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SEO Companies for Small Businesses | 2024

The process of improving your business's website so that it can be found and indexed by search engine crawlers, which are bots that scour the internet looking for and rating information, is known as search engine optimization. SEO is a long-term approach that yields actual returns months later, but once it does, it may provide consistent money with little effort. A hands-off approach to marketing makes the most sense for small organizations without a specialized marketing manager. SEO is also a type of inbound marketing that attracts clients who are already looking for you. Paid advertisements on social media and search engines, on the other hand, provide immediate visibility, but they increase expenses per click and require an ongoing inspection to function properly. Email marketing and social media management both require virtually daily in-house attention to guarantee that campaigns are successful. We have curated a list of the finest SEO companies that will help your Small Business to grow exponentially.

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Small Business SEO Companies

Flylight Media, Inc.

We are a Different Web Design Company

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Inside Service Listing

601 Islington Street, Suite 204, Portsmouth

Inside Service Listing

2 - 9

Inside Service Listing

$150/hr

Inside Service Listing

$25,000+

Small but formidable, Flylight Media has the skills and knowledge to complete challenging tasks. We have full internal competence spanning four different areas of expertise and don't outsource any coding.

Forward Thinker

Create value for your online store

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0.0 (0 Reviews)

Inside Service Listing

Al-Aziz Tower, Harianwala Chowk D-Ground, Faisalabad

Inside Service Listing

10 - 49

Inside Service Listing

$25/hr

Inside Service Listing

$50,000+

Forward Thinker is a retailer of services in the business services, web design & development, and digital marketing industries. We stand out because we constantly have plans that go beyond simply serving our clients' needs. In addition to our service system, we offer genuine assistance for the business's success in the three crucial areas of online services, team building, and virtual retail marketing, among others.

FRD Studio

If You Can Think It, We Can Make It

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0.0 (0 Reviews)

Inside Service Listing

D-2, SupremeWork Building, Metro Station, near Sector 16, C Block, Sector 2, Noida, Uttar Pradesh 201301, Noida

Inside Service Listing

10 - 15

Inside Service Listing

$80/hr

Inside Service Listing

$599 - $6,000

FRD Studio is a dynamic design agency dedicated to transforming visions into captivating realities. Specializing in a spectrum of design services, we craft compelling solutions that resonate with creativity and functionality. From brand identity and graphic design to web development and user experience, our expert team ensures each project is a unique blend of innovation and strategic thinking. At FRD Studio, we pride ourselves on delivering exceptional design experiences that not only meet but exceed client expectations. Collaborate with us to elevate your brand aesthetics and leave a lasting impression in the competitive design landscape.

Freshbox Media

A Digital Content Company

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0.0 (0 Reviews)

Inside Service Listing

101/102, Dighe House, Lohar Ali Road, Thane

Inside Service Listing

10 - 49

Inside Service Listing

$25/hr

Inside Service Listing

$1,000+

An award-winning creative digital marketing firm in Mumbai is called Freshbox Media. With the tagline "survival of the freshest," the firm has established a reputation for providing interactive and integrated solutions for brand communications via videos, digital, and social media.

From the Future

World-Class Technical SEO, UX, and Social Media

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0.0 (0 Reviews)

Inside Service Listing

448 N 10th St 401, Philadelphia

Inside Service Listing

10 - 49

Inside Service Listing

$200/hr

Inside Service Listing

$100,000+

With clients in almost every industry, From The Future ("FTF") is a World-Class Digital Strategy Agency with a competitive edge in SAAS, eCommerce, and Professional Services.Our ideal customer has yearly revenue of at least $50 million and aims to dominate its market with an integrated strategic approach that combines SEO, social media marketing, and UX design that is unmatched in the industry.

Front Desk Helpers

Boost revenue with Business Processes Optimization

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0.0 (0 Reviews)

Inside Service Listing

, Old Bridge

Inside Service Listing

140 - 200

Inside Service Listing

$12/hr

Inside Service Listing

$1,000 - $100,000

We are a US IT and outsourcing company that works across different time zones and provides multi-location and multilingual remote business solutions. We are a woman-founded, woman-run business, founded in 2015 by Anjelika Alkhasyan. We work with companies across the US and Canada, providing remote IT services - App and Software Development, Engineering, Call Center and Business Telecommunication, Logistics and other services. Today, our company has more than 100 employees, distributed over 10 different departments: Customer Support, Call Center, Marketing and Sales, IT Support and Engineering, Accounting and Bookkeeping, Content Creation. We serve more than 100 000 minutes of phone calls every day and have been developing our own proprietary telecommunication cloud platform. Using this platform in combination with flexible human resources (HR) management, we can provide 65% lower hourly rates per remote employee than the leading competition. We also provide all the necessary settings, optimizing your company’s inside business processes (BPO).

Fuel Online

Rated Full Service Digital Agency since 1998

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Inside Service Listing

101 Federal Street Suite 1900, Boston

Inside Service Listing

50 - 249

Inside Service Listing

$150/hr

Inside Service Listing

$50,000+

Fuel Online is a top-rated, full-service digital agency with over fifty valuable team members pulling together decades of internet marketing and search engine optimization expertise. With in-house efficiency, they provide customized digital strategies to drive powerful results for its clients and create a fast and adaptive digital landscape.

GCOM Designs

BOOST YOUR ONLINE PRESENCE

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Inside Service Listing

3735 St Joseph Blvd, Unit E, Ottawa

Inside Service Listing

1 - 5

Inside Service Listing

$100/hr

Inside Service Listing

$1,000+

At GCOM Designs, we believe in the power of innovation and creativity to drive success. Our mission is to craft bespoke, impactful websites that not only look stunning but also perform exceptionally. Through strategic SEO practices, we ensure your site ranks higher in search engine results, connecting your brand with your target audience effectively and efficiently. Our services encompass a comprehensive range of web design and SEO solutions tailored to meet your unique needs. From creating responsive, user-friendly websites to executing data-driven SEO strategies, we’re here to help your business thrive online.

Geek Web Solution

Best it services provider company in Gujarat, India

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0.0 (0 Reviews)

Inside Service Listing

, Surat

Inside Service Listing

50+

Inside Service Listing

$25/hr

Inside Service Listing

$1,000+

Geek Web Solution is the best IT company in India that provides website development and website design services and also provides website development services providing like PHP, Wordpress, e-commerce, and blog website, and also provides web design services to reduce error and increase website speed in Google

GenieCrawl

Results Driven Digital Marketing Agency

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0.0 (0 Reviews)

Inside Service Listing

120-122 High Street, Whitton, Twickenham

Inside Service Listing

2 - 9

Inside Service Listing

$25/hr

Inside Service Listing

$1,000+

Genie Crawl is all about results. As a small-scale digital marketing and SEO agency, we do more than merely use technology. Its meticulous digital design was created with your company's demands in mind. To bring out the most in some of the most talented and creative people in the business, our small but devoted team collaborates effectively. We have been in the business for more than five years and have enough knowledge to know exactly what we're doing without having to cling to old, out-of-date techniques and software. Our portfolio speaks for itself, exhibiting some of the highest earning websites in the UK as well as the pinnacle of web form and functionality.

Get More Traffic

Affordable Digital Marketing Gold Coast

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Inside Service Listing

Level 4, 12-14 Marine Parade, Gold Coast

Inside Service Listing

50 - 80

Inside Service Listing

$75/hr

Inside Service Listing

$500+

Get More Traffic is a digital marketing agency based on the Gold Coast, Queensland, Australia. The company provides a range of services, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media management, email marketing, and website design and development. Their SEO services include keyword research, on-page optimization, link building, and local SEO. Their PPC advertising services encompass Google Ads, Bing Ads, and social media advertising, and their social media management services cover platforms such as Facebook, Instagram, Twitter, and LinkedIn. In addition, Get More Traffic offers email marketing services that can help clients reach their target audience and boost their customer engagement. Their website design and development services involve creating customized websites that are optimized for speed, mobile responsiveness, and user experience. Overall, the goal of Get More Traffic is to help businesses increase their online visibility and attract more customers. They have a team of experienced professionals who are dedicated to providing high-quality services to their clients.

GEXTON LLC

The Crowning Jewel of Business

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Inside Service Listing

7901 4TH ST N STE 300 ST.PETERSBURG, FL. US, Saint Petersburg

Inside Service Listing

20 - 40

Inside Service Listing

$20/hr

Inside Service Listing

$300 - $5,000

GEXTON, a solutions-focused company established in 2000. The company is registered in USA and is 100% EOU (Export Oriented Unit). We provide complete business solutions, which enables businesses to leverage leading-edge technology to gain sustainable competitive advantages in todays marketplace. We are known for our talent, passion, work ethic and building ongoing long term relationships and commitment through support and maintenance. A good team is significant to the success of any business. GEXTON takes pride in having a trustworthy and sturdy team of more than 30 members. Since our founding, we have worked with the best in the industry. Our turn-around time is the most minimal and we assure reply within 1 business day. The company stands ahead for its brilliant work in the field of Website, Mobile Apps, Software, Graphics, and Online marketing. We specialize in advertising and marketing of business entities. We help clients to plan and create strategies that will enhance their competitiveness and produce measurable results. Our process has been designed and proven to produce the greatest results in the shortest amount of time. GEXTON boasts of umpteen numbers of clients, primarily located in various towns and cities of the USA, Canada, UK, Australia, Belgium, South Africa, UAE, and Australia. We are committed to delivering the highest quality of work because we know what the client wants. We provide them the perfect solution to take their business to the next level.

Giant Donut Marketing

Results-Driven Marketing.

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Inside Service Listing

1625 N 4th St, Ste #204, Coeur d'Alene

Inside Service Listing

2 - 9

Inside Service Listing

$25/hr

Inside Service Listing

$1,000+

Coeur d'Alene, Idaho is home to the full-service digital agency Giant Donut Marketing. Through SEO, Google Ads/Pay Per Click, and Remarketing Campaigns on a local and national level, they work with companies to strategically boost income. The company also provides web development and design services. With years of experience in their respective professions, they have a talented staff of designers, digital marketers, and website developers & designers.

GKMT IT

Top Mobile App and web Development Company

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Inside Service Listing

Office 406, Govardhan Sky, Khatipura, Jaipur

Inside Service Listing

15 - 20

Inside Service Listing

$40/hr

Inside Service Listing

$50 - $100

GKMT IT is an IT-based firm communicating top-notch Website & App Development Company in Jaipur, Graphics & UI/UX Designing, and Digital Marketing indoor your budget cost and pronounced by the dream of creating the fittest for the world with the tardiest technology. Our company consistently sharpens on the product quality on time. delivering the best in the industry.  GKMT IT FellowshipMotto is ” Say | Commit | Deliver,” which hunts after to be in presence of everything so our team is regularly updated towards the night-loving technology in the market so we can supply the best use to the customer whatever we have committed. We are appreciative of the client who has believed in us and we are contemplating seeing new clients in our family. Our customers give us a brief and our artistic team serves happily to produce a handsome design according to their settlement.   We Basically Deal in IT Services such as:- 1) Web Development - WordPress, PHP, Codeignitor, CakePHP, Laravel, Python, JS, Shopify 2) Graphics & UI/UX Designing - Logo, Banner, Broucher, Flyer, Catalog, Package design, Mobile App Screen Design, PSD, Social Media Creatives, Infographics, Website Assets, Brand identity, Cover Arts, Magazine, Letterhead, Business card, Web Design and many more 3) Digital Marketing - Backlink, bookmarking, Profile Submission, Ranking, Onpage SEO, Offpage SEO, Optimization, and many more. 4) Mobile App Development - Android, iOS, Native, Hybrid, Flutter 5) Content Writing - Article writing, Blog Writing, Website Content, SEO Writing, Academic Content, and many more 6) Google Adwords/PPC 7) Social Media Marketing - Facebook, Linkedin, Twitter, Instagram, Pinterest, Youtube We provide time-bound delivery and quite a sensitive budget. We commit to Looking forward to hear from you

GLOBAL FPO

GLOBAL FPO is a leading outsourced accounting firm in USA

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0.0 (0 Reviews)

Inside Service Listing

Coddell Court, Mount Pleasant, Mount Pleasant

Inside Service Listing

1 - 300

Inside Service Listing

$100/hr

Inside Service Listing

$500 - $5,000

Global FPO is an outsourcing and consulting company providing services around the world. We also have a presence in the UK, USA, AUS, and CANADA. We provide expert services at competitive prices and are always looking for partners who can build long-term relationships and focus on customer care.

Globotech Solutions

Globotech Solutions Provides Expert Web Development and Digital Marketing Services in the USA for Unparalleled Success!

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Inside Service Listing

8105 Rasor Blvd, Plano, TX 75024, United States, Plano

Inside Service Listing

50 - 249

Inside Service Listing

$$100 - $149 / hr/hr

Inside Service Listing

$1,000+

At Globotech Solutions, we pride ourselves on delivering top-notch digital services tailored to meet your business needs. With a wealth of experience in website development and web design, we create visually stunning and highly functional websites that serve as the digital face of your brand. Our expertise in UI/UX design ensures that every user interaction is intuitive and engaging, driving customer satisfaction and loyalty. Our services extend to e-commerce website development and multi-channel integrations, where we help businesses establish and expand their online storefronts. Whether you need feature add-ons to enhance your site's capabilities or seamless integration across various digital platforms, we have the technical proficiency to make it happen. In the ever-evolving world of digital marketing, we provide comprehensive solutions including SEO and social media management to boost your online presence and drive traffic to your website. Our digital marketing strategies are data-driven and customized to meet your specific goals, ensuring maximum ROI. Choose Globotech Solutions for a partner who understands the digital landscape and is committed to helping your business thrive in an increasingly competitive market.

Go Fish Digital

Word of Mouth is Digital, Lead the Conversation

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0.0 (0 Reviews)

Inside Service Listing

227 Fayetteville St, Raleigh

Inside Service Listing

50 - 249

Inside Service Listing

$100/hr

Inside Service Listing

$10,000+

Go fish digital is an online reputation management and search engine optimization (SEO) agency that strives to maintain the brand and online image of a business. They have been awarded the Landy Award for the best SEO campaign. Equipped with experts that are talented and skilled, they excel in providing a unique identity to businesses and industries alike. Go Fish Digital has clients from all over the USA and the world. They have been featured in top industry outlets including SEOmoz, Media Bistro, and search marketing standards for strategies and accomplishment.

Go To Groww

Guaranteed Tactical Growth

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0.0 (0 Reviews)

Inside Service Listing

A-75 LGF, Sector 35, Noida

Inside Service Listing

11 - 50

Inside Service Listing

$10/hr

Inside Service Listing

$500 - $50,000

Go To Groww is a Full-Service AI-based Digital Marketing Agency that serves clients across the world. Turn Your Digital Dreams into Reality. Our expert marketing team specializes in bespoke digital solutions, from Search Engine Optimization (SEO) to Social Media Optimization (SMO), Digital Ads to Paid Advertising, along with Content Marketing, E-mail Marketing, and much more. Leveraging cutting-edge strategies and technologies and integrating AI-based solutions, we drive your brand to the forefront of the digital space, ensuring unparalleled success. Ready to elevate your digital presence? Contact us today to ignite your path to digital domination.

Goalbridge Consulting

Empower Your Business With Proven Solution

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0.0 (0 Reviews)

Inside Service Listing

467 MacTier Dr. Kleinburg Ontario L4H 4T8, Ontario

Inside Service Listing

15+

Inside Service Listing

$50/hr

Inside Service Listing

$100 - $5,000

Goalbridge Consulting was founded by Mr. Duarte Gouveia, a consultant with more than 33 years of experience. Mr. Gouveia has vast experience in business management with a background in Lean Six Sigma. He is considered an efficiency expert. However, it goes beyond that, as his expertise provides his clients with expert assistance in Marketing, Sales, Human Resources, and all areas of operations.

Golden Shovel

Groundbreaking Economic Development Communications

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Inside Service Listing

43 East Broadway, Little Falls

Inside Service Listing

10 - 49

Inside Service Listing

$25/hr

Inside Service Listing

$1,000+

You are the hero of your community because you build the economy. You put up a good fight to attract investment, jobs, a better quality of life, and solutions to workforce issues. You're in good hands with Golden Shovel Agency. We can guide you through the necessary processes and serve as the tool you need to be successful each and every time. We are a full-service marketing and communications firm with a focus on economic development. Our areas of expertise include web building, branding, marketing and advertising strategies, content generation, ad management, public relations, video production, and virtual reality. To improve the health of their local economy, we have worked with hundreds of communities all around the world to develop and tell their stories.

GoldSand Digital

London Digital Marketing Agency

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0.0 (0 Reviews)

Inside Service Listing

Suite 120 The Pill Box 115 Coventry Road, London

Inside Service Listing

10 - 49

Inside Service Listing

$150/hr

Inside Service Listing

$10,000+

Awarded digital marketing company GoldSand Digital focuses on B2B and automotive.For our clients, we generate leads, develop powerful content strategy, and establish new revenue streams. Our customised programmes increase client engagement and generate new business.Get in touch with us right now if you're interested in acquiring new clients using cutting-edge digital techniques that are known to increase sales.

GoMaxoo

Maximize Your Business With Us.

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0.0 (0 Reviews)

Inside Service Listing

202, Ankur Annex 2nd Floor, Scheme No. 54, Vijay Nagar, Indore

Inside Service Listing

10 - 49

Inside Service Listing

$49/hr

Inside Service Listing

$4,996+

  Gomaxoo is a comprehensive digital marketing solution providing advanced SEO services that can help businesses of all sizes achieve their online marketing objectives. Our team of experts has years of experience in various digital marketing areas, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and content marketing. We take pride in providing our clients with customized solutions that meet their unique needs and goals. Whether you're looking to increase your website's visibility, drive more traffic to your site, or boost your leads and sales, we have the expertise and experience to help you achieve your objectives. At Gomaxoo, we understand the importance of staying ahead of the curve in the ever-evolving digital world. We stay up to date with the latest technologies and trends in marketing to ensure that we provide our clients with creative and efficient solutions that produce results. We take an open and collaborative approach to digital marketing, working closely with our clients to understand their specific challenges and goals. We provide regular updates and reports to keep our clients informed and engaged throughout the entire process. If you're looking for a complete digital marketing solution, look no further than Gomaxoo. Contact us today to learn more about our services and how we can help your business thrive in the digital age. Gomaxoo is a comprehensive digital marketing solution providing advanced SEO services that can help businesses of all sizes achieve their online marketing objectives. Our team of experts has years of experience in various digital marketing areas, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and content marketing. We take pride in providing our clients with customized solutions that meet their unique needs and goals. Whether you're looking to increase your website's visibility, drive more traffic to your site, or boost your leads and sales, we have the expertise and experience to help you achieve your objectives. At Gomaxoo, we understand the importance of staying ahead of the curve in the ever-evolving digital world. We stay up to date with the latest technologies and trends in marketing to ensure that we provide our clients with creative and efficient solutions that produce results. We take an open and collaborative approach to digital marketing, working closely with our clients to understand their specific challenges and goals. We provide regular updates and reports to keep our clients informed and engaged throughout the entire process. If you're looking for a complete digital marketing solution, look no further than Gomaxoo. Contact us today to learn more about our services and how we can help your business thrive in the digital age.

Google Ads Agency Dubai

googleadsagencydubai

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0.0 (0 Reviews)

Inside Service Listing

18th Floor, One By Omniyat Building, Business Bay - Dubai, UAE., Dubai

Inside Service Listing

50+

Inside Service Listing

$25/hr

Inside Service Listing

$100 - $5,000

Google Ads Agency Dubai is owned and operated by Soharon located in the heart of Dubai. We immensely focus on Google Ads previously known as Google Adwords to drive the potential customer to your website with our Google ads services. We help our clients run various kinds of ads including search ads, display ads, YouTube ads, shopping ads and more to bring websites to the top of the Google results.    Why we are the best in UAE? Google Ads Agency Dubai provides an excellent and positive ROI for all the clients we work with. Providing the right solution for the business makes us one of the best digital marketing and Google ads management companies in UAE. 

Gorilla Marketing

AWARD WINNING SEO & PPC AGENCY

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Inside Service Listing

8 Bridgewater St, Manchester

Inside Service Listing

10 - 49

Inside Service Listing

$150/hr

Inside Service Listing

$1,000+

Greetings from Gorilla Marketing, the top SEO company in the North. Since our company's inception in 2015, our goal has been to offer businesses comprehensive internet marketing and site management services that produce results that last.We would love to discuss with you about your ambitions, goals, and potential success if you're trying to enhance your inbound business opportunities and sales through search.

Gowide Solutions

Delivering Technology Solutions with Passion

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Inside Service Listing

Level 30, 35 Collins Street, Melbourne

Inside Service Listing

50 - 100

Inside Service Listing

$100/hr

Inside Service Listing

$5,000 - $500,000

At Gowide, we're architects of digital transformation. Our expertise spans SAP, Commercetools, and Salesforce, enabling us to craft seamless solutions that redefine businesses. As dedicated consultants, we guide you through every step, optimizing your journey into the cloud and beyond. Digital Transformation: We propel businesses into the future, leveraging cutting-edge technologies to reshape strategies, operations, and customer experiences. SAP: Our SAP specialists orchestrate innovative solutions, aligning your systems with growth objectives for sustainable success. Commercetools: Elevate commerce with our commercetools mastery, enhancing customer engagement across dynamic platforms. Salesforce: Seamlessly manage customer relationships and empower teams with Salesforce solutions tailored to your unique needs. Consulting: Our expert consultants become your partners in growth, providing insights and strategies that drive tangible results. Cloud Solutions: Step into the cloud with confidence. We design, migrate, and optimize cloud environments for unparalleled scalability and efficiency. Web & App Development: From sleek websites to immersive apps, we craft digital experiences that captivate, engage, and convert. Digital Marketing: Propel your brand forward with data-driven strategies. We optimize campaigns for maximum impact and ROI. At Gowide, we're not just service providers; we're collaborators dedicated to your success. Join us on the journey of transformation. Your tomorrow starts here.

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Why SEO is worth it for your small business?

SEO (Search Engine Optimization) refers to the practices that  are aimed at improving the appearance and positioning of webpages in organic search results. SEO aims to increase the visibility of a website in the search results when internet users search for related terms on search engines such as Google, Bing etc. SEO is one of the most effective ways of getting targeted traffic to a website from a search engine’s organic rankings. Common SEO practices include creating quality content, writing strong meta descriptions, using effective titles and headings, optimising content around specific keywords, and building backlinks. With organic search topping the charts for ways in which people search and access content on the internet, the importance of SEO cannot be understated. Here are some of the reasons why investing in SEO will be a wise decision for your business,

  • Increases website visibility and organic traffic
  • Increases brand awareness and credibility
  • Brings in quality traffic
  • Improves user experience
  • Increases the digital marketing ROI
  • SEO enhances the success of a PPC campaign
  • SEO is a long-term marketing strategy
  • SEO campaigns can be monitored and tracked with the help of analytics

Collaborating with a SEO company that can craft and implement a quality SEO campaign will bring in long term measurable results for a small business. With digital transformation and the increase of e-commerce making the playing field level for businesses of all magnitudes investing in SEO is a worthy decision for a small business.

What are the top signs to start looking for a SEO company for your business?

Research has shown that 25 percent of the internet users select the first search result on the Google search engine and the first three search results on Google get 75.1 percent of all clicks. These statistics show the increasing need to implement SEO strategies for all your digital channels, especially your website. Here are strong signs that you need to start looking for a SEO company for your business,

  • Your business is relying heavily on paid Ad campaigns
  • Your website is not visible on major search engines
  • There is negligible traffic coming in from search engines
  • The sales of your business is dependent on organic traffic
  • Lack of resources and time to carry out an internal SEO campaign
  • You are aiming to rebrand or expand your business
  • Your website has received a SEO penalty from Google
  • Your website is not mobile friendly
  • Your in-house SEO campaign is cost intensive and is not bringing in the desired results.

These are some of the strong indicators that it may be time to outsource your SEO needs to an expert SEO agency that can implement a quality SEO campaign as well as save you time and money by being more efficient.

How does a small business SEO agency work?

The services that a SEO agency offers to help implement a SEO strategy for a small business are,

  • Preliminary Audit: The SEO preliminary audit is done to understand where the webpage currently stands and what its ranking is. It breaks down the site, identifies potential areas of concerns, does a preliminary keyword research and provides recommendations on what needs to be done to improve the current standing.
  • Competitive Analysis: Competitive analysis involves researching the content, links and keywords used by your direct competitors in order to understand the opportunities that can be best exploited for your website. It also gives a fair idea of how competitive the sector is and how aggressive your SEO campaign should be.
  • Keyword Research: This step is crucial to successfully implement a SEO strategy for your website. Keyword research involves researching the popular search terms entered into search engines and strategically including them into your content in order to make them rank higher on a search engine’s result page.
  • On Page Optimization: On page SEO involves optimising the webpages in order to increase its search visibility and traffic. It refers to all the tactics that can be taken directly on the website to improve its standings. On page optimization techniques involve aligning the page elements such as title tags, headings, internal links and content with keywords.
  • Off Page Optimization: Off page SEO refers to all the optimization techniques that are taken outside of a webpage in order to increase its standing. This involves creating quality backlinks, submitting the website to directories, creating content and sharing it on social media.
  • Technical Optimization: Technical SEO refers to improving the technical aspects of the website in order to make it rank higher on a search engine. It involves optimising the website and the server in order to help search engine spiders crawl and index the site more effectively. Technical SEO involves improving mobile usability and site speed, managing index and crawling errors and structuring the data.

SEO agencies will have a team of subject matter experts in areas such as technical SEO, local SEO, content strategy and reporting in order to provide a well-designed and custom SEO strategy for their client.

How to select the right SEO company for a small business?

While we have already understood the importance of SEO for a small business, it is equally important to choose the right SEO agency that can bring in measurable results for your business. Here is how to go about choosing the SEO company that works best for your business,

  • Have a clear-cut idea about the goals and objective of your SEO campaign and your needs and requirements from the SEO agency. This is the first step in finding an agency that can help you meet these goals.
  • Narrow down and choose a SEO agency based on their portfolio, client testimonials, online reviews and client references. Referrals and word-of-mouth can also play a major role in helping you find an expert SEO agency.
  • Select a firm that can deliver on KPIs and metrics that work best for you.
  • Find out about the tools and techniques they use to execute a SEO campaign. It is not only important to make sure that they are using the latest tools, techniques and processes but also to make sure that their campaign strategy is streamlined and effective.
  • Make sure you meet the team that will be working on your account. Ensure that the team that is working with you has the expertise required to implement the SEO campaign as well as prior experience in doing so.
  • Most importantly choose a company that communicates with you effectively.

These tips will help you choose a SEO agency with whom you can trust your business’ web presence with.

How would you estimate the cost and time duration of hiring a small business SEO agency?

While the cost of hiring a SEO company depends on multiple factors, the average cost of hiring a SEO agency for a small business ranges from $ 750 to $ 2000 per month. And the average cost of hiring a SEO agency for a one-time project ranges from $ 5000 to $ 30,000. The factors that affect the cost of hiring a SEO agency and implementing a campaign are,

  • The goals of the campaign
  • The SEO agency’s experience
  • Timeline of the campaign
  • Tools and resources required to execute the campaign
  • Your website’s current technical state
  • Your website’s current ranking on popular search engines
  • Your company’s competition in that sector or industry

While a well-executed SEO campaign can bring in long term results and impacts for a business, a SEO campaign also takes a long period of time to start bringing in measurable results for a business. According to experts a SEO campaign will take around 6 – 12 months before you can start seeing its full benefits and value. While 6 – 12 months is the general benchmark, the time required for your SEO campaign to bring in results depends on the goals of your campaign, the magnitude of the campaign and the techniques being utilised.

Questions to ask SEO agencies before finalising one.

Considering that there are thousands of SEO agencies out in the market it can be quite overwhelming to choose one and trust them with your company’s online presence. Consider asking these questions to your prospective SEO agencies to evaluate whether they are the right fit for you.

  • Do you have prior experience in this particular industry or sector? (Especially important if you operate in a niche sector)
  • Which KPIs and metrics are valuable and of priority to you?
  • When can we expect to see tangible and measurable results from the SEO campaign?
  • What are the tools and techniques that your agency will use for the campaign?
  • How will we receive monitoring updates and reports from your agency?
  • How do you conduct keyword research and how will you select the top keywords for our brand?
  • How will you customise the SEO campaign strategy to our business and brand?
  • How will the SEO strategy incorporate into our overall marketing strategy?
  • What will you require from our end for the SEO campaign?

Having a discussion with your SEO agency regarding these questions will give you an insight into how the agency functions, what their philosophy and work culture is and on whether they will be a right fit for your business.

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