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Top Content Marketing Agencies in 2022 | 2023

The saying ‘Content is King’ is often used about content marketing and marketing in general, and its importance cannot be overstated. In today’s competitive business landscape, consumers have a multitude of choices in front of them for any given product or service. Additionally, consumer awareness and expertise have significantly increased with customers seeking high-quality products and services. So the main challenge for businesses is not only in offering quality products and services but also in targeting the right audience for their product. And this is where content marketing comes in. It is the key to developing and retaining a solid and loyal audience base and helps generate leads and increase conversions. Expert content marketing agencies can help craft the perfect strategy that best captures the essence of your business and delivers measurable results.

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Content Marketing Agencies

Lounge Lizard

Best-in-Class Websites & Results-Driven Digital Marketing

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112 West 34th Street 18th Floor, New York

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10 - 49

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$150/hr

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$25,000+

Lounge Lizard is the leading marketing, web, and advertising agency with a strong background in both technology and advertising. Want to expand your company? Top-notch branding strategies, SEO, and digital marketing services, as well as website design and mobile app development, are all things we can assist with. Enter Lounge Lizard by tapping. Best-in-Class websites, digital marketing campaigns, and mobile applications are designed and developed by our brandtenders, marketing mixologists, and technical distillers. Through speedy finance for their websites, our relationship with Clearco enables approved e-Commerce clients to expand their enterprises.

Mad Fish Digital

Scalable Strategies for Values Driven Brands

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1305 NW 18th, Portland

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10 - 49

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$150/hr

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$5,000+

A digital marketing company called Mad Fish Digital offers both B2B and B2C companies with personalised tactics. During the onboarding phase, we offer in-depth research and discovery that helps set up your marketing strategies for success. Comprehensive paid media, SEO, content marketing, design, and digital strategy are areas of expertise for our team. Since 2018, we have been a B Corp Certified company, and in 2021, we received a recertification score of 100.3. We are a values-driven company. Working with businesses searching for a marketing firm like ours that coordinates with internal teams allows us to flourish. For more information on how we've assisted folks just like you, read our evaluations.

Magnitude Management

Magnitude Means Business. Digital Venture Agency

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1101 N Wilmot Rd, Suite 235, Tucson

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10 - 49

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$150/hr

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$10,000+

We develop e-commerce companies. Magnitude is a full-service digital venture firm with years of experience in new media, e-commerce, and app development. We collaborate with a few chosen founders to develop online sales channels through tactical actions.

MarketSmiths

Copywriting for humans.

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37 Greenpoint Avenue, Suites 506-507, Brooklyn

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10 - 49

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$150/hr

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$10,000+

MarketSmiths is a content and copywriting service that helps brands engage with their communities on demand. By prioritising connection, relevance, and urgency over the dilemma of "what to say and how to say it," our writing puts readers first. In order to provide engaging, pleasant, on-strategy content across industries, platforms, formats, and brand voices, we enhance our work using the most stringent QC process in the business.

Melonades

We accept perfection, and nothing less.

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House No: 8/A, Road: 143, Gulshan-1, Dhaka

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50 - 249

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$25/hr

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$1,000+

Melonades was created at the fastest-growing media company, Top of Mind, and is available to promote your brands on Facebook, Google, and any other domestic or foreign websites. You may trust our team of professionals who understand media by its pulse for whatever needs you may have about online advertising. We handle all aspect of internet advertising, from Facebook/Google ads to FB page/app building.

Mnb Soft Solution pvt ltd

MNB Soft Solutions is a technology company that provides a full suite of digital solutions to help organizations achieve their goals.

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Sector 10, Block D - 160, Noida

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50 - 100

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$10/hr

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$500 - $50,000

MNB Soft Solutions is a technology company that provides a full suite of digital solutions to help organizations achieve their goals.  We specialize in software development, website design and development, mobile app development, and digital marketing services, giving our clients a single, integrated solution for all of their IT needs. Plus we provide a choice of website design & development, services from custom-designed websites to e-commerce platforms, with our eye-catching, user-friendly,  and optimized website designs, we help businesses to establish a strong online presence. By ensuring that your customers can find you easily & engage with your brand effectively.

Nativo Inc

Ready to Get Started?

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100 N. Sepulveda Blvd., 10th floor, Manhattan Beach

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50 - 249

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$50/hr

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$10,000+

Nativo provides the most cutting-edge content technologies to publishers and brands. The widest native reach and scalable storytelling are made possible for companies by Nativo, which also exposes insights that maximise return on content. With the most complete platform for next-generation ad formats and ground-breaking technologies for faster websites, Nativo enhances monetization for publishers. The goal of Nativo is to prepare advertising for the content era while enhancing the web experience and forging deep connections with today's digital consumers.

Nivida Web Solutions Pvt. Ltd

Nivida Web Solutions offers web development, web promotion, web hosting and many other IT services

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305 A/B Privilege Avenue Atlantis Lane, Above HDFC Bank Sarabhai Campus, Vadodara, India, Gujarat, Vadodara

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51 - 200

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$150/hr

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$5,000+

Nivida Web Solution Pvt. Ltd. is an award-winning IT company in Vadodara offering an end number of services like web development, software development, , digital transformation, 360-degree branding, IoT, SaaS, e-commerce solutions, and much more. Nestled in the technological hub of Vadodara, Gujarat, this IT firm boasts an impressive tenure of over 15 years, accompanied by an expansive clientele of 1500+ elated patrons spanning all over the world. Throughout their journey, they've adeptly undertaken and enriched 1200+ projects, giving them the robust foundation of data-centric methodologies and analytical skills with their sophisticated IT solutions.

NOMAD

We're A Full-Service Digital Marketing Agency

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125 Sierra St, El Segundo

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10 - 49

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$25/hr

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$1,000+

A few miles separate us from the Pacific Ocean. But with today's technology, we can essentially be everywhere at once. While Southern California may not be known for its seasonal changes, we welcome them. Both the people who work with us and the clients we serve are willing to take a chance when given the chance. The community of strategists, creators, and tech experts that makes up NOMAD Digital + Venture is determined to push the boundaries of innovation.

O8

An Agency for Marketing Teams, Delivering Technical Expertise, Strategy, and Flexibility

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5123 W. 98th St. #1242, Minneapolis

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20+

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$180/hr

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$7,500+

We are a Minnesota-based agency that offers digital marketing, strategy, and web services. Our main mission is to create the best agency environment for skilled people from all over the world. That is based on the belief that only the best, long-retained, happy people can provide the best service and results to our clients. We believe your digital ecosystem should be continually measured, tested, automated, and improved over time. Our vast web design, digital marketing, strategy, and technical expertise maximizes our ability to do so while driving ROI. We're here to ensure your success in the ever-changing and technically-complex world of digital marketing and, above all, to have your back!

OptimumBrew Technology LLP

We have a team of listeners, questioners, and collaborative problem-solvers

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A-401, RJD Business Hub, Naginawadi Rd, Katargam, Surat, India, Gujarat, Surat

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50 - 249

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$50/hr

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$10,000+

One of the top 10 IT companies in Surat and a well-known provider of IT solutions, Optimumbrew is well-known for its SaaS platform, mobile apps, and software development services. With more than 7 years of experience, they have aided more than 30 million people and believe in consumer-driven marketing solutions. They have generated 80+ projects with more than 80 IT experts. Along with workstations in India, they have regular clients in the United States, the United Kingdom, Canada, and Australia. They has an exclusive portfolio for providing high-quality services, such as cross-platform applications, hybrid apps, motion design, branding, API testing, automation testing, and other services.

Pat's Marketing

Big Business Expertise with Small Business Feel

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439 University Avenue, Suite #500, Toronto

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2 - 9

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$100/hr

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$5,000+

Pat's Marketing is a full-service digital/internet marketing firm with headquarters in downtown Toronto that focuses on website design, search engine optimization (SEO), and pay-per-click (PPC) marketing. We have demonstrated customer results as a Google Partner and Bing Ads accredited business. All of our marketing initiatives are focused on generating results and return on investment for your company. Because of this, our solutions do not "Fit All."

Portent

Seattle Digital Marketing Agency

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307 3rd Ave. South Suite 400, Seattle

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10 - 49

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$50/hr

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$5,000+

Portent is a full-service internet marketing company. We live and breathe internet marketing: content creation, design, development, PPC, search, and social. Since its founding in 1995, Portent has developed into a top-tier company that assists companies with site design and development, content creation, paid search, SEO, and other services. The Portent method has been successful for B2B, B2C, and B2G businesses in a variety of industries, including technology and travel.

PRIMELIS

WORLDWIDE TOP SEO/SEM/SOCIAL MEDIA/DISPLAY AGENCY

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1180 ave of the americas 8th floor, New York

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50 - 249

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$100/hr

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$1,000+

Primelis is a top international digital marketing agency. Specialising in SEO with a heavy emphasis on producing measurable results and driving targeted traffic to our clients' websites.We can produce exceptional results thanks to our strong business background and technical knowledge.We provide evidence-based marketing to customers globally, with a focus on the US and European markets.

Prodo

We help ambitious organisations grow with digital.

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The Stables, Little Heath Road, Christleton

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50 - 249

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$25/hr

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$1,000+

Since 1998, we have been developing interactive digital experiences for our clients. A fantastic team developed technology and design that won awards. We are aware of what clients demand from the best agencies. We pay close attention to what our customers have to say and dig deep. We won't make any guarantees we can't keep, but no matter the difficulty, we produce results and solve problems.

Rain Infotech

Transforming ideas with Blockchain, Web & Mobile

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405, Atlanta Shopping Mall, Sudama Chowk, Mota Varachha (Digital Valley), Surat, Gujarat, India, Surat

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50 - 249

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$50/hr

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$5,000+

Rain Infotech is working in UI/UX design, website development, blockchain, and app development from last seven years. They are an ISO-certified blockchain development company, offering these quality services with a competitive prices to strive in today’s world. They are special in their own style since they emphasize team culture and team-building tasks while being reasonably priced. They hold certifications for ISO 9001:2015, ISO 27001:2013, and ISO/IEC 27701:2019, and their developers are professionals who operate in several nations, including the UAE and India. They now hold the top spot on The Manifest as well.

Reload Media

Your Digital Marketing Partner

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1/11 Parkview Street, Milton

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10 - 49

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$25/hr

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$1,000+

Reload truly believes in taking the time to learn about your company, comprehend what success looks like for you, and provide a service where we go beyond simply being a provider.We intend to work with you as a digital marketing partner. In fact, we go out of our way to demonstrate to you not just what we are capable of, but also the effect we are having on your company.

Sanfinity Creative Solution

We Deliver Solutions with Trusting Relationship

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411-421 Marble Arch, RACE COURSE ROAD, vadodara, Gujarat 390007, IN, Vadodara

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11 - 50

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$25-49/hr

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$5,000+

Sanfinity is a creative IT company with young minds and an enthusiastic workforce that aims to be a top-tier IT l firm in Vadodara by building usable IT solutions with scalable, secure, and metamorphic code. The company is one of the top cloud services providers in Vadodara that serves businesses of every scale with their expert cloud services like Cloud-native app development, cloud strategy and roadmap, cloud architecture and planning, cloud security, cloud engineering, automation, and migration.,Their impressive portfolio includes well-known brands like VS World, Natraj Enterprise, Pavilion Heights, Edison Infrastructure and many more; they are also associated with AWS, Hitachi, and Redington. They have also been awarded as a successful startup in the IT sector.

Sapid Agency

Leading SEO and Internet Marketing Firm

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145 E 57th St #702, New York

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2 - 9

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$25/hr

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$1,000+

Sapid Agency offers digital marketing and SEO services. We maximize our client's online visibility in local, national and global markets. Internet marketing for Oregon businesses. Tired of having a website no one visits? Boost your traffic today with our Oregon SEO

SCOPO

Elite Social Adverting and Marketing Agency

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9455 NW Murlea Ln, Portland

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2 - 9

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$100/hr

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$1,000+

With the strength and accuracy of social advertising, SCOPO assists ambitious brands in raising exposure and increasing income. We have created marketing and advertising plans that have brought in millions of dollars in additional income for customers like MANSCAPED, Omaze, Newegg, and Otter.ai. We are a Preferred Facebook Business Partner Agency.

SkyZone Group IT-Solution

SkyZone group is a leading and globally accepted IT solution provider and currently at the forefront

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F-1,2,3 Skyview building Near Aaie mata road, Parvat Patiya, surat, gujarat 395010, IN, Surat

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10 - 49

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$25/hr

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$1,000+

One of the top providers of IT solutions for software development in Surat is Skyzone Group. They are specialised in making e-commerce websites and delivering web hosting, SEO, and other services. It is situated in Surat, India, and provides leading Indian educational institutions and management with high-quality software solutions. Because they operate in so many different industries, they have developed some incredible products, like SMS apps, coaching masters, retail management systems, hospital management software, etc. As a result, they have the required proficiency in providing bespoke solutions that are best suited to the particular industry. They have served more than 1000 clients, and their outstanding ratings and gratitude from clients make them a reliable supplier for any company.

Sophie Jones Social

Helping small businesses shine online.

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15 Meadowbank Terrace, Edinburgh

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2 - 9

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$25/hr

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$1,000+

We are a marketing firm that helps small businesses who feel forgotten or left behind gain visibility and recognition. We provide a tailored, practical, and logical approach to your marketing. We provide useful marketing support through our services, giving your company the chance to expand its customer base and revenue. Reach out to us to learn more.

spottydog communications

Best of breed communications by pedigree people

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5th Floor New Oxford House, 16 Waterloo Street, Birmingham

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10 - 49

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$150/hr

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$5,000+

We're an award-winning PR agency in Birmingham. We start with a story. Then we use our team of communication specialists to create content that will get your audience reading, talking, liking, sharing and clicking through PR, social media management, content and employee engagement activity. We communicate clearly, honestly and effectively to make your brand stand out from the crowd.

TBWA\Chiat\Day

Advertising Agency in Los Angeles, California

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5353 Grosvenor Blvd, Los Angeles

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250 - 999

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$25/hr

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$1,000+

Disruption is the cornerstone of TBWA Worldwide, a top ten global advertising network that creates game-changing concepts. Along with businesses like AUDITOIRE, BEING, Digital Arts Network (DAN), eg+ global, The Integer Group, TBWAMedia Arts Lab, and TBWAWorldHealth, TBWA employs 11,100 people across 323 offices in 97 countries. Accenture, adidas, Apple, Energizer, Gatorade, GSK, Henkel, McDonald's, Michelin, Nissan, Pernod Ricard, Pfizer, Standard Chartered Bank, Singapore Airlines, Sotheby's, and Vichy are just a few of the international clients of TBWA.

TechiEvolve

A Complete Digital Service Agency

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2909 Oregon Court, Torrance

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10 - 49

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$25/hr

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$1,000+

TechiEvolve, led by veteran business professionals, with more than 40 years of experience in the business and applied technologies field, has already earned a reputation of being the one-stop Solutions for all your eCommerce development requirement. Established in 2016, and headquartered in the USA, they are reputed for functioning with the utmost responsibility, listening to every detail of your business needs. They do not find it necessary to talk about in-budget, on-time, dedicated, and talented, as doing business for nearly a decade using our unique qualities, these virtues have become a part of the plinth of their success. As a leading eCommerce solutions company, TechiEvolve provides eCommerce development services to you with the best development plans for your unique requirements. They also have a dedicated team of eCommerce experts to ensure that you not only receive a successful development process, but also a collaborative strategic partner.

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What is content marketing? Why your brand needs content marketing?

Content marketing is the strategy of consistently creating and sharing relevant and engaging content to attract and retain an audience. The aim is to convert this audience into potential customers for the company or the brand. The key difference between content marketing and other forms of advertising is that the content created and shared should be of tangible value to the audience with whom it is shared. This element of value that the content brings to the audience makes content marketing unique and makes the audience want to consume the content. Content marketing is often considered to be the present and future of marketing and is necessary for all other forms of marketing. For example, strong content is often the basis for a successful SEO strategy, social media strategy, PPC strategy, PR strategy, and any other form of inbound marketing strategy. So why is content marketing growing in popularity worldwide, and what advantages can it bring to your brand?

Content marketing, when done right, can benefit a brand in a multitude of ways, such as,

  • Helps build a strong brand image: In today's competitive market, where thousands of brands are vying for consumers' attention, establishing a strong brand identity is paramount.
  • Helps retain an audience base: One of the biggest challenges nowadays is building a loyal audience base for your brand who keeps coming back to your brand. In an age where consumers switch loyalties at the drop of a hat, content marketing can help bring a loyal audience base to the brand.
  • Helps capitalize on organic search: Any marketing strategy that capitalizes on organic search and advertising is beneficial over a strategy dependent on paid search. Content marketing, when done right, can be the most significant source of organic search and advertising for a brand.
  • Cost-effective strategy: Apart from being one of the most cost-effective strategies because it capitalizes on organic and earned media over paid media, it also has a high ROI. Research has shown that content marketing is 62 percent cheaper than traditional marketing methods and 3x times more effective in generating leads.

Types of content marketing

To better understand content marketing and the implementation of content marketing in your business, let's take a look at the types of content marketing strategies.

  • Blogs: Blogs are one of the most popular forms of content marketing as they serve as a direct and informal means of communication with the audience. Not only do they create awareness about the brand and help establish a strong brand image, but they also help increase engagement with the audience creating a loyal audience base.
  • Infographics: The USP of infographics is that it can easily convey even the most complex and technical ideas to its target audience with the help of illustrations and pictures.
  • Videos: Videos are one of the most popular and consumed forms of online content. According to statistics, adults in the US spent 3.5 hours per day watching videos online in 2020. Therefore, an aptly timed and captivating video can gain much traction and interest online, generating buzz for the brand.
  • Webinars: Webinars are a potent content marketing tool because if the webinar is well structured and relevant, it can keep the audience engaged for an extended period. Achieving this can be challenging in today's fast-paced social media world, where the audience's attention span is rapidly decreasing.
  • Case Studies: Case studies can help demonstrate your company’s expertise in your domain of service and also help showcase successful prior projects and client testimonials.

Thus, content marketing can take many forms, and the key to a successful strategy is to determine which form of content works best with your target audience.

What does a content marketing company do?

An experienced content marketing agency will help create and implement a well-rounded, streamlined marketing strategy for your business. The agency will have a team of professional content writers, editors, illustrators, graphic designers, videographers, and consultants who will help craft a strategy that best suits your business or brand. The services of a content marketing agency can be categorized into three phases,

  • Creating a strategy: They will help craft a strategy that meets your needs and requirements and can help you attain your goals.
  • Implementation of the strategy: The agencies will take care of the content creation aspect and will ensure content is shared on your social media platforms consistently.
  • Monitoring: As the final step, the agency will also constantly monitor the strategy, make necessary modifications and report back to you with pre-determined metrics so that you can assess the performance of the campaign.

Successful Content Marketing: how does a content marketing expert do it correctly?

To maximize the benefits and get the best out of content marketing, there needs to be a well-defined plan of action and a strategy. Let’s take a look at how an experienced content marketing agency crafts and executes an effective content marketing strategy.

  • Establishing the goals: The content marketing agency will work with the client closely to understand the needs and requirements of the clients and develop well-defined goals and metrics for the strategy. For example, the strategy's objectives could be establishing the brand's image, generating leads, increasing sales, etc.
  • Identify the target audience:  Before executing the strategy, the marketer must identify the target audience for the campaign. Targeting audience by segmenting the population and identifying the most profitable and attractive segments.
  • Topic & Keyword research:  Keyword research will help us better understand the target audience and how they search online for the products and services. Keyword research is essential to lay the foundation of a successful content marketing strategy.
  • Analyze the existing strategy: By reviewing and analyzing the strategy already in place, you can gain valuable insights and data points about the target audience and their preferences. For example, reviews on content and keywords help you understand engagement and trends your user used while interacting.
  • Create a strategy: The next step is to devise a well-rounded and coherent strategy based on all the analysis and research undertaken up until now. Factors such as which social media platform to use, what type of content to share, and the promotion methods should be determined.
  • Establish the schedule: One of the key elements behind the success of any content marketing strategy is the consistency with which the content is shared online. Therefore, it is crucial to plan content posting on your platform wisely. 
  • Implement the strategy: The next step is to implement the planned strategy keeping in mind all the objectives that have been determined. The strategy should reflect the keyword research, the analysis of the previous strategy, and, most notably, the campaign's goals. Once the content is created and shared online, promoting it to increase its reach is also essential.
  • Monitor the strategy: The final and most crucial step is to monitor the strategy regularly once it has been implemented. It can help the content marketing team fine-tune the strategy and make any necessary modifications or changes to make it more effective.

10 best content marketing tools used by expert digital content marketers

There are ample resources online that can help with content creation and make your overall strategy more efficient and streamlined. Let's look at a few of the best content marketing tools online that content marketing experts use.

  • Google Trends: Google Trends, which is one of Google's free offerings, is a powerful tool that analyzes search queries in its search engine across regions and languages and shows how popular specific keywords are over time.
  • Google Analytics: Another one of Google's free offerings, Google Analytics is a web analytics service that offers key insights about a site's visitors and their behavior.
  • BuzzSumo: BuzzSumo is a cloud-based platform that provides valuable insights regarding content trends in every industry. It is an ideal platform for content creators and marketers to help them keep a pulse on the industry.
  • Keywords Everywhere: A tool that can help with keyword research and SEO, Keywords Everywhere is a browser add-on that shows monthly search volume, cost-per-click, etc.
  • Statista: Statista collects and compiles data from government databases, scientific journals, and other research publications making it a one-stop destination for all statistical and data needs.
  • Clearscope: Clearscope is a content optimization tool that grades written content on parameters such as keyword density, word count, header, etc., and gives it a readability score.
  • Ahrefs: Ahrefs is a powerful content measurement tool used by SEO and content creators for link building, keyword research, competitor analysis, rank tracking, and site audits.
  • StoryChief: This app is often considered an all-in-one app that allows users to publish articles, promote them on social media and measure the marketing campaign's success all from one platform.
  • Canva: No content marketing list will be complete without it featuring Canva, one of the best content design and video tools available online. Its easy-to-use interface makes it ideal even for beginners and amateurs.
  • Help a B2B Writer: A one-of-a-kind platform that allows content writers and strategists to reach out and collaborate with subject matter experts to help write quality and accurate content.

How much does a content marketing agency cost for its services?

The services offered by a professional content creation agency can vary anywhere from $ 8000 to $ 40,000 per month, depending on the size of your business and the complexity of the campaign. For example, for a small business, the services of a content marketing firm will cost around $ 8000 - $ 10,000, whereas for a medium-sized business, it will cost $ 15,000 - $ 40,000, and for an enterprise company, it will cost $ 40,000 +. The overall cost of hiring a content marketing agency for your business will be determined by several factors such as the campaign's duration, the movement's complexity, the tools and technology used, etc.

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