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Top PPC Companies | 2024

With the digital advertising space becoming more and more popular with businesses, the competition to grab the attention of internet users has also drastically increased. Hence nowadays, there is a need for a more nuanced and targeted method of attracting viewers to the company’s website and generating leads. And that’s where the PPC model of internet marketing or pay-per-click model comes in. The PPC model helps focus our resources on solid leads and helps increase the return on investment on your marketing campaign. With many advantages, the pay-per-click advertising model is fast becoming one of the most popular digital marketing methods.

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Best PPC Companies | Top Pay Per Click Agencies

Digitalwebkrida

Web Development & Digital Marketing Company | Digital Web Krida

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New York, United States, New York

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0 - 25

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$100-$149/hr

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$15 - $20

Embark on a journey of success with Digital Web Krida, the Web Development & Digital Marketing Company offering a wide range of high-quality services. Contact Us Now.

Digitalzoop

Digital Marketing Agency

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0.0 (0 Reviews)

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Suite 9, 22 Lexington Drive Bella Vista, NSW 2153, Sydney

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2 - 9

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$100-$149/hr

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$200 - $500

Online Marketing is now easy with Digitalzoop Digital marketing agency. We are a leading digital marketing agency based in Sydney, serving the world with our innovative ideas, real business marketing solutions, and strategies! We provide SEO, PPC, Google Ads, Social Media, Web Design & E-Commerce.  

Digiteins LLC

One Digital

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0.0 (0 Reviews)

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16192 Coastal Highway, Lewes, Delaware 19958, USA, Georgetown

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2 - 10

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$50-$99/hr

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$100 - $200

Digiteins, situated in Delaware, collaborates with businesses to elevate their online footprint. Specializing in crafting top-notch digital products like websites and applications, we propel business expansion and boost efficiency for our clients. Our dedicated in-house team of product builders collaborates synergistically to produce impactful outcomes, fostering enduring value for our clientele.

Digitly

Software Made Better. Marketing Made Simpler.

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0.0 (0 Reviews)

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st Floor, PAP-418, Mahape Midc Rd, TTC Industrial Area, Sector 2, Kopar Khairane, Navi Mumbai, Maharashtra, Navi Mumbai

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30 - 50

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$50-$99/hr

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$1,000+

Welcome to Digitly, where digital marketing isn't just a service, it's a transformative journey. We're not just your agency, we're your trusted partner, propelling brands of all sizes across 30+ countries to conquer the digital landscape. Why Choose Digitly? TechBehemoths-Approved Excellence: Recognized as a leader at the 2023 TechBehemoths Awards(SEO, SMM, PPC), our expertise speaks volumes. We don't just talk results, we deliver them, proven by prestigious accolades. Holistic Strategies for Holistic Growth: From crafting captivating social media campaigns to building conversion-driven websites and mastering the art of SEO, we offer a comprehensive suite of solutions to fuel your digital engine. Tailored Solutions, Amplified Results: We believe one-size-fits-all doesn't cut it. We delve deep into your unique business DNA, crafting bespoke strategies that unlock your true potential and generate tangible outcomes. Data-Driven Decisions, Laser-Focused Success: Forget gut feelings, we live by data. Our team of analytical wizards leverages insights from SEO, PPC, and social media to continuously optimize your campaigns for maximum impact. Tech Savvy at Your Fingertips: Need a custom WordPress solution? A user-friendly website? A seamless e-commerce platform? We're your tech gurus, building and testing software, websites, and mobile apps that not only look stunning but drive results. Beyond Metrics, Building Relationships: We're not just chasing numbers, we're building genuine connections with your audience. Our creative storytellers weave your brand narrative through captivating videos, impactful designs, and strategic PR, making your voice heard loud and clear. Industries We Empower: We're industry chameleons, thriving in diverse landscapes like pharma, healthcare, real estate, IT, engineering, manufacturing, technology, e-commerce, education, and FMCG. No matter your niche, we speak your language. Ready to Experience the Digitly Difference? Don't settle for average. Partner with an award-winning team that's passionate about transforming brands and obsessed with delivering exceptional results. Contact us today for a free consultation and let's craft your digital legacy together!

Digitology

MASTERING THE DIGITAL WORLD

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Villa 103, 2nd District, Sheikh Zayed City, Floor #1, 6th of October City

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27+

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$50-$99/hr

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$250+

We're a full-service digital marketing agency spanning the MENA region with optimum digital solutions that cater to local and multinational clients. A Digital Marketing agency that change how people talk, feel, and act towards brands.

DigiTrends

Digitally Teansforming Your Success

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0.0 (0 Reviews)

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1201 N Market St. Suite 111. Wilmington, Delaware 19801, US, Wilmington

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150 - 250

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< $25/hr

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$10,000 - $95,000

 In 2010, DigiTrends debuted itself as a versatile digital agency with a mission of digitizing a range of sectors, including pharma, banking, e-commerce, retail, and others. It immediately emerged as a pioneering digital outfit, offering diverse marketing solutions and digital services. Our expertise in digitization has enabled us to transform many leading businesses, revolutionizing the tech industry in the process. Our success earned us wide-spectrum popularity and inspired us to broaden the horizon of our industrial expertise and global reach; DigiTrends emerged as a full-stack digital outfit. With our perfect aggregate of comprehensive digital strategies, effective communication, and tactical execution DigiTrends is now a world-leading IT firm with a full range of software development services and consultancy with a futuristic vision; DigiTrends resolves to empower its clients with robust digital services and expert marketing solutions.

Digitrock

Think Digital, Be Creative

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0.0 (0 Reviews)

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Vipul Business Park, Sec 48, Sohna Road, Gurgaon, Gurgaon

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89+

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< $25/hr

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$14+

Digitrock is a Digital Marketing Company in Gurgaon and consists of a group of young & highly skilled marketing professionals. If you are looking for an effective  Digital Marketing company in Gurgaon, Digitrock provide one of the top Digital Marketing services in Gurgaon. Its provided SEO service, PPC, web designing, social media marketing, corporate event services,video marketing and IT service also.  

Digiturnal

Think Digital.Think Digiturnal

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Al Malakiya Clinic Building, Gate 1, Office F7, Salwa Road, Doha

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10 - 49

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$150-$199/hr

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$1,000+

Digiturnal was created in early 2019 with the goal of being the world’s leading provider of efficient information systems led by Middle Eastern expertise. The web design and development team is committed to assisting individuals and businesses with cutting-edge solutions. Offer high-quality web solutions for both web and mobile platforms. Digiturnal values the entire process, and clients enjoy working with us since we are completely transparent and dedicated to quality and the finer points.

Digiwhiz

Grow Your Business With a Results-Focused Digital Marketing Agency

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6A Genoa St Moorabbin, Moorabbin

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10 - 49

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$25-$49/hr

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$1,000 - $50,000

Digiwhiz - Your Trusted Digital Partner in Melbourne With over 9 years of unwavering commitment to excellence, Digiwhiz has emerged as Melbourne's leading digital marketing agency. We align our marketing solutions with your business and its goals. Our Proficiency: SEO: Achieving remarkable results with a 150% increase in traffic and a 25% conversion rate. PPC: Managing a monthly budget of $10,000 and recognised as a Google Partner for superior conversion rates. Content Marketing: Crafting engaging content strategies. Website Design and Development: Creating customised websites to suit your business needs, catering to various niche industries. Here's what makes us stand out: Umbraco experts in our team A team of 20+ Web & Digital Marketing Experts 250+ Satisfied Clients 500+ Successful Projects Client Satisfaction: Our commitment to excellence has earned us a coveted 5-star rating on Google Reviews. We take pride in the success stories we've created alongside our clients; their feedback is a testament to our dedication. Contact us today to explore how we can transform your digital presence and drive your business to new heights. ?

Dignitas Digital

offering Custom Software Development, App Development, SEO and Online Advertising services for SMBs.

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1430 Walnut St,, Philadelphia

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50+

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< $25/hr

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$100+

A boutique Digital Agency in Philly offering Custom Software Development, App Development, SEO and Online Advertising services for SMBs.

Dipole Tech Innovations (OPC) Pvt Ltd

Best Software Company in New York, USA

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7901 4th St. NSuite 11595St. Petersburg, FL 33702, USA, Florida City

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30 - 50

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< $25/hr

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$1,000 - $5,000

Dipole Tech Innovations (OPC) Pvt Ltd is the best-in-class software development company that provides tailored web development services, state-of-the-art mobile app development services, UI/ UX Design Development, Desktop App Development, Product Development Services, and Digital Marketing Solutions. We are focused on supplying you with refined digital and IT resolutions tailored to your necessities. We have the best team, which works continuously to provide the best development solutions in the IT industry. With our data-driven strategies, your enterprise will be set up for development and success over the long term. We regularly innovate, develop, and deploy new strategies to connect your brand with your audience. We are a team of experts having skills of converting your ideas, thoughts, and dreams in digital form You have business ideas we have skills Let's show your dream to the world with Dipole.

Directive

Performance Marketing for Software Companies

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5281 California Ave #240, Irvine

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50 - 249

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$150-$199/hr

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$10,000+

Directive is a California based online marketing agency for software companies. They Identify target audience and engage marketing channels which cater the most to the target audience. With their deep experience in B2B and B2C software, they have designed unique marketing strategies ensuring success and brand recognition. Their expert team of digital marketers helps and supports growing your businesses to establish a footprint in the digital world and create more brand awareness and engagement.

DishaLive Web Design and Solutions

Be Digital with DishaLive Group

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0.0 (0 Reviews)

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1st Floor, Radha Krishna Complex, Near Bus Stand, Uklana Mandi, Uklana Mandi

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10 - 50

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< $25/hr

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$10 - $1,000

We are expert Web development company DishaLive Web Design & Solutions, we have successfully delivered number of Websites for many valuable clients. Our approach is cost-effective and we firmly believe in developing solutions that are business-friendly and have large potential to make money and for the achievement of a large marketing platform.

Disruptive Advertising

Top-Rated PPC & Digital Marketing Agency

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0.0 (0 Reviews)

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1064 N County Blvd, Pleasant Grove

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50 - 249

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$100-$149/hr

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$5,000+

We discovered that, on average, more than 76% of digital marketing funds are lost after evaluating the digital marketing strategies of more than 3,000 businesses. The first thing we need to do is redistribute or save those wasted marketing funds. Next, we lay the groundwork for long-term success with solid data that accurately depict the performance of each marketing channel. Finally, we are in a position to begin scaling your marketing outcomes and moving toward your corporate objectives.At Disruptive, we're passionate about establishing enduring connections based on your marketing and company performance. For a relationship to be worthwhile, both parties must put in effort. We work closely with our clients to comprehend the PURPOSE of their business, their aspirations, and the impact that these will have.

Dizzibooster

Best institute of digital marketing in Ludhiana

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0.0 (0 Reviews)

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2692, Ferozepur Rd, opp. Nagpal Regency, near Park Plaza, Gurdev Nagar, Ludhiana

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20+

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$100-$149/hr

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$100,000+

We are providing course of digital marketing in Ludhiana. Dizzibooster is the best digital marketing institute in Punjab that has trained almost 5K students. Led by expert digital marketing trainers.Everyone has to learn digital marketing but after learning digital marketing, a job placement is also required.  you can learn digital marketing from expert trainers at very high discounts we are offering search engine optimization (SEO), social media management, pay-per-click (PPC) advertising, YouTube marketing, and much more.

DLK Technologies WLL

Born to Achieve

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Building No 1572, Flat 21 Rd No 2118, Manama 321, Bahrain, Manama

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50 - 60

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< $25/hr

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$1 - $1

DLK Technologies WLL is a leading provider of innovative and effective digital marketing and website development services in Bahrain. The company has a team of experienced and skilled professionals who specialize in creating SEO-friendly websites that cater to the unique needs and requirements of businesses. DLK Technologies offers a wide range of digital marketing services, including SEO, PPC, social media marketing, and email marketing, all designed to increase online visibility, drive traffic to websites, and improve customer engagement. At DLK Technologies, we understand the importance of having a strong online presence in today's highly competitive market. Our team of experts works closely with our clients to develop customized digital marketing strategies that align with their business goals and objectives. We use the latest tools and technologies to optimize websites and drive traffic, ensuring that our clients stay ahead of the curve in the digital landscape. With our focus on customer satisfaction and a commitment to excellence, DLK Technologies has become a trusted partner for businesses looking to improve their online presence and grow their revenue.

DNG Web Developer

web development company in Ahmedabad

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0.0 (0 Reviews)

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1104, 11th floor, Capstone Building, opp. Chirag Mototrs, nr. Parimal Garden, Ahmedabad

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10 - 50

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$300 </hr

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$5,000 - $10,000

DNG WEB DEVELOPER is a known and reputed name in the IT industry in Ahmedabad since 2007. A decade of services and solutions par excellence, the huge clientele base with complete customer satisfaction is our motto. Once having worked with us, it is impossible to expect such quality and professionalism elsewhere. Our sheer dedication and expertise has made us a commendable entity in the web development sector and our motto is all-inclusive development with customer satisfaction. Our goal is overarching growth and making a paramount service development entity which caters to all kinds of needs of the customers. From the versatile web service platform, we offer a myriad of services like web design & Web development, website redesigning, Graphics Designing, Customized web applications, software development like MLM Software, Stock Management Software, Inventory Software, Online Bus ticket Booking Software, Courier Software, Online Examination Software, any type of Customized software, and SEO Services, Search Engine Marketing, Web hosting, Website maintenance service, Online Web Software Development , Web Portal Development , Offshore Web Development and much more.

doodleblue Innovations

Digital Strategy Consulting Company in USA | UK | India | doodleblue Innovations

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0.0 (0 Reviews)

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2nd Floor, 6/1, Pycrofts Garden Rd, Chennai, Tamil Nadu, Chennai

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500 - 999

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$25-$49/hr

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$25 - $99

Digital Transformation being the need of the hour, we help businesses make significant and lasting improvements in the digital space. We provide digital transformation services including Data Analytics, Digital Strategy, and Digital Marketing to own the digital space. UI/UX Strategy, and development which is in line with the personality of the brand. App development services including Android, iOS, React Native, and Hybrid to develop agile apps that stand out. Custom Built Web Technology Services including content management systems, eCommerce platforms, and custom web applications to build assets that drive results and enterprise application development. We work as an extension of our clients’ teams, love to learn, collaborate and create all things digital. We are problem solvers that don’t give up, we believe in transparency as clear and open communication play a vital role in helping us deliver our best, and empathy, we enjoy walking miles in our shoes to make their dream come true. We build strategies for global brands, leading consultancies, famous startups, fortune 500s, and governments to design, innovate and transform digitally. We have a 240+ engineering team, experienced on multiple Tech stacks which include microservices architecture, React.js, Node.js, iOS, Android, Swift, Kotlin, React Native, Angular.js, Vue.js, and CRM.

Dot Com Inventions

Top digital marketing company in chandigarh

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0.0 (0 Reviews)

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2136, Basement Floor, near Community Centre, Sector 21, Budanpur, Panchkula, Panchkula

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10+

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$25-$49/hr

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$800+

Dot Com Inventions, nestled in the vibrant city of Chandigarh, India, stands as a beacon of innovation and excellence in the realms of web development and digital marketing. With a rich tapestry of skills and experience, we have etched our name in the digital landscape as a go-to partner for businesses seeking transformative online solutions. Our Mission: Our mission at Dot Com Inventions is to be a catalyst for the digital evolution of businesses in Chandigarh and beyond. We are fervently dedicated to crafting digital experiences and marketing strategies that not only meet but exceed the aspirations of our clients. Our Diverse Services: Web Development: In the heart of the "City Beautiful," our team creates captivating websites and web applications that are not only aesthetically pleasing but also technically robust. We harness the latest technologies to ensure your digital presence stands out. Digital Marketing: In the digital age, visibility is key. From Chandigarh to the global stage, we use a data-driven approach to boost your online presence, drive targeted traffic, and convert leads into loyal customers. E-Commerce Solutions: Chandigarh's thriving business community deserves the best. We design secure and feature-rich e-commerce platforms that facilitate seamless online transactions and maximize your potential for growth. Mobile App Development: We understand the importance of mobile in today's world. Our team crafts intuitive and engaging mobile applications for iOS and Android to enhance your brand's reach and customer engagement.

Dot Digital Agency

Digital Impact. Engaging Content. Get Results.

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Moi Avenue, Nairobi

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2 - 9

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< $25/hr

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$1,000+

With a decade of expertise, we're masters at making digital marketing a reality. We transform the internet with stunning websites and captivating digital marketing experiences that drive business growth and generate more leads. We create visually stunning websites; so beautiful that you will want to tell all your friends about us. Creating captivating digital marketing experiences that fascinate consumers and promote company growth is something we are passionate about. We offer a wide range of services, including website design, targeted social media advertising, expert community management, strategic search engine optimisation, and impactful online PR.

Dr Developers

WHERE PASSION MEETS PROFESSION…!

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3400 COTTAGE WAY STE G2 SACRAMENTO CA 95825, Sacramento

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1 - 50

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$25-$49/hr

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$100 - $10,000

We are here to provide the best consulting services tailored to meet your needs. We are dedicated to delivering state-of-the-art engineering services like website development, mobile app and eCommerce and UI/UX development with the latest technology and technical support.

Dremision

Innovative Strategies for Success

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3517 South University Drive, Richardson

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14 - 39

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< $25/hr

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$50 - $100,000

At Dreamision, we strive to establish a strong identity for your brand, increase your online visibility and much more. Our team of creative experts and experienced professionals will make sure that your business stands out in the digital sphere.

Dubai Website Design

Top Web Design Company in Dubai

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0.0 (0 Reviews)

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Dubai, UAE, Dubai

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250+

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$25-$49/hr

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$3,000+

Your website must look pleasing to the visitors so they can keep returning to read more. This raises the need to hire an expert to get the right solutions. Dubai Website Design offers the best website designer Dubai services, specialising in WordPress development. Our talented designers will take the first step in collaborating with you to create custom WordPress sites that are visually stunning and highly functional.   Whether you need a corporate website or a personal blog, our team ensures your site stands out with unique features and seamless performance. You must choose Dubai Website Design for professional website design and WordPress development in Dubai. All you need to do is call us; we will help you design a perfectly designed website.  

Dunitech Softwa Solutio

Dunitech

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Dunitech Software Solutions, Unit #403, 3rd Floor Chandralok Tower, Kapoorthala, Kapoorthala Commercial Complex, Aliganj, Lucknow (Uttar Pradesh) Pin Code- 226024, Lucknow

Inside Service Listing

30 - 40

Inside Service Listing

$100-$149/hr

Inside Service Listing

$10,000+

Dunitech Soft Solutions is a leading IT services and solutions company based in Lucknow, India, known for delivering innovative and customized digital services that empower businesses to thrive in the ever-evolving technology landscape. With a strong focus on web development, digital marketing, blockchain solutions, and DeFi services, Dunitech is committed to transforming the way organizations operate by leveraging cutting-edge technologies.

Dwellfox Inc.

Expanding Possibilities

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388 Granton Drive, Richmond Hill, Ontario, Canada, Richmond Hill

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70 - 140

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$50-$99/hr

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$400 - $2,000

Dwellfox is a well-known IT development and consulting firm that was founded in 2016. Through progressive and innovative technological solutions, we aim to improve business processes and strategies. We provide a wide range of result-oriented services ranging from IT consulting to development that aid in business digital transformation. Our experience enables us to offer a wide range of services to our clients, including: - Staff Augmentation and IT staffing - Salesforce Consulting and implementation - Web development, Python, Angular, Mean Stack Development - Automation and Robotics - Digital Marketing - SEO, PPC & social media - UI/UX Design & Graphic design

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What is meant by a PPC service?

To understand what a PPC agency does and its services, let us first understand what PPC means. PPC or Pay-per-click is a model of internet advertising where the advertiser has to pay the search engine or site a certain amount of fixed fee every time a user/visitor clicks on their advertisement. Simply put, the advertiser has to pay only when a user clicks on their advertisement. An example of PPC advertising is search engine advertising, the most popular form of PPC advertising. Advertisers bid for ad placement in search engine advertising, typically through sponsored links via search engines such as Bing or Google. Essentially, the PPC advertising model is a way of buying visits to an advertiser's site rather than organic visits. So why is PPC advertising on the rise, and what are the reasons behind its immense popularity with advertisers?

With digital marketing becoming extremely popular daily, more companies are jumping on the digital advertising bandwagon. It has led to mushrooming of advertisements for products and services to which internet users are exposed. This increased level of competition in the digital advertising medium has led to the need for a more effective and targeted manner of reaching out to potential customers. It is where pay-per-click comes in. So, what are the benefits of PPC advertising and the reasons behind its immense popularity?

Implementing the pay-per-click model of digital marketing has a multitude of benefits, namely,

  • Cost effective: PPC advertising is one of the most cost-effective digital marketing models. In this model, advertisers only pay for clicks instead of reach or ad impressions making the return on investment high. Also, since it gives the clients complete control over the ad placements and targeting, it provides better control over the budget.
  • Instant Results: Even though there are several methods of digital marketing to target and draw customers to a website, the PPC model is one of the most effective in terms of the time taken to deliver results. Implementing pay-per-click can fetch instantaneous results, unlike SEO methods, which are more of a long-term project.
  • High ROI:  ROI is high for PPC advertising since this model targets customers who are actively searching for that product or service. For instance, if the cost of paying for a particular click is $5 and the customer purchases $100, the company sees a positive ROI.

So, what is the role of a PPC agency, and how do they help in a PPC advertising campaign?

A PPC management agency will implement and look after the whole PPC ad campaign for their clients. The role of a PPC agency can be broadly divided into three steps,

  • Setting up the campaign: The first and key step is to set up the campaign properly. The agency must understand its client's business goals, requirements, and target audience. The setting up process will involve budgeting, keyword research, audience demographic targeting, conversion tracking, bid strategies, AD placements, dynamic ad targets, landing page, setting up KPI parameters to track the performance, etc.
  • Monitoring: Once the PPC campaign has been set up and launched, the next step is monitoring the campaign to ensure no glitches.
  • Reporting: One of the PPC management service's crucial responsibilities is reporting on the ad campaign to the client. Reports are prepared and customized based on the pre-decided KPIs and regularly delivered to the clients so the client can track the campaign.
  • Campaign Optimization: Another primary responsibility of the PPC management service is optimization. It involves actively monitoring the campaign and making necessary changes to make it more effective and improve performance.

What are the top signs that you need to hire a PPC agency?

The key indications that it is time to hire a top PPC agency to take charge and implement your PPC campaign are,

  • Current PPC strategy is not yielding results: If your current in-house strategy is underperforming or does not yield the desired results, it may be time to outsource the PPC campaign to a professional PPC management agency. They can help streamline the campaign and make it more effective.
  • Lack of resources: If your company does not have the time or the resources to hire and train PPC campaign experts or if it is not viable to have an in-house PPC campaign team, then hiring a PPC agency will be the right answer.
  • Increase in advertising budget: An increase in the marketing budget does not guarantee better growth or leads for a campaign. The key is to ensure that the funding is allocated and spent efficiently. And this can be done with the help of a professional PPC ad agency.
  • Rebranding: If your company is looking to rebrand or reposition itself in the market or launch a new line of products and services, it may be the right time to hire a PPC service company to help fetch better results.
  • Increase in competition: If there is increased competition in your domain or sector and a flurry of new entrants, it will be wise to hire a PPC agency to help consolidate your company's position by bettering your PPC strategy.

Hiring a top PPC advertising agency is a huge decision given that it involves spending a significant portion of your marketing budget on it; however, hiring a top PPC agency can also help do wonders for your firm.

What are the benefits of hiring a PPC marketing agency?

Going with an experienced and top PPC marketing company to handle your PPC campaign can bring several benefits apart from a well-strategized and curated PPC campaign. Some of the benefits are,

  • Experience and Skills: By hiring a top PPC agency, you get to work with experienced PPC experts with the relevant skills, experience, and years of experience and expertise required to pull off a PPC campaign.
  • Optimization of time:  Hiring a PPC agency to handle your ad campaign instead of doing it in-house can help you save a lot of man-hours and resources. PPC campaigns must be constantly monitored and optimized in terms of updating the keywords or changing the placement of ads. Outsourcing this to an external agency can help you save a lot of time and resources.
  • Result driven: Deciding to do the PPC campaign in-house with your company's team may involve a lot of trial and error, resulting in an underutilization of resources. Opting to go with an experienced PPC company can help solve this problem.
  • Scalability Factor: One of the most significant advantages of hiring a PPC agency is that you can scale up or scale down your ad campaign according to the needs and requirements of your business. It may not be feasible if you do it with an in-house team.
  • Focus on core business: Outsourcing the PPC ad campaign can help you and your company focus on your core business activities and strategies.

Key points to keep in mind before hiring a PPC consultant

Hiring a PPC consultant to implement and manage your PPC ad campaign is a huge decision. Here are some of the tips and pointers to keep in mind before you hire a consultant,

  • The Profile of the Agency: Factors such as the number of years the agency has been in business, their clients, their team, and their qualifications and experience are also important factors to be considered.
  • Success stories: It is essential to consider if the agency has worked with clients and projects similar to yours and the outcomes. Client testimonials and reviews are crucial aspects to be taken note of.
  • Services offered: Clients should clearly understand the services the agency provides before entering into a contractual agreement. In addition, it is necessary to understand the strategy the company will undertake and the allocation of budget and resources.
  • Tools & Technologies used:  It is essential to ensure that the agency of your choice is using the latest tools, methods, and technologies to implement and run your PPC campaign.
  • Advanced Quote: Cost is an essential factor that needs to be considered before making any key business decision. It is always wise to go with a PPC agency that provides you with a quote in advance and a breakup of the quote, if possible so that it is easier for you to make decisions in the future.

Hiring the best pay-per-click that suits your needs and requirements can play a huge role in deciding whether your PPC campaign succeeds. Therefore, it is crucial to take into consideration these factors before going ahead with the decision.

Estimating the cost of your PPC campaign

The cost of hiring a top PPC agency to implement and run your pay-per-click campaign will depend upon several factors. For example, the determining factors of the price could be the nature and complexity of the project, the size of your company, the experience, and expertise of the agency and the team working on the project, the duration of the campaign, goals, and the KPIs of the project amongst other factors.

The billing structure can also vary depending from agency to agency. While some PPC agencies bill on an hourly basis, some do it monthly, whereas some companies charge a lump sum on a project basis. Finding a company whose billing structure works well with your finances is essential. The average rate charged by a PPC agency in the US is around $152 per hour, while medium and small enterprises spend about $ 9000 -$ 10,000 monthly to run a PPC campaign. With cost always being an important determinant, it is important to consider the factors that affect the overall cost of the campaign.

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