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Top Social Media Marketing Companies | 2024

Statistics show that there are around 4.48 billion active social media users worldwide—more than half of the world's population. As a result, social media is becoming the biggest platform for businesses and brands to connect with, interact with, and convert their audiences into potential customers. Today, social media is the platform of choice for marketers everywhere because it has a reach that no other marketing strategy, like television commercials or newspaper ads, can match. A skilled and knowledgeable social media marketing agency can assist you with developing and implementing an effective social media plan that can lead to business growth, leads, and an increase in revenue. To assist you in developing your social media marketing strategy, Selected Firms has put together a list of the best social media marketing companies.

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List of Best Social Media Marketing Companies | Top Social Media Marketing Agencies

imsolution

Our Story IM Holding, an award-winning and multinational digital transformation company with nearly 25 years of expertise. Our passion for technology and innovation drives us to empower businesses, making them more agile and fueling their unwavering growt

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MYSAN HQ Address: Al Aqiq , Riyadh 13519, Jeddah

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50 - 50

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$50/hr

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$50 - $50

Our Story IM Holding, an award-winning and multinational digital transformation company with nearly 25 years of expertise. Our passion for technology and innovation drives us to empower businesses, making them more agile and fueling their unwavering growth.

imwcmstools

Best Project Management Tool

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, Moonak

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1 - 100

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$5/hr

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$101 - $200

Manage your business with CRM, HR & project with a powerful tool that helps you to manage everything in your business and collaborates with your in-house & remote teams. Create project plans, real-time collaborate with team members, allocate people and resources, get real-time project reports and analytics, track project costs, interactive Gantt Charts, and more with Web Based Project Management Tool.

In The Black Marketing & Consulting

Legends aren't born. They are made.

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0.0 (0 Reviews)

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207 East Bay Street, Charleston

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2 - 9

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$150/hr

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$10,000+

Time and money are the most valuable resources for business owners and their intended clients. We take care not to waste anyone's time when they give it to us. As a result, we developed a three-step process that enables our company to operate effectively and efficiently. Our three-step process ensures that we inspect before we anticipate. This covers your internal systems, customer journey, and present revenue streams. After that, we create a detailed plan that is tailored to your needs, wants, and important data points. This plan provides a road to revenue that is sustainable and successful.At In the Black Marketing & Consulting, we are dedicated to delivering both results and revenue with complete transparency to keep our clients happy.

In10sity Interactive

Web Designer in Lenoir City, Tennessee

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0.0 (0 Reviews)

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14488 Old Stage Rd, Lenoir City

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10 - 49

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$25/hr

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$1,000+

A online design and development company called In10sity offers services such as website design, content management systems, search engine optimization, and social media outreach campaigns. Intranets, extranets, e-commerce websites, international corporate websites, small business web development, email hosting, website hosting, secure hosting, e-commerce photography, and online marketing production and consulting are just a few of the customised solutions provided by In10sity since 1997.

Incepte Pte Ltd.

Best Digital Marketing Agency in Singapore

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0.0 (0 Reviews)

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18 Sin Ming Ln, #06-21 Midview City,, Singapore

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50+

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$250/hr

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$1,000+

Searching for digital marketing services in Singapore? Incepte Pte Ltd. can be proven the right choice for your digital marketing activities. They offer complete digital marketing services including SEO, SEM, PPC, website designing, development, and maintenance services in Singapore. Contact them now for more information.

Indglobal Digital Pvt. Ltd.

Ecommerce Development

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99 Wall Street, Suite 2605, New York

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51 - 200

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$149/hr

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$5,000 - $10,000

Indic Lancers

Empowering Startup With Premier Services

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0.0 (0 Reviews)

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Indic Arena Private Limited, Ward No 22, MLDP petrol pump, Patna

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2 - 15

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$49/hr

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$49 - $99

Indic Lancers' mission is to empower startups, MSMEs, and businesses with cutting-edge technological solutions that are accessible, reliable, & transformative. We are dedicated to delivering personalized services that not only meet the immediate needs of our clients but also anticipate future challenges and opportunities. Through our commitment to innovation, quality, and collaboration, we endeavor to elevate our clients' operations, help them navigate the landscape, achieve their strategic objectives.

Indigo Icon

Professional web and mobile game social app development

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Stafford, TX, 806 Summer Park Dr Unit 250, Houston

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18 - 53

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$15/hr

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$10,000 - $15,000

Indigo Icon specializes in game and mobile development, crafting immersive experiences that captivate audiences. With a focus on innovation and creativity, our team at Indigo Icon brings cutting-edge solutions to the forefront of the gaming and mobile app industries. Elevate your digital ventures with our expertise and passion for delivering exceptional results.

IndyLogix Solutions Pvt. Ltd.

Handcrafting Digital Solutions

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0.0 (0 Reviews)

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406-408, Devnandan Mega Mall, Opp. Sanyas Ashram, Ashram Rd, Ellisbridge, Ahmedabad

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50+

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$20/hr

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$2,000+

To have the business in a digital landscape is not a want; it is a need for success! IndyLogix Solutions, the global hub for digital marketing, branding, design, and website development services, is here to redefine the digital space with deep technical expertise and data-driven strategies. At IndyLogix Solutions, we don't follow online trends; we set them! We are the vanguards of digital innovation, reshaping brands and businesses through our trifecta of transformative services that elevate the brand's online presence to new levels.  We compliment global enterprises and budding startups with services, including:  Digital Marketing? That's our unique value proposition; that's what sets us apart! We craft result-driven digital strategies that transcend borders. From SEO, Shopify SEO, and PPC to social media marketing, our dynamic campaigns elevate your brand’s digital presence, driving engagement and conversions.  Branding? We craft it, we breathe it, and we live it! Our creative atelier designs brand identities that speak volumes. Whether it's captivating logos to cohesive stationery and immersive brand experiences, we weave narratives that resonate and captivate audiences globally.  Websites? We build launchpads, not just pages! We're not just building websites; we're creating digital landmarks. Our expert team crafts bespoke websites that blend creativity and functionality, ensuring seamless user experiences that leave lasting impressions.  How We Work?  As an omnichannel digital marketing agency, IndyLogix Solutions offers end-to-end services to help our clients' businesses grow online. We are a dynamic team of consultative marketers, creatives, analysts, designers, and developers who believe in relationships, responses, and results. We combine years of experience and expertise to develop a customized pipeline that aligns with the specific needs and goals of the project. We develop a unique marketing strategy to target potential customers and ensure our clients' businesses stand out from the competition.  Why Choose Us?  Global Vision, Local Impact: We merge global trends with local insights, ensuring your brand resonates across diverse markets. Innovative Solutions: We thrive on pushing boundaries and employing cutting-edge technologies to keep your brand ahead of the curve. Client-Centric Approach: Your success is our priority. We partner with you, listen to your needs, and deliver tailored solutions that exceed expectations.  We take immense pride in our track record of accelerating the growth of businesses spanning industries and sizes. Our success? It's written (and shining) on our client's wall. From global corporations to budding startups, we have been the catalyst behind their digital triumphs.  Join forces with IndyLogix Solutions, the client-featured Digital Marketing Agency to reach your goals.

Infinity Hub

Digital Transformation Company,Erode,Tamil Nadu

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No 142/4, 2nd floor Perundurai road, Opp to Sakthi mahal, Erode - 638011, India., Erode

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100 - 200

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$70/hr

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$70 - $100

We’re the Digital Transformation Company who cares about each organization’s journey. Over the past decade, we’ve honed our expertise in crafting remarkable brands and experiences. Our complete suite of services including Digital Transformation, Business Automation, and Marketing seamlessly intertwines to guide your organization towards a future of digital excellence. A digital transformation mission is still a dream for many businesses and industries. At InfinityHub, we break the complexity that could hold organizations from entering the new dimension of the Digital World, all while maintaining a sense of humor that could even make a robot laugh! Our vision at InfinityHub is to be the superior guiding star in the digital universe, illuminating pathways to innovation and driving unparalleled success for every partner we are privileged to serve, all while keeping everything full of laughter, because after all, the journey should be as enjoyable as the destination!

Info Hub Digital

ROI based Digital Marketing Services

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Udayampalayam Rd, Coimbatore

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10 - 49

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$25/hr

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$500+

Since 2015, Info Hub Digital has been partnering with thousands of businesses globally to generate the best results. From start-ups to medium-sized organizations to multiple-location companies, we’ve provided an array of custom digital marketing & technology integration services to market their brand 24*7 at a low cost. Our team will help you to expand your niche market reach, irrespective of location or time differences. Our professional’s team adopts a systematic approach to ensure profitable results for your medical businesses. Leverage Info Hub’s digital transformation marketing services today to boost your customer acquisition and retention rates.

InfyApp Development Private Ltd

Best Mobile App Development Company

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Unit No. C-511, 5th Floor, Jaswanti Allied Business Centre Ramchandra Lane Extension, next to Hotel Khwaish, Malad West, Mumbai, Maharashtra 400064, Mumbai

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15+

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$25/hr

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$1,000+

Infyapp Development Private Limited is a premier provider of mobile app development, digital marketing, and website design & development services in India. Established with a commitment to excellence, we specialize in crafting bespoke solutions that cater to diverse business needs across various industries. Services: Mobile App Development: We excel in creating cutting-edge mobile applications for Android and iOS platforms. Our team leverages the latest technologies to deliver intuitive and robust apps that enhance user engagement and drive business growth. Digital Marketing Services: As a digital-first company, we offer comprehensive digital marketing solutions tailored to amplify online presence and maximize ROI. From SEO and SEM to social media marketing and content strategy, we help businesses achieve their marketing objectives effectively. Website Design & Development: Our expertise extends to designing and developing visually appealing and functional websites. Whether it's a corporate website, e-commerce platform, or custom web application, we ensure seamless user experiences and responsive designs. Mission: At Infyapp Development, our mission is to empower businesses with innovative digital solutions that exceed expectations. We are dedicated to delivering high-quality services that align with industry standards and drive measurable results for our clients. Vision: To be recognized as a trusted partner for businesses seeking transformative digital solutions in India and beyond. We aim to foster long-term relationships built on integrity, professionalism, and excellence. Core Values: Quality: Commitment to delivering solutions of the highest standards. Innovation: Embrace creativity and technological advancement. Client-Centric Approach: Prioritize client satisfaction and business success. Integrity: Uphold honesty, transparency, and ethical practices in all endeavors. Why Choose Us? Expertise: Our team comprises skilled professionals with extensive industry experience. Customization: Tailored solutions to meet unique business requirements. Result-Driven: Focus on achieving tangible outcomes and ROI for our clients. Customer Support: Dedicated support throughout the project lifecycle and beyond.

InfyApp Development Pvt. Ltd

Best Mobile App Development Company

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Unit No. C-511, 5th Floor, Jaswanti Allied Business Centre Ramchandra Lane Extension, next to Hotel Khwaish,, Mumbai

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11 - 25

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$25/hr

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$5,000 - $9,999

Infyapp Development Private Limited is a premier provider of mobile app development, digital marketing, and website design & development services in India. Established with a commitment to excellence, we specialize in crafting bespoke solutions that cater to diverse business needs across various industries. Services: Mobile App Development: We excel in creating cutting-edge mobile applications for Android and iOS platforms. Our team leverages the latest technologies to deliver intuitive and robust apps that enhance user engagement and drive business growth. Digital Marketing Services: As a digital-first company, we offer comprehensive digital marketing solutions tailored to amplify online presence and maximize ROI. From SEO and SEM to social media marketing and content strategy, we help businesses achieve their marketing objectives effectively. Website Design & Development: Our expertise extends to designing and developing visually appealing and functional websites. Whether it's a corporate website, e-commerce platform, or custom web application, we ensure seamless user experiences and responsive designs. Mission: At Infyapp Development, our mission is to empower businesses with innovative digital solutions that exceed expectations. We are dedicated to delivering high-quality services that align with industry standards and drive measurable results for our clients. Vision: To be recognized as a trusted partner for businesses seeking transformative digital solutions in India and beyond. We aim to foster long-term relationships built on integrity, professionalism, and excellence. Why Choose Us? Expertise: Our team comprises skilled professionals with extensive industry experience. Customization: Tailored solutions to meet unique business requirements. Result-Driven: Focus on achieving tangible outcomes and ROI for our clients. Customer Support: Dedicated support throughout the project lifecycle and beyond.

InGenious Guru

Trusted Digital Marketing Agency

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2369 Spicer Dr, Dayton

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50 - 100

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$$50/hr

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$500 - $1,500

InGenious Guru has the necessary marketing education, advanced skills in graphic design, web design and development. Created hundreds of logos, dozens of brands, ranging from naming, brand books and corporate styles. Some of which have been awarded at various competitions and media. InGenious Guru will quickly and, most importantly, qualitatively develop the right logo for your business, corporate identity and other marketing materials.

Initech Software Services Ltd.

Mobile and Web development in Ramat Gan

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Tuval 15, Ramat Gan

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10 - 49

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$50/hr

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$25,000+

A cutting-edge software company called Initech creates digital goods for start-ups and online businesses. We are masters at comprehending the goals and requirements of the client, whether it be for application development or UX/UI design. We are skilled at listening, analysing, and creating visually beautiful, highly functional products. We can produce a wide range of digital products thanks to our organised and expert approach.A pioneer in Israeli software development, Initech. Our area of expertise is creating digital products for new companies and online retailers. We utilise best-in-class open-source technology to create sophisticated client-side and server-side online and mobile applications.

Inmortal Technologies

Website and Application Development Services

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1st Floor, B 48,B Block Sector 64 Noida, U.P. - 201301, Noida

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1 - 50

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$50/hr

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$200 - $1,500

Inmortal Technologies is an IT firm delivering high quality, cost effective, reliable result-oriented Web and Mobile solutions on time for a global clientele. Professionalism, Skill and Expertise are the tools we use to make the web work for your business bringing in maximum return on your investment in shortest possible time.

Innvonix Technologies Pvt. Ltd.

IT begins with Innovation

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0.0 (0 Reviews)

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5 Penn Plaza, Suite# 1918, New York, New York

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50 - 250

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$25/hr

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$5,000 - $500,000

We are a leading website design and development company with a global presence, headquartered in New York, USA, and Ahmedabad, India. Our expertise spans core technologies such as Python development, React.js, Vue.js, AngularJS, HTML/CSS, Laravel, Node.js, and CodeIgniter. Our team consists of skilled and experienced developers and designers. We offer flexible hiring options to meet your specific needs. You can hire developers for various technologies based on your requirements and convenience. Hire Developers on hourly or full time basis: AngularJS Developers Vue.js Developers React.js Developers Laravel Developers Node.js Developers Python Developers CodeIgniter Developers Web Designers Mobile Developers Android Developers iOS Developers React Native Developers Flutter Developers Our Four-Step Project Development Process: Discovery: Every successful project begins with a thorough understanding and documentation of business and technical requirements. Strategy: Through brainstorming sessions, Innvonix Consulting helps devise the most cost-effective approach to platform development. Design: We aim to create simple yet elegant UI/UX designs that make your platform stand out from the competition. Build: With excellent design and detailed documentation, the development process is smooth, productive, and hassle-free.

InRank

Award Winning Digital Marketing Agency

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0.0 (0 Reviews)

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B-98, First Floor, Sec-63, Noida, Noida Sector 63, Noida - 201301, Noida, Uttar Pradesh 201301, Noida

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10 - 20

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$15$/hr

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$15,000 - $100,000

InRank is one of the recognized SEO Company based in India with other branches based in Michigan, USA., specializing in digital marketing such as web development, website building, mobile app development, Search engine optimization and social media marketing( SMM) for clients across the globe. I have many years of experience in this field, providing top-notch digital marketing services. InRank has become one of the well-known companies in the world of digital development. Our clients worldwide include businesses in the USA, the UK, Australia, Canada, and more. InRank has served as a trustworthy digital partner for businesses. Our committed team will ensure the growth of your business manifold by establishing a robust online presence of your business.

Insignia Consultancy

Navigating Success with Insignia Consultancy

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0.0 (0 Reviews)

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Global HQ: 14211 Hughes Ln, Dallas

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50 - 150

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$30/hr

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$5,000 - $9,999

Insignia Consultancy is your go-to solution for web development, creative design, digital marketing, and advanced AI & ML services. We're the one-stop shop for all your digital needs, and our expert team is here to help you succeed. Our Services: Data Analysts Data Scientists Content Writers Digital Marketers Graphic Designers UI/UX Designers Web Developers At Insignia, we're dedicated to your business growth and digital transformation. Let's collaborate and take your organization to the next level.

Insomniacs

Digital Marketing Services

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0.0 (0 Reviews)

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601, Omkar The Summit Business Bay, Nr. Western Express Highway Metro Station, Andheri-Kurla Road, Chakala, Andheri East, Mumbai

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50 - 249

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$25/hr

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$5,000+

Most businesses have the goal of growing their brand, which may be accomplished with the aid of a digital marketing firm. However, finding a digital marketing agency in Mumbai that can assist you in achieving that objective can be a difficult endeavour in and of itself. Fortunately, your troubles are now over! We at Insomniacs take great pleasure in being one of the top online marketing firms now operating who have what it takes to make your business a rock star.

Instaboost Media

Relevant Traffic, Targeted Ads, Real Results

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0.0 (0 Reviews)

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4 Hutton Centre Dr 580, Santa Ana

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10 - 49

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$150/hr

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$1,000+

The greatest local SEO company in the country, Instaboost Media, employs top digital marketing specialists in Google Ads, local SEO, and social media advertisements.According to Clutch, we are among the best SEO agencies in Orange County.Kegan Stephens, owner of S.T.O.P. Restoration in Albuquerque, used Google Ads with Instaboost Media and achieved a total profit of $800,000 in just one year.

Intellibeans Technologies

People | Process | Power

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0.0 (0 Reviews)

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276 Fifth Avenue, 704-1746 New York, NY 10001, New York

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40 - 50

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$30/hr

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$4,500 - $4,998

Intellibeans Technologies is your trusted partner for hiring talented developers. With a wide-reaching network of skilled professionals across various domains, we ensure you connect with the right developers to drive your projects and innovations. Our commitment to excellence and meticulous selection process make us your go-to choice for hiring developers who can transform your ideas into reality. Partner with Intellibeans and unlock the power of exceptional development talent to elevate your projects and business.

Intellisense Technology

Web and App Development Company

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0.0 (0 Reviews)

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, Jalandhar

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30 - 50

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$25/hr

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$100 - $1,000

Intellisense Technology is a globally recognized software development company offering the best IT services including Mobile App Development, Embedded Software Development, IoT Product Development Services, Web Development Services, etc. Contact Us Now to get your Business Solutions.

Intelvue

Software Development Company

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701 Tillery Street Unit 12-1145, Austin, Texas 78702, United States, Austin

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30 - 50

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$50/hr

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$500 - $1,000

Intelvue: Your Trusted Software Development Partner in the USA Welcome to Intelvue, a leading software development company based in the USA. We specialize in delivering innovative and custom software solutions to businesses of all sizes, helping them thrive in the digital age. At Intelvue, we understand the power of technology in driving business growth. Our team of experienced software developers and engineers are dedicated to creating robust and scalable applications tailored to meet your specific needs. Whether you require web development, mobile app development, or enterprise software solutions, we have the expertise to deliver exceptional results.

Invisio Solutions

Uplift Your Sales & Marketing

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2a Killieser Avenue, Brixton, London, United Kingdom, SW2 4NT, London

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10 - 15

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$32£/hr

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$4,999 - $10,000

Invisio Solutions is a digital marketing agency built by a diverse group of friends and colleagues from all around the world who assemble the best experts in every field just for you. all in one place. We take a unique approach to every project and we are very flexible. We're structured for speed and efficiency in order to meet the ever changing needs of today’s consumers. Delivering the right content in the right context on a comprehensive scale requires the ability to pivot as fast as the digital marketplace. Know More : https://invisiosolutions.com

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What is social media marketing? Why is it essential for your business?

Social media marketing is the new buzzword for companies and businesses today, but what exactly is it? And how do businesses benefit from it? Social media marketing uses social media platforms to connect with potential customers, build a strong brand image, generate leads, and thus drive business growth. Social media marketing involves everything from creating and publishing content on social media platforms, interacting with followers, and running social media advertisements. It is all about connecting and interacting with your audience online to turn them into potential customers. The most commonly used platforms for social media marketing today are Facebook, Instagram, Twitter, LinkedIn, Pinterest, and YouTube. With new platforms and features emerging by the day, social media marketing as a whole is constantly changing and evolving.

Social media marketing is a valuable strategy that can bring many advantages to businesses when used and capitalized upon adequately. First, let's consider why social media marketing is helpful for companies.

  • Social media is the biggest platform for brands and businesses to connect with their users: According to statistics, 90.4% of millennials (Age group: 26 – 41) and 77.5% of Generation Z (Age group: 42 -57) use social media actively.
  • Influence of social media on consumer behavior: Research has shown that 71 percent of consumers who have had a positive experience with a brand on social media are very likely to recommend the brand to their family and friends. Also,  81 percent of people use Instagram to research products and services.
  • Cost-effective tool: There are several tools and mediums available for brands to market and advertise their businesses; however, social media is the most cost-effective of all the options. Most of the time, setting up and running a social media account for a brand involves negligible to zero costs, and even when companies want to run paid ad campaigns, the ROI is relatively high.
  • Real-time feedback:  One of the most prominent features of social media marketing and other mediums of advertising and marketing not possess is the ability to get real-time reactions and feedback. Companies can gauge their audience's response to comments and engagement metrics by running a social media advertisement or campaign.

Different types of social media marketing

Social media marketing can divide into three categories,

  • Organic marketing: Organic marketing refers to the campaigns, advertisements, or content posted by a brand or business that automatically picks up views and engagement. A well-crafted social post that automatically draws users' attention and brings in engagement through shares and comments is an example of organic marketing.
  • Paid marketing: As evident from the name, paid marketing refers to the content and advertisements the company pays for to increase its reach and attract the attention of social media users. Sponsorships, YouTube ads, collaborations with influencers, and PPC campaigns are all examples of paid marketing.
  • Earned Marketing: In layman's language, earned marketing can be word-of-mouth marketing. Any engagement company or brand generates automatically from its users is called earned media. Customers sharing product reviews, user experiences, or positive feedback are all examples of earned marketing.

Social media marketing is more than running a Facebook or Instagram ad campaign or constantly uploading pictures on a brand’s official page. Let’s take a look at the different forms that social media marketing can take,

  • Content Marketing: Content marketing focuses on consistently creating relevant and attractive content to attract and build an audience base. The ultimate aim is to convert this dedicated audience base into profitable customers. Webinars, blogs, e-books, and educational videos are content marketing examples.
  • Influencer Marketing: This type of marketing relies upon endorsements, product mentions, or product placements from social media influencers. A social media influencer is a person with an active follower base with whom they actively engage. In addition, and most importantly, the influencer has the power or capability to influence the purchasing behavior of their audience.
  • Sponsorships: Sponsorships refer to financial or in-kind support by a business or a brand to a particular event, sports team, organization, or charity to attain specific business objectives. The advantages that a company or brand aims to gain from sponsorship help create a solid brand image, positive word-of-mouth, increased publicity, and increased sales.
  • Community Building: Social media community building is the process of building a bond with people with a common interest around a particular product, brand, or activity with the help of active and consistent engagement. The most significant advantage of community building is that by engaging followers in active conversation, brands and companies can gain valuable insights and feedback regarding their products and services.

These are a few of the most common popular forms of social media marketing. However, with social media constantly evolving with new platforms, apps, and trends, this list will keep expanding with more recent forms of social media marketing.

Signs your business needs a professional social media management company

Social media marketing, when implemented and carried out right, can benefit numerous benefits to a business. However, the key is to ensure that your business has a sound strategy to leverage the advantage that social media can bring to a business. Here are the top signs that your business needs a professional social media management company,

  • Lack of a strategy: Social media accounts or channels where you constantly post or upload images are insufficient. To generate engagement and consistently grow your following, it is necessary to have a coherent strategy and clear-cut goals and objectives.
  • Engagement is minimal: One of the most significant KPIs to track the success of your social media campaign is the engagement it generates. If the comments, likes, or shares on your social media account or the content you share is low, then it indicates that your strategy needs a revamp.
  • Growth is stagnant: Because reaching out to potential customers is one of the most important aims of social media marketing, your followers or audience must grow consistently. If your growth has stagnated for an extended period, it may be time to bring in professional help.
  • Interaction rates are low: One of the unique features of social media is that it allows for real-time interaction with users and audiences online. As a result, social media users often ask queries or post complaints online on the brand's social media pages. Not responding quickly to such comments or not responding at all creates a wrong impression for the business.
  • Lack of conversions: Social media marketing aims to generate leads and increase the revenue for the business. A well-structured and implemented social media strategy will be able to show conversions enabling the company to measure the ROI. However, to achieve this, the social media strategy should involve coordination between the websites, the social media pages, and the landing pages.

Suppose your company's social media marketing strategy suffers from any of this. In that case, it may be time to hire a professional social media management company to take care of your social media strategy.

Benefits of hiring an expert social media management company

Besides crafting and executing a well-curated social media campaign for your business, an experienced social media marketing agency can bring many advantages. Some of the benefits of hiring an expert social media management company are,

  • Access to experts: By choosing to work with an experienced social media management company, you get to collaborate and work with professional social media strategists with prior experience and expertise in creating and executing well-rounded social media campaigns.
  • Knowledge of the latest trends and technologies: Social media management agencies know the pulse of social media and have knowledge of the latest trends and practices online. Hence, they can help craft the most effective campaigns to increase your growth and ROI. Most importantly, working with an experienced social media agency reduces your strategy's room for trial and error.
  • Brings in a fresh perspective: One of the most significant advantages of working with an external social media ad agency is that it brings a fresh and new perspective to the strategy. Conversely, the company will most likely miss out on this perspective by working with an in-house social media management team. Therefore, it is essential if the company aims to rebrand itself or overhaul its social media strategy.

What does a social media marketing agency do?

A social media firm will collaborate with you to comprehend your company's needs and gaps, pinpoint your target market, choose the social media platforms and channels that are most effective for your company, and develop a strategy that will broaden your audience and increase leads. A professional social media marketing agency will take care of everything from constantly creating and sharing content, monitoring and engaging with your followers, and reporting the results with predetermined metrics so that you can determine the campaign's effectiveness.

 

How to find the right social media marketing firm for your brand?

Finding the right social media marketing firm that perfectly suits your business is the first and crucial step in ensuring your social media marketing strategy succeeds. So how do we find the social media agency that best suits your needs and requirements?

  • Establishing your needs: The first step is knowing what your requirements from the social media agency are, i.e., what services you expect from them. To assess the campaign's efficiency, it is also essential to have a clear-cut idea of the project's end goals and aims, your budget, and your KPIs.
  • Finding the right agency: This is perhaps the most tricky and challenging part. This step involves doing due research, analyzing the hundreds of social media agencies online, and narrowing it down to the ones that suit your business best. Again, web directory sites like Selected Firms can help you with this step.
  • Asking the right questions: To find the right social media agency from amongst the ones that you have shortlisted, it is necessary to sit down with them and have one-on-one interaction. It is essential to ask whether they have worked on similar projects before and what parameters they use to measure the success of the project? Etc.  

By following these steps, you can find and hire the right social media marketing agency to capture your business's essence and create an effective social media strategy.

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