our excellence by dominating the SEO industry on our own key terms for over a decade and supporting high growth clients in ecommerce, local markets, and national opportunities. Want more proof that our results driven approach works?

Code Surge

Drive To Future

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433, 15 Elvitigala Mawatha, Colombo 05, Colombo

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10 - 49

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$<$25/hr

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$100+

Code Surge is one of the Most Trusted web development companies in Sri Lanka with more than 8+ years of experience. Our core mission is to deliver unparalleled digital solutions that not only meet but exceed the expectations of our diverse clientele. Whether serving local businesses or global enterprises, we focus on creating customized, effective strategies that drive success and satisfaction. Our dedication to quality, innovation, and client-centric approaches ensures that every project we undertake is a step towards building lasting relationships and achieving tangible results, no matter where you are in the world.

Codedesign

Using data to connect people to digital customer

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AVENIDA INFANTE DOM HENRIQUE, 332 EDIFICIO 2 - 1º DTO, Lisboa

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10 - 49

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$50/hr

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$5,000+

We are a data-driven digital marketing company specialising in expanding companies online. We establish digital strategies to assist brands in defining and achieving their most important business goals, from custom web creation to 360° online marketing.Our customised strategy is to identify the finest digital solution that complements the distinctive brand identities and online customer journeys of each of our clients. We combine the key digital disciplines (Search Engine Optimization, Paid Search Marketing, Display Marketing and Remarking, Organic and Paid Social Media, Content Marketing, and Data Analytics) to create comprehensive plans that are designed to increase brand exposure and boost conversions.

Codenance

Design For Your Success

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5-6, Nannu Marg, New Sanganer Rd, Devi Nagar, Jaipur

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101 - 200

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$20/hr

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$1,000+

Codenance is a creatively led, strategically driven, tech-friendly full-service IT agency. We have helped a lot of businesses reach their full potential online and create powerful brand experiences for the past 7 years. From web designing to app development, our talented team of professionals delivers the most successful results for your business. We create the perfect blend of tech and ideas to come up with smart solutions for all sizes of business – whether small or Fortune 500. Taking our clients' businesses to the next level in their industry is our mission as we strive to become the industry leader in IT consultancy!

Codesmith Systems

Internet and Web-related Services

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Kimathi Street, Kimathi House, 2nd Floor, Nairobi

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2 - 9

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$25/hr

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$1,000+

Codesmith Systems is a luxury value, technology & velocity development organization located in Nairobi, Kenya. They use technology to deliver outcomes to develop business for their customers. They are proud of excellent job ethics, honesty, and outcomes. Over the years, Codesmith Systems has been prepared to produce amazing, award-winning models in various verticals while enabling their customers to achieve a stronger general Web presence.

CodExtreme Software Solutions

For Extreme WEB | MOBILE Experience

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1st floor, Kallada space, Polasseri Rd, PJ Antony Rd, Palarivattom, Kochi, Kerala 682025, Ernakulam

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5 - 15

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$100/hr

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$10,000 - $50,000

We offer complete digital Marketing and Web development services for startups to  top level businesses.

Codezee Solutions

We turn your ideas into Reality

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406, Dhara Arcade, Satellite Road, Nr. Lajamani Chowk, Mota Varachha, Surat

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50 - 249

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$50/hr

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$5,000+

Codezee Solutions is a leading IT solutions provider headquartered in Surat, India. This organization has converted various industries with adept services, including small enterprises, startups, MNCs and even mid-size companies. Their visions and clarity for work have led Codezee Solutions to become a top IT company in India & USA for delivering various industry-led mobility solutions. This IT company in Surat has been offering quality services in web development, UI UX development, software development and mobile app development. They have a remarkable portfolio, with 12+ years of proficiency; they have offered services to 220+ Fortune companies globally. Their R&D team shines brightly and has a strong base of knowledge to serve clients from different domains and give them the best IT services and solutions.

Coding Owls

Building Your Digital Nest: Coding Owls Crafting Websites

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, Vancouver

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10+

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$20/hr

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$500+

Coding Owls is a forward-thinking website development company dedicated to creating innovative digital solutions that empower businesses and individuals in the online world. Our team of talented developers, designers, and strategists is committed to delivering high-quality websites that not only meet but exceed our clients' expectations. At Coding Owls, we understand the importance of a strong online presence in today's digital age. We believe that a well-crafted website is not just a digital address; it's your brand's ambassador, a gateway to your services, and a platform for your ideas. That's why we take a holistic approach to web development, ensuring that every aspect, from design to functionality, is finely tuned to perfection.  

Codup

Simple Solutions to Complex Problems

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7322 Southwest Fwy Suite #1-1132, Houston

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150 - 200

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$100/hr

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$10,000+

We are an award-winning software development company with 100+ developers, QA engineers, and business experts who all work together to make your project a success. With 10 years of expertise and 1500+ projects under our belt, we’ve efficient processes in place that allow us to consistently get the job done right, on time, and within budget. Our team has won 3 consecutive Clutch awards and consistent 5-star ratings from clients. We’ve been trusted by leading global brands like Unilever, Dyson, Steelcase, Stitch Fix, Harrods, and more. Why Work With Us? 100+ developers, QAs, and technology experts on our team Effective communication Agile project management processes Flexible pricing models Proficient in English Time-zone Aligned Our Achievements 5-star reviews from 1500+ clients 3 Clutch Awards Increased revenues and efficiencies for clients Our Tech Expertise: MEAN/MERN LAMP/WAMP PHP/LARAVEL AWS WordPress Our Services:  Software Development Product Development MVP Development Enterprise Software Development eCommerce Development Mobile App Development Web App Development Engagement Models: Staff Augmentation Time and Material Retainers Dedicated Teams Fixed Price At Codup, our biggest motivation is to create value for our clients and partners - and in the process, for ourselves too! We do this by creating mutually beneficial relationships that last years and allow us to grow together with the people for whom we work. Looking for a team that is highly skilled, punctual, and communicates with you throughout the process? Please get in touch.

Cogent Commerce

Exclusive & complete eCommerce and CMS Web development agency

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811 Ganesh Glory, Near BSNL Office, Ahmedabad

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10 - 25

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$25/hr

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$2,500+

Exclusive eCommerce & CMS Web Development Agency for Extraordinary Technology Solutions Cogent Commerce is an exclusive and complete eCommerce and CMS Web development company based in Ahmedabad, India. Within 3 years of its inception, we are completely focused on delivering dynamic eCommerce development and support solutions to our worldwide customers. Cogent Commerce consists of a team of 10 passionate technology professionals building and delivering better online commerce experience. We help companies and businesses develop commendable eCommerce stores and help them market and sell their products and services to a highly targeted audience in a record time-frame. We are completely dedicated to our responsibility and serve all our clients in any urgency by providing 24x7 support services. Our motto is to grow client’s business by sharing our consultation to enhance their customer experience with the latest feature implementation based on our experience and skill set to compete with other competitors in the market. Somewhere along the lane, we started serving large enterprises providing them complete online commerce solutions and that’s how we became a preferred eCommerce solution provider for agencies worldwide. We are completely aligned with our core values- Care, Help, Commitment, Authenticity, and Customer Focus.   A dynamic team of detail-oriented and growth-oriented professionals to help your business grow We use cutting-edge technologies with a clear differentiation factor and we have a strong value based working culture at Cogent Commerce to attract and retain top-notch industry talent. We are a preferred partner for agencies to deliver high-end eCommerce solutions using mature and agile development processes. We design and build web and mobile applications using best-of-breed software and promote businesses using Search Engine Optimization (SEO), Pay Per Click (PPC) management, Programmatic Advertising and Content Marketing services to unlock new growth opportunities. Here are the top reasons why you should choose us: Creative and Technical Support Easy Collaboration and Project Management Extremely Flexible and Scalable Solutions Seamless Third Party Software Integration Multilingual and Multi-Currency Support Small but Beautifully Formed Full-time Support on 24x7 Basis Go Extra Miles for Complete Satisfaction Hire the Best Outsourcing Team with Dedicated Professionals Our professional technology team is detail oriented and completely growth-focused. Let’s create a compelling eCommerce solution to help your business grow in the cut-throat competitive market. Let’s start building magnificent online stores with Magento 2 certified professionals and promote your business with the help of experienced Google AdWords certified professionals.

Collibet India

Best Software Development Company

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Navratna Corporate Park, Ambli - Bopal Road, Ahmedabad, Ahmedabad

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5 - 10

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$15/hr

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$1,000 - $5,000

Collibet India stands at the forefront of software development, embodying the convergence of innovation and excellence. Our dynamic team, comprising seasoned developers, designers, and project managers, is dedicated to crafting high-quality software solutions that precisely align with the unique needs of your business. We pride ourselves on staying abreast of the latest technologies and industry best practices to ensure the creation of robust, efficient, and user-friendly software across various domains. Whether you seek mobile apps, web-based applications, or custom solutions, Collibet India is your reliable partner in turning concepts into reality. What distinguishes us is our unwavering commitment to collaboration and communication. This commitment translates into on-time project delivery and the development of enduring relationships with our clients. By choosing Collibet India, you're not merely engaging a development team; you're enlisting a partner invested in your success. Continuous learning is a cornerstone of our approach, empowering us to tackle even the most intricate projects. Our goal is not just to meet expectations but to exceed them, pushing the boundaries of innovation and problem-solving. Whether you envision robust mobile applications, sophisticated web solutions, or bespoke software products, Collibet India is poised to be the catalyst for your business's ascent. Let our expertise, dedication, and shared commitment to excellence in software development propel your business to new heights. Partner with Collibet India for a transformative journey into the future of technology and innovation. For More details, checkout our website at https://collibetindia.in

Complex Creative

The No Bulls*t Agency

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Floor 30 Leadenhall Building, 122 Leadenhall Street, London

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2 - 9

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$50/hr

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$1,000+

Complex Creative is a full-service creative agency providing everything associated with a high-performing, bespoke WordPress website. As a young business, you may begin by developing a brand strategy and brand identity to make sure your organisation is portrayed to your target market in a favourable light. Once this is determined, we construct a custom WordPress website for you to ensure you stand out from the competition. The world's top CMS is then customised to your demands using this design, which is then turned into a unique theme built on WordPress. We stand out from other WordPress agencies as we continue the service after the site is live and perform maintenance and security updates. Plus, we teach each client how to make edits on their own site, saving them thousands of pounds in developer fees.

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Why SEO is worth it for your small business?

SEO (Search Engine Optimization) refers to the practices that  are aimed at improving the appearance and positioning of webpages in organic search results. SEO aims to increase the visibility of a website in the search results when internet users search for related terms on search engines such as Google, Bing etc. SEO is one of the most effective ways of getting targeted traffic to a website from a search engine’s organic rankings. Common SEO practices include creating quality content, writing strong meta descriptions, using effective titles and headings, optimising content around specific keywords, and building backlinks. With organic search topping the charts for ways in which people search and access content on the internet, the importance of SEO cannot be understated. Here are some of the reasons why investing in SEO will be a wise decision for your business,

  • Increases website visibility and organic traffic
  • Increases brand awareness and credibility
  • Brings in quality traffic
  • Improves user experience
  • Increases the digital marketing ROI
  • SEO enhances the success of a PPC campaign
  • SEO is a long-term marketing strategy
  • SEO campaigns can be monitored and tracked with the help of analytics

Collaborating with a SEO company that can craft and implement a quality SEO campaign will bring in long term measurable results for a small business. With digital transformation and the increase of e-commerce making the playing field level for businesses of all magnitudes investing in SEO is a worthy decision for a small business.

What are the top signs to start looking for a SEO company for your business?

Research has shown that 25 percent of the internet users select the first search result on the Google search engine and the first three search results on Google get 75.1 percent of all clicks. These statistics show the increasing need to implement SEO strategies for all your digital channels, especially your website. Here are strong signs that you need to start looking for a SEO company for your business,

  • Your business is relying heavily on paid Ad campaigns
  • Your website is not visible on major search engines
  • There is negligible traffic coming in from search engines
  • The sales of your business is dependent on organic traffic
  • Lack of resources and time to carry out an internal SEO campaign
  • You are aiming to rebrand or expand your business
  • Your website has received a SEO penalty from Google
  • Your website is not mobile friendly
  • Your in-house SEO campaign is cost intensive and is not bringing in the desired results.

These are some of the strong indicators that it may be time to outsource your SEO needs to an expert SEO agency that can implement a quality SEO campaign as well as save you time and money by being more efficient.

How does a small business SEO agency work?

The services that a SEO agency offers to help implement a SEO strategy for a small business are,

  • Preliminary Audit: The SEO preliminary audit is done to understand where the webpage currently stands and what its ranking is. It breaks down the site, identifies potential areas of concerns, does a preliminary keyword research and provides recommendations on what needs to be done to improve the current standing.
  • Competitive Analysis: Competitive analysis involves researching the content, links and keywords used by your direct competitors in order to understand the opportunities that can be best exploited for your website. It also gives a fair idea of how competitive the sector is and how aggressive your SEO campaign should be.
  • Keyword Research: This step is crucial to successfully implement a SEO strategy for your website. Keyword research involves researching the popular search terms entered into search engines and strategically including them into your content in order to make them rank higher on a search engine’s result page.
  • On Page Optimization: On page SEO involves optimising the webpages in order to increase its search visibility and traffic. It refers to all the tactics that can be taken directly on the website to improve its standings. On page optimization techniques involve aligning the page elements such as title tags, headings, internal links and content with keywords.
  • Off Page Optimization: Off page SEO refers to all the optimization techniques that are taken outside of a webpage in order to increase its standing. This involves creating quality backlinks, submitting the website to directories, creating content and sharing it on social media.
  • Technical Optimization: Technical SEO refers to improving the technical aspects of the website in order to make it rank higher on a search engine. It involves optimising the website and the server in order to help search engine spiders crawl and index the site more effectively. Technical SEO involves improving mobile usability and site speed, managing index and crawling errors and structuring the data.

SEO agencies will have a team of subject matter experts in areas such as technical SEO, local SEO, content strategy and reporting in order to provide a well-designed and custom SEO strategy for their client.

How to select the right SEO company for a small business?

While we have already understood the importance of SEO for a small business, it is equally important to choose the right SEO agency that can bring in measurable results for your business. Here is how to go about choosing the SEO company that works best for your business,

  • Have a clear-cut idea about the goals and objective of your SEO campaign and your needs and requirements from the SEO agency. This is the first step in finding an agency that can help you meet these goals.
  • Narrow down and choose a SEO agency based on their portfolio, client testimonials, online reviews and client references. Referrals and word-of-mouth can also play a major role in helping you find an expert SEO agency.
  • Select a firm that can deliver on KPIs and metrics that work best for you.
  • Find out about the tools and techniques they use to execute a SEO campaign. It is not only important to make sure that they are using the latest tools, techniques and processes but also to make sure that their campaign strategy is streamlined and effective.
  • Make sure you meet the team that will be working on your account. Ensure that the team that is working with you has the expertise required to implement the SEO campaign as well as prior experience in doing so.
  • Most importantly choose a company that communicates with you effectively.

These tips will help you choose a SEO agency with whom you can trust your business’ web presence with.

How would you estimate the cost and time duration of hiring a small business SEO agency?

While the cost of hiring a SEO company depends on multiple factors, the average cost of hiring a SEO agency for a small business ranges from $ 750 to $ 2000 per month. And the average cost of hiring a SEO agency for a one-time project ranges from $ 5000 to $ 30,000. The factors that affect the cost of hiring a SEO agency and implementing a campaign are,

  • The goals of the campaign
  • The SEO agency’s experience
  • Timeline of the campaign
  • Tools and resources required to execute the campaign
  • Your website’s current technical state
  • Your website’s current ranking on popular search engines
  • Your company’s competition in that sector or industry

While a well-executed SEO campaign can bring in long term results and impacts for a business, a SEO campaign also takes a long period of time to start bringing in measurable results for a business. According to experts a SEO campaign will take around 6 – 12 months before you can start seeing its full benefits and value. While 6 – 12 months is the general benchmark, the time required for your SEO campaign to bring in results depends on the goals of your campaign, the magnitude of the campaign and the techniques being utilised.

Questions to ask SEO agencies before finalising one.

Considering that there are thousands of SEO agencies out in the market it can be quite overwhelming to choose one and trust them with your company’s online presence. Consider asking these questions to your prospective SEO agencies to evaluate whether they are the right fit for you.

  • Do you have prior experience in this particular industry or sector? (Especially important if you operate in a niche sector)
  • Which KPIs and metrics are valuable and of priority to you?
  • When can we expect to see tangible and measurable results from the SEO campaign?
  • What are the tools and techniques that your agency will use for the campaign?
  • How will we receive monitoring updates and reports from your agency?
  • How do you conduct keyword research and how will you select the top keywords for our brand?
  • How will you customise the SEO campaign strategy to our business and brand?
  • How will the SEO strategy incorporate into our overall marketing strategy?
  • What will you require from our end for the SEO campaign?

Having a discussion with your SEO agency regarding these questions will give you an insight into how the agency functions, what their philosophy and work culture is and on whether they will be a right fit for your business.

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