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Top PPC Companies | 2024

With the digital advertising space becoming more and more popular with businesses, the competition to grab the attention of internet users has also drastically increased. Hence nowadays, there is a need for a more nuanced and targeted method of attracting viewers to the company’s website and generating leads. And that’s where the PPC model of internet marketing or pay-per-click model comes in. The PPC model helps focus our resources on solid leads and helps increase the return on investment on your marketing campaign. With many advantages, the pay-per-click advertising model is fast becoming one of the most popular digital marketing methods.

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Best PPC Companies | Top Pay Per Click Agencies

The Goat Institute

Tech, Guidance & Innovation

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0.0 (0 Reviews)

Inside Service Listing

1000 Brickell Ave, Ste 715-2037, Miami

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2 - 10

Inside Service Listing

$25/hr

Inside Service Listing

$1,000 - $10,000

At The Goat Institute, Miami’s premier digital marketing agency, we are dedicated to helping businesses reach their digital goals. Our team excels in website design, SEO, PPC, content creation, and social media marketing, creating customized strategies that exceed expectations.  We treat every client as a valued partner, spending time understanding and fully meeting your unique needs. From the first idea to the final design, our approach is to make your vision a successful digital reality, ensuring your online presence is powerful and engaging. Our mission is simple: to elevate businesses through innovative digital strategies rooted in a deep understanding of user behavior. We specialize in crafting tailored marketing solutions that drive tangible results. With a focus on technology, strategic guidance, and relentless innovation, we empower our clients to thrive in the ever-evolving digital landscape.

The Mauldin Group

Reduce Costs and make your marketing more efficient

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0.0 (0 Reviews)

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875 Old Roswell Road, Suite F-600 Roswell, GA 30076, Roswell

Inside Service Listing

50 - 249

Inside Service Listing

$$50 - $99/hr/hr

Inside Service Listing

$50+

Based in the United States, The Mauldin Group is an agency that specializes in digital marketing for healthcare. We offer tailored solutions to promote healthcare organizations and providers. A group of seasoned experts at the firm focus on creating individualized integrated marketing strategies for every client. The Mauldin Group's emphasis on personalization is a defining characteristic of us. The organization offers individualized marketing strategies since it knows that every healthcare provider has different marketing goals and obstacles. By taking this tack, we can guarantee that every customer will receive marketing plans that are unique to their needs, wants, and budget. Web design, search engine optimization, pay-per-click advertising, social media marketing, conventional advertising, marketing across many locations, corporate branding, and reputation management are all part of the digital marketing suite that the Mauldin Group provides. Experts on the team collaborate to provide clients with integrated marketing strategies that aim to increase ROI to the fullest extent possible. One more thing that makes The Mauldin Group famous is their data-driven marketing strategy. The business makes data-driven judgments and iterative strategy improvements by monitoring and analyzing the efficacy of their customers' marketing initiatives with the use of sophisticated analytics tools. Many companies have reported substantial upticks in website traffic, lead creation, and total income after using this strategy.  Working with The Mauldin Group has several benefits, one of which is their emphasis on communication and cooperation. In order to create a tailored marketing strategy that supports each client's specific objectives, the firm gets to know their business inside and out. To keep clients informed about the development of their marketing campaign, the organization delivers frequent updates and reports throughout the process. In conclusion, healthcare providers and other companies seeking to enhance their digital marketing initiatives would do well to work with The Mauldin Group. The organization is prepared to assist its customers in reaching their marketing objectives and propelling their businesses forward thanks to its emphasis on personalization, data-driven marketing, and teamwork.

The Next Tech

TNT is the world’s leading online tech platform for B2B & B2C. We creating cutting edge about technology.

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0.0 (0 Reviews)

Inside Service Listing

500 Terry Francois Street, Seattle

Inside Service Listing

1 - 100

Inside Service Listing

$25/hr

Inside Service Listing

$1,000+

TNT focuses on tech information, the latest tech, updates, and news with inspiring stories. Our ultimate goal is to educate, update and inspire everyone by providing needful stories. Here, you'll get to know how startups are growing rapidly, and why they are making money in less span of time. We are updated with every field like Artificial intelligence, Machine Learning, Blockchain, cryptocurrency, Natural Language Processing, robotics, Digital Marketing, Blogging, and How to start making money online. We cover almost everything that you would like to learn or get information about.

The Website Coder

Website Design And Development Company

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0.0 (0 Reviews)

Inside Service Listing

500 Office Center Drive, Suite 400, Fort Washington, PA 19034, Fort Washington

Inside Service Listing

50 - 100

Inside Service Listing

$50/hr

Inside Service Listing

$500 - $10,000

At our digital marketing company, we specialize in delivering the perfect website design and a wide range of design services across over 90 categories. Whether your business has specific needs or a particular budget, we have the expertise and solutions to meet your requirements. Contact us today to elevate your brand with our comprehensive digital marketing services!

TheHOTH

Grow Your Business with SEO

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0.0 (0 Reviews)

Inside Service Listing

111 2nd Ave. NE. #1500, Saint Petersburg

Inside Service Listing

50 - 249

Inside Service Listing

$25/hr

Inside Service Listing

$1,000+

A white label SEO service called The HOTH was created especially for affiliates, agencies, and in-house SEOs. We can assist you in scaling up your local citation building and personalised, quality link building. You may receive consistent, high-quality backlinks and local citations using our 100% U.S.-based assistance and quick turnaround services for link building.

Thiqatech

Software Development Company and Marketing Agency

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0.0 (0 Reviews)

Inside Service Listing

Mabela Muscat Oman, Masqat

Inside Service Listing

1 - 1,000

Inside Service Listing

$25/hr

Inside Service Listing

$52 - $50,000

Top Software Development Company In Oman ThiqaTech is a software and mobile app development company with a world-class team of talented data scientists, developers, designers, engineers, and creative artists. We Build Elegant and Functional Digital products that solve all digital problems of your Business.  

Thixpro Technologies

Software Development Company

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0.0 (0 Reviews)

Inside Service Listing

East Janakpuri Delhi, Delhi

Inside Service Listing

20 - 50

Inside Service Listing

$600/hr

Inside Service Listing

$50,000 - $500,000,000

We are a rapidly growing IT & marketing company that prominently offers web development services, web designing, Gaming development, RPA(robotic process automation services) Solution, software testing, ERP Solution, CRM Solution ,Readymade clone,B2B Services, B2C Services , Video editing, Data Entry, Content Writer, Cloud Services, System Security | Mobile Apps Testing |  Blockchain Technology ,AutoCAD, Software Testing Automation & Manual Testing, Consultant Services , BPO (Inbound & outbound) , Big Data, Sales Force Development, IT Support & Maintenance and digital marketing services for B2B and B2C organizations. Located in Delhi, we cater to our clients from India and overseas with bespoke IT solutions for their businesses. In 2017, we embarked on our ultimate mission to provide the best IT services for all types of businesses at budget-friendly pricing. This long duration in the IT industry made us realize that some of the greatest ideas and innovations don’t get the chance to transform into an actual full-fledged business. Therefore, we make sure that your venture doesn’t get left behind due to the absence of the right resources and customized IT solutions. Whether you are a new startup carving your way through the cutthroat competition or a well-established organization revamping your brand strategy, our IT solutions can turn your aspirations into reality.

Three Angle Marketing

digital marketing agency dubai, marketing agency dubai,digital marketing services,digital marketing

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0.0 (0 Reviews)

Inside Service Listing

Clover Bay, Business Bay, Office #1907, Dubai, Dubai

Inside Service Listing

5 - 100

Inside Service Listing

$10/hr

Inside Service Listing

$100 - $10,000

Three Angle Marketing specializes in comprehensive digital marketing solutions tailored to maximize online visibility, engagement, and ROI. From strategic SEO and PPC campaigns to compelling content creation and social media management, we help businesses achieve their growth objectives in the digital landscape.

ThriveSpark Social

Crafting Your Digital Legacy for Unparalleled Impact

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0.0 (0 Reviews)

Inside Service Listing

, Tampa

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10+

Inside Service Listing

$75$/hr

Inside Service Listing

$499+

At ThriveSpark Social, we believe in the power of a strong digital presence. Our team of experts crafts bespoke marketing strategies that encompass social media management, SEO optimization, effective paid advertising, and stunning web design. We are dedicated to understanding your unique business needs and delivering measurable results that drive growth. Whether you're a startup looking to make your mark or an established business aiming to scale, ThriveSpark Social is here to light the way. Join us and watch your brand thrive in the digital world!

Titan Blue Australia

Where Traffic Flows, Business Grows!

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0.0 (0 Reviews)

Inside Service Listing

4-6 Kingsway Cronulla, Sydney

Inside Service Listing

11 - 50

Inside Service Listing

$>25/hr

Inside Service Listing

$25,000+

We are dedicated to developing fresh, creative and quality website design and digital marketing solutions that drive strong business results for clients all around Australia. Whether you require a creative website to generate sales leads, an e-commerce online store to sell your products, or simply tired of your old site, we at Titan Blue Australia are always available to assist and grow your online business.

Titan Growth

ROI Driven Strategies Backed by Technology

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0.0 (0 Reviews)

Inside Service Listing

10907 Technology Place, San Diego

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10 - 49

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$100/hr

Inside Service Listing

$1,000+

Titan growth is an internet marketing company that offers advanced search engine optimization solutions. Members at Titan Growth are certified with the skills of researching, analyzing, and delivering results that move the needle. As the creator of the patented technology TitanBOT, they can help their clients increase revenue and profit deploying sophisticated strategies. They help them achieve better visibility and prominence across Google, Yahoo, and Bing for their clients.

TNC Teams Consulting Services and Solution

360° Blockchain Consulting Services & Solutions

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0.0 (0 Reviews)

Inside Service Listing

31st floor, Vision Tower,, Dubai

Inside Service Listing

150 - 250

Inside Service Listing

$25/hr

Inside Service Listing

$10,000 - $20,000

Top4 Digital Marketing Agency

#1 SEO Company & Digital Agency Australia

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0.0 (0 Reviews)

Inside Service Listing

5 Glenayr Grove, West Pennant Hills NSW 2125, Australia, Sydney

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25 - 50

Inside Service Listing

$35/hr

Inside Service Listing

$599 - $100,000

Top4 Marketing is a leading digital services and consulting company that provides a full scope of award-winning digital marketing services and end-to-end digital solutions to companies of all sizes. We specialise in digital marketing, including SEO, social media marketing, web design, online advertising, PPC, lead generation, email marketing, and content marketing. Our proprietary technology platform enables us to generate leads fast, helping businesses succeed online. Our marketing consultants partner collaboratively with clients in Australia, Singapore, UK, and USA to deliver customised solutions that meet their unique needs. With our expertise and experience, we have helped numerous businesses achieve success online. Contact us today!

Trank Technologies

iOS & Android App Developers : eCommerce Web Development Company in Delhi NCR, India

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0.0 (0 Reviews)

Inside Service Listing

Plot no. 112, 3rd Floor, Udyog Vihar Phase 1, Udyog Vihar, Sector 20, Gurgaon

Inside Service Listing

100 - 250

Inside Service Listing

$50/hr

Inside Service Listing

$5,000,000 - $50,000,000

Trank Technologies is a well-known app development company offering high-end solutions for mobile and web applications. As a reliable service provider with 10+ years of experience in the IT industry, we take time to understand the core requirements of your business and conceptualize functional strategies for better outcomes. We can help you address the transforming needs of your business and fabricate suitable planning for constant growth. We provide the following services: E-Commerce website development, Mobile application development, Custom web portal development, WordPress development and theme integration, Responsive web design and development, Logo and banner designing, Interface design and development, SEO and social media promotion.

Trionfo Services

Leading Google Ads Agency in Delhi

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0.0 (0 Reviews)

Inside Service Listing

406, 4th Floor, Tower B Ithum Tower, Sector 62,, New Delhi

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0 - 50

Inside Service Listing

$30/hr

Inside Service Listing

$200 - $400

  Trionfo Services stands as the foremost Google Ads Agency in Delhi, delivering unparalleled digital marketing solutions to businesses seeking exponential growth. With a proven track record of success, Trionfo Services harnesses the power of Google Ads to propel brands to new heights of visibility and profitability. Our team of experts meticulously crafts targeted campaigns, leveraging cutting-edge strategies to maximize ROI and drive conversions. Whether it's optimizing ad performance, refining targeting strategies, or delivering comprehensive analytics, Trionfo Services offers a holistic approach tailored to meet each client's unique objectives. Experience the pinnacle of online advertising excellence with Trionfo Services, your trusted partner for digital success.

Trust Haven Solution

Transforming Ideas into Digital Success

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0.0 (0 Reviews)

Inside Service Listing

6915 Jennie Anne Ct, Bakersfield, CA, 93313, Bakersfield

Inside Service Listing

10 - 100

Inside Service Listing

$50/hr

Inside Service Listing

$500 - $5,000

Trust Haven Solution is your one-stop destination for cutting-edge digital services designed to take your business forward in the ever-evolving digital landscape. We specialize in delivering comprehensive solutions across a wide array of domains, ensuring your online presence is not only established but also optimized for growth and success.

Two Plus A

Software Development

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0.0 (0 Reviews)

Inside Service Listing

961 Rector street North Bellmore, New York

Inside Service Listing

20 - 30

Inside Service Listing

$40/hr

Inside Service Listing

$100,000 - $100,000

Ultrafly Solutions Private Limited

Your Partner in Digital Transformation

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0.0 (0 Reviews)

Inside Service Listing

2nd Floor, Sri Complex, 1510H, Trichy Rd, Coimbatore

Inside Service Listing

25 - 50

Inside Service Listing

$25/hr

Inside Service Listing

$100 - $500

UltraFly Solutions is a premier technology and consulting firm committed to driving digital transformation and innovation. Established in 2019, we have rapidly evolved into a trusted partner for businesses seeking cutting-edge solutions in the realms of mobile app development, website development, SEO & digital marketing, software development, IT staffing, and more. At UltraFly Solutions, our mission is to empower businesses with innovative technology solutions that enhance operational efficiency, drive growth, and deliver exceptional customer experiences. We pride ourselves on our ability to tailor our services to meet the unique needs of each client, ensuring that every project we undertake is a resounding success. Our Services: Mobile App Development: We design and develop custom mobile applications that provide seamless user experiences and drive engagement. Our expertise spans across various platforms, including iOS and Android. Website Development: Our team creates visually stunning, responsive, and functional websites that reflect your brand and meet your business objectives. SEO & Digital Marketing: We offer comprehensive digital marketing strategies, including SEO, social media marketing, and content marketing, to help your business reach its target audience and achieve higher visibility. Software Development: From custom software solutions to enterprise applications, we deliver robust and scalable software that meets your specific requirements. IT Staffing: We provide top-tier IT professionals to augment your team and ensure your projects are staffed with the right talent. Why Choose UltraFly Solutions? Expert Team: Our team of seasoned professionals brings a wealth of experience and expertise to every project. Client-Centric Approach: We prioritize understanding your business needs and delivering solutions that align with your goals. Innovative Solutions: We stay ahead of the curve by leveraging the latest technologies and industry best practices. Proven Track Record: Our portfolio of successful projects and satisfied clients speaks to our commitment to excellence. At UltraFly Solutions, we are more than just a service provider; we are your partners in success. Let us help you navigate the digital landscape and achieve your business objectives.

Uncanny Consulting Services LLP

Top Odoo Silver Partner Company & Ecommerce Solution Provider Company

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0.0 (0 Reviews)

Inside Service Listing

B 1010 – Titanium Heights, Opp Vodafone house, Corporate Road, Prahlad Nagar,, Ahmedabad

Inside Service Listing

1 - 30

Inside Service Listing

$30/hr

Inside Service Listing

$2,500 - $10,000

Uncanny Consulting Service LLP is a top IT company that offers the best ERP development Service & affordable IT Business Solutions. We are a proud Odoo Ready partner, having a top-rated plus Upwork profile. We are widely known as one of the leading Odoo development companies in the industry. We aim to offer the best customer experience with our high-quality solutions. At Uncanny, we believe in forming long-lasting relationships with our clients, which is also reflected in our higher customer retention ratio.  At Uncanny, we offer various services including Odoo ERP (Odoo customization, Odoo integration, Odoo training, Odoo migration, etc). Apart from this, we also provide eCommerce services like WooCommerce, Magento, Shopify, Odoo eCommerce, etc. Being one of the best eCommerce development companies, We have experience working with several clients based in countries like the USA, UK, Canada, the Middle East, Australia, and Singapore. Furthermore, we aim to expand our base with robust quality management to meet our client’s needs.  We have provided various solutions to our clients that belong to different industries like education, hotel & restaurant, management,  retail, production, healthcare, etc. Our services are meant for every industry belonging to any size (small, medium, or large).  Our Prime Services: Odoo ERP Implementation & Training iOS Development Android Development Mobile App Development Shopify Development Magento web Development AWS (Amazon Web Services)

Unify Wizards

We Take Pride in Transforming Ventures into Brands

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0.0 (0 Reviews)

Inside Service Listing

5 Sergeant Way, Stafford, England ST17 0WE, GB, Hednesford

Inside Service Listing

20 - 50

Inside Service Listing

$10/hr

Inside Service Listing

$5 - $10

  Elevate your online presence with our top-tier digital marketing agency, delivering unparalleled services in the UK. From strategic campaigns to result-driven SEO, we specialize in crafting tailored solutions that resonate with the UK market. Our team of experts ensures your brand stands out amidst the digital noise, driving measurable success and enhancing your market reach. Choose us for the best-in-class marketing services that promise a dynamic and effective approach to propel your business to new heights in the ever-evolving landscape of digital marketing.

Universal Stream Solution LLC

Think Global Think USS

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0.0 (0 Reviews)

Inside Service Listing

3778 HWY 42, Suite B, Locust Grove,, Atlanta

Inside Service Listing

15+

Inside Service Listing

$20/hr

Inside Service Listing

$25,000+

Universal Stream Solutions is a technology innovation firm that designs and develops custom apps, web platforms, and other cutting-edge software. We have earned the trust and respect of our global clients by solving their most difficult challenges. Together with our dedicated team. USS LLC specializes in iOS, Android, and web applications, and graphic design. USS LLC prides itself in the design and development of world-class applications. Domain expertise:  Health Care, Dating, eCommerce & Retail, On-Demand mobile app solution Technology expertise: HTML, CSS, UI JS; Cross-Platform & Native Mobile (iOS, Android); PHP; Full Stack word Press& Code Igniter, JavaScript, Reacts.

UpGro Digital

Digital Service Provider

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0.0 (0 Reviews)

Inside Service Listing

4343 ????? ???????, Riyadh

Inside Service Listing

11 - 50

Inside Service Listing

$5/hr

Inside Service Listing

$5 - $500

UpGro Digital is a full-service web design and digital marketing agency based in Saudi Arabia. With tailor-made digital solutions, we leverage technology in an ever-changing online space for your business growth. Experience a website with high-quality leads and increased customer engagement. At UpGro Digital, we create websites, advertising, SEO to social media – the complete digital package to keep your business moving up. We deliver strategies that improve your brand and customer experience to increase your ROI. We have set a benchmark in quality web design and web development solutions. Our experience in running successful digital marketing campaigns makes us a trusted digital partner.

Urgent IT Solution

Growth your business and careers with us !

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0.0 (0 Reviews)

Inside Service Listing

Ts-931 blue sapphire plaza near gaur city mall, Greater Noida

Inside Service Listing

10 - 40

Inside Service Listing

$5/hr

Inside Service Listing

$500 - $5,000

Ecommerce Development: This involves creating online platforms where businesses can sell their products or services. Mobile App Development: Developing applications specifically for mobile devices like smartphones and tablets. Software Development: The process of designing, programming, testing, and maintaining software applications. Web Development: Building and maintaining websites for various purposes. Web Design: The visual aspect of websites, including layout, colors, graphics, and fonts. Digital Marketing Agencies: Companies that provide services to promote businesses online through various digital channels. SEO (Search Engine Optimization): Strategies and techniques used to improve a website's visibility on search engine result pages. IT Services Companies: Businesses that provide various IT-related services such as consulting, outsourcing, and technical support. Magento Development: Development services focused on the Magento ecommerce platform. Shopify Developers: Professionals who specialize in developing and customizing Shopify ecommerce websites. PPC (Pay-Per-Click): An online advertising model where advertisers pay a fee each time their ad is clicked. Social Media Marketing: Promoting products or services through social media platforms like Facebook, Instagram, and Twitter. Conversion Rate Optimization: Strategies to improve the percentage of website visitors who take a desired action. Content Marketing: Creating and distributing valuable, relevant content to attract and engage a target audience. B2B Website Design: Designing websites specifically tailored for business-to-business transactions and interactions. Outsourcing Software Development: Hiring external companies or freelancers to handle software development projects. Wordpress Development: Developing websites using the WordPress content management system. Responsive Website Design: Designing websites that adapt and display properly on various devices and screen sizes. Small Business Website Design: Creating websites tailored for small businesses with limited resources and budgets. Node.js Development: Building applications using the Node.js runtime environment for JavaScript. React.js Development: Developing user interfaces using the React.js JavaScript library. ECommerce Web Design: Designing websites specifically for ecommerce purposes, focusing on user experience and conversion optimization. ECommerce App Development: Creating mobile applications for ecommerce businesses. Android App Development: Developing applications specifically for the Android operating system. Search Engine Marketing: Marketing strategies to increase visibility and traffic through paid advertising on search engines. Digital Advertising: Promoting products or services through various digital channels like display ads, video ads, and social media ads. B2B Digital Marketing: Digital marketing strategies tailored for business-to-business interactions. ECommerce SEO: Search engine optimization techniques specifically aimed at ecommerce websites. Enterprise SEO: SEO strategies and techniques tailored for large corporations or enterprises. SEO Consultants: Professionals who offer advice and services to improve a website's search engine visibility. Google AdWords: Google's online advertising platform, now known as Google Ads. Facebook Marketing: Promoting products or services through Facebook's advertising platform. Instagram Marketing: Promoting products or services through Instagram's advertising platform. Influencer Marketing: Collaborating with influential individuals to promote products or services to their followers. Enterprise Software Development: Developing software solutions tailored for large corporations or enterprises. PHP Development: Developing web applications using the PHP programming language. B2B Ecommerce Development: Developing ecommerce solutions specifically tailored for business-to-business transactions.

Urvam Technologies

We do it Better

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0.0 (0 Reviews)

Inside Service Listing

C-203, Titanium Square, Thaltej Cross Roads, Ahmedabad

Inside Service Listing

12 - 14

Inside Service Listing

$15/hr

Inside Service Listing

$400 - $1,000

Urvam, an award-winning managed services provider, improves your organisation by providing IT advice, strategic business processes, software solutions, and infrastructure systems. We are a Ahmedabad-India based web development company. Our highly skillful and elegant developers work together to fulfill the requirements of the clients with their established expertise in the areas of website design and development using modish framework and CMSs, Search Engine Optimization (SEO), Internet Marketing, Online Branding,Providing Project Management Solutions, Mobile Application Development and other cult-edge technologies.

V2Infotech

Techno Digital Agency

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0.0 (0 Reviews)

Inside Service Listing

D-310, Ganesh Glory 11, Jagatpur Road, Near BSNL Zonal Office, Sarkhej – Gandhinagar Highway, Ahmedabad, Ahmedabad

Inside Service Listing

1 - 50

Inside Service Listing

$30/hr

Inside Service Listing

$50 - $150

V2Infotech has been a leading Digital Marketing Company in Ahmedabad, India since 2010. Our agency specializes in SEO, Online Branding, Social Media Marketing, PPC and Website Development services, helping businesses grow by providing all digital solutions.

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What is meant by a PPC service?

To understand what a PPC agency does and its services, let us first understand what PPC means. PPC or Pay-per-click is a model of internet advertising where the advertiser has to pay the search engine or site a certain amount of fixed fee every time a user/visitor clicks on their advertisement. Simply put, the advertiser has to pay only when a user clicks on their advertisement. An example of PPC advertising is search engine advertising, the most popular form of PPC advertising. Advertisers bid for ad placement in search engine advertising, typically through sponsored links via search engines such as Bing or Google. Essentially, the PPC advertising model is a way of buying visits to an advertiser's site rather than organic visits. So why is PPC advertising on the rise, and what are the reasons behind its immense popularity with advertisers?

With digital marketing becoming extremely popular daily, more companies are jumping on the digital advertising bandwagon. It has led to mushrooming of advertisements for products and services to which internet users are exposed. This increased level of competition in the digital advertising medium has led to the need for a more effective and targeted manner of reaching out to potential customers. It is where pay-per-click comes in. So, what are the benefits of PPC advertising and the reasons behind its immense popularity?

Implementing the pay-per-click model of digital marketing has a multitude of benefits, namely,

  • Cost effective: PPC advertising is one of the most cost-effective digital marketing models. In this model, advertisers only pay for clicks instead of reach or ad impressions making the return on investment high. Also, since it gives the clients complete control over the ad placements and targeting, it provides better control over the budget.
  • Instant Results: Even though there are several methods of digital marketing to target and draw customers to a website, the PPC model is one of the most effective in terms of the time taken to deliver results. Implementing pay-per-click can fetch instantaneous results, unlike SEO methods, which are more of a long-term project.
  • High ROI:  ROI is high for PPC advertising since this model targets customers who are actively searching for that product or service. For instance, if the cost of paying for a particular click is $5 and the customer purchases $100, the company sees a positive ROI.

So, what is the role of a PPC agency, and how do they help in a PPC advertising campaign?

A PPC management agency will implement and look after the whole PPC ad campaign for their clients. The role of a PPC agency can be broadly divided into three steps,

  • Setting up the campaign: The first and key step is to set up the campaign properly. The agency must understand its client's business goals, requirements, and target audience. The setting up process will involve budgeting, keyword research, audience demographic targeting, conversion tracking, bid strategies, AD placements, dynamic ad targets, landing page, setting up KPI parameters to track the performance, etc.
  • Monitoring: Once the PPC campaign has been set up and launched, the next step is monitoring the campaign to ensure no glitches.
  • Reporting: One of the PPC management service's crucial responsibilities is reporting on the ad campaign to the client. Reports are prepared and customized based on the pre-decided KPIs and regularly delivered to the clients so the client can track the campaign.
  • Campaign Optimization: Another primary responsibility of the PPC management service is optimization. It involves actively monitoring the campaign and making necessary changes to make it more effective and improve performance.

What are the top signs that you need to hire a PPC agency?

The key indications that it is time to hire a top PPC agency to take charge and implement your PPC campaign are,

  • Current PPC strategy is not yielding results: If your current in-house strategy is underperforming or does not yield the desired results, it may be time to outsource the PPC campaign to a professional PPC management agency. They can help streamline the campaign and make it more effective.
  • Lack of resources: If your company does not have the time or the resources to hire and train PPC campaign experts or if it is not viable to have an in-house PPC campaign team, then hiring a PPC agency will be the right answer.
  • Increase in advertising budget: An increase in the marketing budget does not guarantee better growth or leads for a campaign. The key is to ensure that the funding is allocated and spent efficiently. And this can be done with the help of a professional PPC ad agency.
  • Rebranding: If your company is looking to rebrand or reposition itself in the market or launch a new line of products and services, it may be the right time to hire a PPC service company to help fetch better results.
  • Increase in competition: If there is increased competition in your domain or sector and a flurry of new entrants, it will be wise to hire a PPC agency to help consolidate your company's position by bettering your PPC strategy.

Hiring a top PPC advertising agency is a huge decision given that it involves spending a significant portion of your marketing budget on it; however, hiring a top PPC agency can also help do wonders for your firm.

What are the benefits of hiring a PPC marketing agency?

Going with an experienced and top PPC marketing company to handle your PPC campaign can bring several benefits apart from a well-strategized and curated PPC campaign. Some of the benefits are,

  • Experience and Skills: By hiring a top PPC agency, you get to work with experienced PPC experts with the relevant skills, experience, and years of experience and expertise required to pull off a PPC campaign.
  • Optimization of time:  Hiring a PPC agency to handle your ad campaign instead of doing it in-house can help you save a lot of man-hours and resources. PPC campaigns must be constantly monitored and optimized in terms of updating the keywords or changing the placement of ads. Outsourcing this to an external agency can help you save a lot of time and resources.
  • Result driven: Deciding to do the PPC campaign in-house with your company's team may involve a lot of trial and error, resulting in an underutilization of resources. Opting to go with an experienced PPC company can help solve this problem.
  • Scalability Factor: One of the most significant advantages of hiring a PPC agency is that you can scale up or scale down your ad campaign according to the needs and requirements of your business. It may not be feasible if you do it with an in-house team.
  • Focus on core business: Outsourcing the PPC ad campaign can help you and your company focus on your core business activities and strategies.

Key points to keep in mind before hiring a PPC consultant

Hiring a PPC consultant to implement and manage your PPC ad campaign is a huge decision. Here are some of the tips and pointers to keep in mind before you hire a consultant,

  • The Profile of the Agency: Factors such as the number of years the agency has been in business, their clients, their team, and their qualifications and experience are also important factors to be considered.
  • Success stories: It is essential to consider if the agency has worked with clients and projects similar to yours and the outcomes. Client testimonials and reviews are crucial aspects to be taken note of.
  • Services offered: Clients should clearly understand the services the agency provides before entering into a contractual agreement. In addition, it is necessary to understand the strategy the company will undertake and the allocation of budget and resources.
  • Tools & Technologies used:  It is essential to ensure that the agency of your choice is using the latest tools, methods, and technologies to implement and run your PPC campaign.
  • Advanced Quote: Cost is an essential factor that needs to be considered before making any key business decision. It is always wise to go with a PPC agency that provides you with a quote in advance and a breakup of the quote, if possible so that it is easier for you to make decisions in the future.

Hiring the best pay-per-click that suits your needs and requirements can play a huge role in deciding whether your PPC campaign succeeds. Therefore, it is crucial to take into consideration these factors before going ahead with the decision.

Estimating the cost of your PPC campaign

The cost of hiring a top PPC agency to implement and run your pay-per-click campaign will depend upon several factors. For example, the determining factors of the price could be the nature and complexity of the project, the size of your company, the experience, and expertise of the agency and the team working on the project, the duration of the campaign, goals, and the KPIs of the project amongst other factors.

The billing structure can also vary depending from agency to agency. While some PPC agencies bill on an hourly basis, some do it monthly, whereas some companies charge a lump sum on a project basis. Finding a company whose billing structure works well with your finances is essential. The average rate charged by a PPC agency in the US is around $152 per hour, while medium and small enterprises spend about $ 9000 -$ 10,000 monthly to run a PPC campaign. With cost always being an important determinant, it is important to consider the factors that affect the overall cost of the campaign.

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