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Top PPC Companies | 2024

With the digital advertising space becoming more and more popular with businesses, the competition to grab the attention of internet users has also drastically increased. Hence nowadays, there is a need for a more nuanced and targeted method of attracting viewers to the company’s website and generating leads. And that’s where the PPC model of internet marketing or pay-per-click model comes in. The PPC model helps focus our resources on solid leads and helps increase the return on investment on your marketing campaign. With many advantages, the pay-per-click advertising model is fast becoming one of the most popular digital marketing methods.

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Best PPC Companies | Top Pay Per Click Agencies

Senate Marketing

Full Suit Digital Marketing Agency

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0.0 (0 Reviews)

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91 springboard, Godrej & Boyce, Gate 2, Lal Bahadur Shastri Marg, Opposite Vikhroli Bus Depot, Vikhr, Mumbai

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11 - 50

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$500/hr

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$1,000 - $10,000

Senate Marketing is a leading ROI-driven full-suite Digital Marketing Agency that crafts awesome strategies using stats, technology, humor, storytelling, and of course the latest trends to give your brand the voice that reaches the target audience. Senate Marketing, with their ROI driven services like Performance Marketing, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Website Design & Development, Social Media Optimization, Programmatic Advertising, Content Generation & Optimization, E-Commerce Solutions, Influencer Marketing, and more; ensure that they are at your beck and call for every digital marketing qualm you may have. They have an astounding 4 decades of cumulative industry experience and proven expertise in the industry. Senate boasts of its proven expertise in helping a multitude of brands grow their businesses like BMW Infinity Cars, McLaren Mumbai, Avas Wellness, Radission, MINI, GroupL, Klub Fox, and more, which can all vouch for their services!

SEO Agency For Startups

Digital Marketing

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0.0 (0 Reviews)

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43 The Square, London W6 9PX UK | Registered in England Nr 13688847, London

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10+

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$5/hr

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$4+

We are a dynamic team of digital marketing professionals based in London, dedicated to driving your business growth through innovative and results-driven strategies. Our expertise spans SEO, PPC, social media, content marketing, and more, ensuring a comprehensive approach to elevate your online presence. With a passion for creativity and a commitment to excellence, we tailor our services to meet the unique needs of each client, delivering measurable results and maximizing ROI. Partner with us and experience the power of cutting-edge digital marketing solutions designed to propel your business to new heights.

SEO Company Experts

Best Digital Marketing Agency | Digital Marketing Services India

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0.0 (0 Reviews)

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B 707 Mondeal Square, Sarkhej - Gandhinagar Hwy, Prahlad Nagar, Ahmedabad

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5 - 50

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$20/hr

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$1,000 - $50,000

 SEO Company Experts is the best digital marketing Agency. We have helped businesses in many different industries, including dentists, restaurants, law firms, manufacturing and more to grow their internet presence to new heights by implementing strategic SEO tactics. We've been providing custom SEO services for many years. Our team of experts takes a holistic approach to marketing with a focus on online reputation management, website design and development, social media marketing, and conversion rate optimization.

SEO India Higherup

Expert SEO Solutions for Real Results

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0.0 (0 Reviews)

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B-292, Chandrakanta Complex, New Ashok Nagar, Near Metro station, Delhi

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60 - 80

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$25/hr

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$200 - $400

SEO India Higherup is a leading digital marketing agency committed to enhancing your online presence through cutting-edge SEO strategies and innovative digital solutions. We specialize in providing customized services that include search engine optimization, content marketing, social media management, and pay-per-click advertising. Our team of experts harnesses the latest technologies and industry trends to drive measurable results and maximize ROI for businesses of all sizes. With a focus on transparency, quality, and client satisfaction, SEO India Higherup is dedicated to helping you achieve higher search rankings, increased traffic, and sustainable growth in the digital landscape.

SEO Jetty

Trusted Digital Marketing Company

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0.0 (0 Reviews)

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0 - 49

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$10/hr

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$500 - $2,000

SEO Jetty is a leading digital marketing agency committed to helping businesses boost their online presence and drive more website traffic. With our team of experienced professionals, we provide customized, comprehensive solutions tailored to meet each client's unique needs, ensuring maximum ROI and long-term success. Our services include website optimization, keyword research, link building, content creation, email marketing, and Google My Business management, all aimed at helping businesses achieve higher rankings on search engine results pages and improve their overall online visibility.

SEO Power Solutions

Digital Marketing and Web Design Professional

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0.0 (0 Reviews)

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109, Tower 8, Sagar Lake View Ayodhya Bypass Bhopal, Bhopal

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25 - 50

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$30/hr

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$500 - $10,000

SEO Power Solutions helps businesses improve their online visibility and grow through effective SEO services. We offer a range of SEO strategies including on-page, off-page, technical, and local SEO to boost your website's performance. Our skilled team is dedicated to delivering results that matter, focusing on increasing your return on investment. We provide custom solutions tailored to your specific needs, ensuring your business stands out in the digital world. Let us help you achieve better search rankings and more online success.

Seo Quartz

Crafting Digital Brilliance where Web Development Meets SEO Mastery. Transforming Ideas into Impactful Online Experience

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0.0 (0 Reviews)

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PM4M+MVP, Unnamed Road, Phase 8B, Industrial Area, Sector 74, Mohali

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20 - 50

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$20/hr

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$1,000 - $10,000

  Welcome to SEO Quartz – Your Gateway to Digital Excellence! Elevate Your Online Presence with SEO Quartz At SEO Quartz, we are not just a company; we are your strategic partner in the digital journey. With a rich legacy of over 6 years, we have been pioneering website development and Search Engine Optimization (SEO) solutions that drive real results for businesses.

SEO Reseller Services

Your #1 SEO Reseller

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0.0 (0 Reviews)

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305 Wigan Road Ashton-in-Makerfield Wigan, Greater Manchester WN4 9ST, Manchester

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1+

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$50/hr

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$500 - $5,000

SEO Reseller Services is the premier destination for businesses looking to boost their online presence and increase revenue. As a leading SEO reseller, we cater to the needs of small businesses, startups, and agencies by providing top-notch white label SEO services. Our unique value proposition lies in our ability to deliver exceptional results through our comprehensive range of services including web design, Wordpress design, pay-per-click advertising, and social media marketing. Our mission is to empower businesses with powerful digital solutions that drive organic traffic and convert leads into sales. We are dedicated to helping businesses succeed in today's competitive digital landscape by providing them with cutting-edge technology and strategic insights. Our vision is to become the go-to partner for companies looking to dominate their niche online. With our expertise in Google Ads, Bing Ads, and Facebook Ads combined with our unparalleled customer support, we strive towards delivering measurable results that exceed expectations. Choose SEO Reseller Services as your trusted partner in growth and let us help you reach new heights.

SEO Services

We Offer Services That Work

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Blackburn Technology Management Centre, Challenge Way, Blackburn

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1 - 10

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$50/hr

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$500+

At SEO Services we are a group of professionals with a wealth of experience in website design, web development and search engine optimisation. We are SEO experts and have been in the SEO industry for over 15 years. Our team of web developers are experts in getting websites structured to compete in Google organic search results along with all other major search engines.

SEO Solve Up

Boost Your Rankings, Traffic, and Revenue

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0.0 (0 Reviews)

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Street#4 Near Fazina-e-Attar Tandlianwala, Tandlianwala

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10 - 20

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$20/hr

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$500 - $10,000

SEO Solve Up is a global SEO agency that provides backlinks and guest posting services to clients across various industries. We help our clients boost their online visibility and reach more customers with our high-quality backlinks and guest posts. If you are looking for a reliable and effective SEO partner, contact us today and let us solve your SEO problems!

SEO Space Castle

SEO Space Castle's top-notch SEO services.

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0.0 (0 Reviews)

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604, Chandigarh

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20 - 100

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$20-50/hr

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$5,000+

Boost your online presence with SEO Space Castle, a top-notch digital marketing agency based in India. Get more visibility, attract organic traffic, and claim your free consultation now!        

SEO Webfly

Building Brands, Shaping Digital Futures

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0.0 (0 Reviews)

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, New Delhi

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40+

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$10/hr

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$200+

SEO Webfly, based in India, is a global leader in providing comprehensive digital marketing solutions. We specialize in SEO, website development, website design, Google Ads management, and content writing to help businesses thrive online. Catering to diverse industries such as eCommerce, legal services, travel, finance, education, real estate, restaurants, spas, health & fitness, hair salons, dental clinics, and IT, our expert team delivers tailored strategies that drive measurable growth. Whether you're looking to boost your online presence or streamline your digital marketing, SEO Webfly has the expertise to meet your needs worldwide. We have ranked more than 800 keywords in Google searches and developed more than 290 websites on WordPress, Shopify, Magento, Wix, Squarespace, Laravel, PHP, HTML, Angular, etc. Helpings clients from the US, UK, Australia, Canada, Spain, China, Singapore, and many more countries.

SeoEnhancers

Digital Marketing Company

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Office No - 904, Kate Estate, Dighi - Alandi Rd, near Hotel Rahul Garden, Charholi Budruk,, Pune

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10 - 20

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$15/hr

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$300+

SeoEnhancers is a top digital marketing company in India that helps businesses grow online. Founded in 2018 by a team of passionate marketers, the company has become one of the top SEO service providers in the country over the past decade. What sets SeoEnhancers apart is their personalized approach - they take the time to deeply understand each client's business, target audience and goals. Their experienced team of SEO experts then develops customized strategies to boost organic rankings, traffic and conversions. While staying up-to-date on the latest Google algorithm updates, they ensure all SEO activities align with best practices and webmaster guidelines. The company offers a comprehensive range of services including keyword research, on-page optimization, link building, local SEO, site audits and more. They are particularly renowned for their technical SEO skills - their engineers excel at tackling complex site issues like speed optimizations, structured data markup implementation and technical SEO audits. But beyond just results-driven SEO, SeoEnhancers also focuses on providing excellent customer service and support. Account managers act as consultants to advise clients on the best SEO approaches for their unique situation. With a 95% client retention rate, the company has built many long-standing relationships over the past decade.  

SEOTWIX

Your Organic Traffic Consultant

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0.0 (0 Reviews)

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2401 Lake Shore Blvd West, Toronto

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5+

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$50/hr

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$500 - $2,000

SEOTwix is a leading digital marketing firm that specializes in helping businesses improve their online visibility and achieve their marketing goals. Our team of experienced SEO professionals uses the latest techniques and strategies to help your website rank higher in search engine results pages, drive more organic traffic to your site, and ultimately increase your ROI. If you're looking for a trusted search engine marketing provider that can help you achieve your online marketing goals, look no further. Contact us today to learn more about our services and how we can help your business grow.

Sequere Technologies

THINKING AHEAD, STAYING AHEAD, WINNING IDENTITIES

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0.0 (0 Reviews)

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Bestech Business Tower, Mohali, B- 303, Mohali

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50+

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$20/hr

Inside Service Listing

$20 - $40

With the latest technologies, we assist businesses in solving their challenges and staying ahead of the competition. Website design, website development, and digital marketing services are provided by our company at an affordable price. Let's work together to boost your business.

Settings Infotech

It’s Our Business to Develop Yours

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0.0 (0 Reviews)

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2026-27, Silver Business Point, VIP Circle, Uttran, Mota Varachha ,, Surat

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10 - 24

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$25/hr

Inside Service Listing

$200 - $1,000

Settings Infotech is an IT consulting and solutions provider offering diverse services in web development, mobile application development, & desktop software development. We are always challenges rising in the project. Converting a customer's perception into reality is our motto. Founded in 2017 by young entrepreneurs with a dream of building a leading IT service provider, Settings Infotech is located in Surat, India.  

Seven Magnets

Simplicity Delivered

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2600 Long stone Lane. Suite 105, Marriottsville

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10 - 50

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$Monday - Friday (9.00AM - 6:00PM)/hr

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$0+

Seven Magnets is a leading digital media company that caters to the growing demands of businesses to stand, sustain and make a way to success. We provide a comprehensive range of services including digital marketing, SEO services, social media marketing, ORM services, web designing, web development, and eCommerce web development. Our aim is to transform businesses by transforming their marketing processes. We deliver not just solutions, but value to our customers!

shakambari infotech pvt ltd

Digital Marketing Agency In India

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0.0 (0 Reviews)

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67/264, Pratap Nagar, Sanganer, Pratap Nagar, Jaipur

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1 - 10

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$18/hr

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$1,000 - $5,000

Shakamabri Infotech PVT LTD is a digital marketing company.  Our team develops effective content strategies for forward-thinking companies. We have a proven track record in increasing search engine rankings.

Shiv Technolabs

Your Trusted Mobile App Development Company

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0.0 (0 Reviews)

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7th Floor, PV Enclave, opp. Courtyard by Marriott, off Sindhubhavan Marg, Bodakdev, Ahmedabad, Gujarat 380054, Ahmedabad

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75+

Inside Service Listing

$25/hr

Inside Service Listing

$1,000+

Shiv Technolabs PVT. LTD. is a growing name in IT Industry. We have served in the following areas of the field : Mobile App Development, Web Development, Shopify Development, Digital Marketing, UI-UX Design, Quality Assurance. We will only work with you on your projects. Free support of the Business Manager along with the developer. 

Shopify Development Pros

Empower Your E-Commerce Essence

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0.0 (0 Reviews)

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1 Yonge Street, Suite 1801 Toronto, ON M5E 1W7, Toronto

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11 - 49

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$70/hr

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$5,000 - $7,500

Shopify Development Pros is a specialized agency dedicated to Shopify's web design and marketing services. With over 16 years of industry experience, we specialize in designing, developing, and marketing Shopify websites for businesses of all sizes. Our extensive work with numerous e-commerce website owners has given us a deep understanding of the goals and aspirations of both Canadian and international brands. As Shopify web development experts, we are dedicated to helping businesses harness the potential of the Shopify platform to drive online sales and propel their growth. At our Shopify agency, we take pride in crafting stunning and optimized Shopify stores that authentically showcase your brand. We understand the importance of creating a visually appealing and user-friendly online presence that resonates with your target audience. By blending our expertise in web design and the functionalities of the Shopify platform, we create seamless online shopping experiences that convert visitors into loyal customers. Whether you are a startup or an established business, we have the skills and knowledge to tailor our services to your unique needs. Our team of Shopify experts is committed to delivering top-notch solutions that align with your brand identity and business objectives. From building customized themes to implementing effective marketing strategies, we are dedicated to helping you achieve success in the competitive e-commerce landscape. Partner with us and unlock the true potential of your Shopify store.

Shopify Galaxy

We Live & Breath Shopify

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1983 Marcus Ave, Unit 204, New Hyde Park NY 11042, New York, New Hyde Park

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20 - 50

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$50/hr

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$5,000+

Shopify Galaxy is a full-service e-commerce agency that provides various services to help businesses succeed online. Our team of expert developers and designers offers Shopify web development and design, custom Shopify apps, comprehensive Shopify SEO, and conversion rate optimization to help businesses improve their online presence and drive sales. We operate closely with our clients to understand their unique needs and create tailored solutions that help them reach their goals.

Sigma Solve Inc

Enterprise Software Development Company

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0.0 (0 Reviews)

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1560 Sawgrass Corporate Parkway, Sunrise

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250+

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$30/hr

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$5,000 - $500,000

Sigma Solve Inc stands at the forefront of AI and digital transformation companies, swiftly advancing in the competitive landscape of America. With a strong presence in the USA, Australia, and India, we embrace the mission of reinventing businesses through innovative solutions and harnessing the power of human creativity and technology.  At Sigma Solve, our commitment lies in delivering best-of-breed AI solutions for various digital applications, coupled with comprehensive data services, eCommerce expertise, enterprise mobility solutions, and digital transformation services for enterprises of all sizes. Drawing from over a decade of experience, catering to start-ups to Fortune 500 companies, we have honed our proficiency in providing strategic guidance, innovative design, robust engineering solutions, and cutting-edge research and development services.  Our guiding philosophy revolves around assisting our clients in staying ahead of the curve amidst the fast-paced world, ensuring their growth and success by embracing forward-looking technologies and services. Digital Solutions and Specializations:  1. Consulting Services: Expert guidance for custom strategies and business growth.  2. Artificial Intelligence: AI-driven solutions for operational efficiency and enhanced experiences.  3. Digital Solutions: Empowering businesses with diverse digital tools, including eCommerce, CRM integration, Intranet Portals, CMS and mobility applications.  4. Data Analytics & Intelligence: Unleashing the power of data for informed decisions and sustainable growth.   

SilverWebBuzz Pvt Ltd

Leading Digital Marketing Company

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0.0 (0 Reviews)

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1109, SATYAMEV EMINENCE, Science City Rd, near Shukan Mall, Science City, Sola, Ahmedabad, Ahmedabad

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0 - 25

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$25/hr

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$25 - $500

As a premier web development, mobile app development, and digital marketing company, SilverWebBuzz transcends conventional boundaries to bring your vision to life. But that's not all – we go beyond expectations by offering on-demand solutions tailored to meet the dynamic needs of your business. Web Development: Immerse your brand in the digital era with our expert web development services. Our team crafts visually stunning and functionally robust websites that leave a memorable mark on your audience. Mobile App Development: Stay ahead in the fast-paced mobile landscape with SilverWebBuzz. Our dedicated app development team creates intuitive and high-performing mobile applications, ensuring your business stays at the forefront of innovation. Digital Marketing: Kindle your online presence with our result-driven digital marketing strategies. From SEO to social media management, we amplify your brand's visibility and engagement, driving tangible results.   On-Demand Solutions: SilverWebBuzz doesn't just meet your needs; we anticipate them. Our on-demand solutions cater to the evolving demands of your business, providing flexible and scalable options for seamless growth.   Join SilverWebBuzz in carving a digital presence that exceeds expectations. Your success story begins here – where innovation meets on-demand excellence. Welcome to a future of limitless possibilities!

Simple SEO Group

Simple SEO Group - Result-driven Marketing Solutions

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0.0 (0 Reviews)

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1400 Patriot Blvd #3041, Glenview

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10+

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$Undefined/hr

Inside Service Listing

$38+

Simple SEO Group is the undisputed leader in offering strategies and solutions that help companies and businesses boost revenues, leads, web visibility, brand recognition, and sales. Our mission is to take your business to new heights of success by offering result-oriented seo services and solutions that match your expectations and needs.  Counted as one of the best Chicago seo agencies, we give valuable tips to convert your business prospects into long-term payable customers. We empower you to stay ahead of your competitors. We create campaigns that bring you closer to your mission. With our services and solutions, you can increase customer engagement, furthermore, convince thousands of consumers to take interest in your products and services and buy from you.  Top Reasons Why You Should Choose Simple SEO Group: The best SEO agency Experienced team of professionals Excellent reputation 100% success rate The highest number of satisfied clients Tailored solutions that meet your business goals Simple SEO Group is an excellent place for companies, groups, and businesses that need a new website, an SEO campaign, or need help creating and executing on a full marketing strategy. With the perfect combination of your ideas and our innovations, we embark on your journey to success. We take exceptional initiatives to uplift your growth and produce remarkable results for your business.  Call our team now at 888-918-1665 to discuss your business needs. 

Simple Web Solutions

From ZERO to HERO

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44 Zalokosta Str, Chalandri, Halandrion

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40 - 55

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$90/hr

Inside Service Listing

$10,000+

Since 2011, Simple Web Solutions has been a leading name in digital marketing, worldwide. Our experts have been industry authorities in the IT realm since the dawn of the new millennium, and our philosophy is simple: To build long-term relationships with the clients we serve and bring intrinsic value through our digital marketing services.  As an award-winning digital marketing agency, we have collected the following accolades to date: Gold Award at the AVA Digital Awards Gold Award at the E-volution Awards Silver Award at the Tourism Awards Distinguished by Google through the High Flyers Google Partners program Holders of the Google Partner badge since 2016 We understand that every business is different, and yours is no exception. To thrive in a digital world, you need a unique digital marketing blueprint built around your distinct goals. That is why Simple Web Solutions provides customized digital marketing solutions for businesses like yours. Consider us an extension of your in-house team, managing everything to do with your online presence on your behalf – so you can focus on running your business.  Our services include: Digital Marketing Strategy SEO (Search Engine Optimization) Google Ads Meta Ads Social Media Marketing Web Design Web Development UX Simple Web Solutions delivers more than average digital marketing for companies worldwide. We are your trusted partner in producing results, based on proven digital marketing tactics.

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What is meant by a PPC service?

To understand what a PPC agency does and its services, let us first understand what PPC means. PPC or Pay-per-click is a model of internet advertising where the advertiser has to pay the search engine or site a certain amount of fixed fee every time a user/visitor clicks on their advertisement. Simply put, the advertiser has to pay only when a user clicks on their advertisement. An example of PPC advertising is search engine advertising, the most popular form of PPC advertising. Advertisers bid for ad placement in search engine advertising, typically through sponsored links via search engines such as Bing or Google. Essentially, the PPC advertising model is a way of buying visits to an advertiser's site rather than organic visits. So why is PPC advertising on the rise, and what are the reasons behind its immense popularity with advertisers?

With digital marketing becoming extremely popular daily, more companies are jumping on the digital advertising bandwagon. It has led to mushrooming of advertisements for products and services to which internet users are exposed. This increased level of competition in the digital advertising medium has led to the need for a more effective and targeted manner of reaching out to potential customers. It is where pay-per-click comes in. So, what are the benefits of PPC advertising and the reasons behind its immense popularity?

Implementing the pay-per-click model of digital marketing has a multitude of benefits, namely,

  • Cost effective: PPC advertising is one of the most cost-effective digital marketing models. In this model, advertisers only pay for clicks instead of reach or ad impressions making the return on investment high. Also, since it gives the clients complete control over the ad placements and targeting, it provides better control over the budget.
  • Instant Results: Even though there are several methods of digital marketing to target and draw customers to a website, the PPC model is one of the most effective in terms of the time taken to deliver results. Implementing pay-per-click can fetch instantaneous results, unlike SEO methods, which are more of a long-term project.
  • High ROI:  ROI is high for PPC advertising since this model targets customers who are actively searching for that product or service. For instance, if the cost of paying for a particular click is $5 and the customer purchases $100, the company sees a positive ROI.

So, what is the role of a PPC agency, and how do they help in a PPC advertising campaign?

A PPC management agency will implement and look after the whole PPC ad campaign for their clients. The role of a PPC agency can be broadly divided into three steps,

  • Setting up the campaign: The first and key step is to set up the campaign properly. The agency must understand its client's business goals, requirements, and target audience. The setting up process will involve budgeting, keyword research, audience demographic targeting, conversion tracking, bid strategies, AD placements, dynamic ad targets, landing page, setting up KPI parameters to track the performance, etc.
  • Monitoring: Once the PPC campaign has been set up and launched, the next step is monitoring the campaign to ensure no glitches.
  • Reporting: One of the PPC management service's crucial responsibilities is reporting on the ad campaign to the client. Reports are prepared and customized based on the pre-decided KPIs and regularly delivered to the clients so the client can track the campaign.
  • Campaign Optimization: Another primary responsibility of the PPC management service is optimization. It involves actively monitoring the campaign and making necessary changes to make it more effective and improve performance.

What are the top signs that you need to hire a PPC agency?

The key indications that it is time to hire a top PPC agency to take charge and implement your PPC campaign are,

  • Current PPC strategy is not yielding results: If your current in-house strategy is underperforming or does not yield the desired results, it may be time to outsource the PPC campaign to a professional PPC management agency. They can help streamline the campaign and make it more effective.
  • Lack of resources: If your company does not have the time or the resources to hire and train PPC campaign experts or if it is not viable to have an in-house PPC campaign team, then hiring a PPC agency will be the right answer.
  • Increase in advertising budget: An increase in the marketing budget does not guarantee better growth or leads for a campaign. The key is to ensure that the funding is allocated and spent efficiently. And this can be done with the help of a professional PPC ad agency.
  • Rebranding: If your company is looking to rebrand or reposition itself in the market or launch a new line of products and services, it may be the right time to hire a PPC service company to help fetch better results.
  • Increase in competition: If there is increased competition in your domain or sector and a flurry of new entrants, it will be wise to hire a PPC agency to help consolidate your company's position by bettering your PPC strategy.

Hiring a top PPC advertising agency is a huge decision given that it involves spending a significant portion of your marketing budget on it; however, hiring a top PPC agency can also help do wonders for your firm.

What are the benefits of hiring a PPC marketing agency?

Going with an experienced and top PPC marketing company to handle your PPC campaign can bring several benefits apart from a well-strategized and curated PPC campaign. Some of the benefits are,

  • Experience and Skills: By hiring a top PPC agency, you get to work with experienced PPC experts with the relevant skills, experience, and years of experience and expertise required to pull off a PPC campaign.
  • Optimization of time:  Hiring a PPC agency to handle your ad campaign instead of doing it in-house can help you save a lot of man-hours and resources. PPC campaigns must be constantly monitored and optimized in terms of updating the keywords or changing the placement of ads. Outsourcing this to an external agency can help you save a lot of time and resources.
  • Result driven: Deciding to do the PPC campaign in-house with your company's team may involve a lot of trial and error, resulting in an underutilization of resources. Opting to go with an experienced PPC company can help solve this problem.
  • Scalability Factor: One of the most significant advantages of hiring a PPC agency is that you can scale up or scale down your ad campaign according to the needs and requirements of your business. It may not be feasible if you do it with an in-house team.
  • Focus on core business: Outsourcing the PPC ad campaign can help you and your company focus on your core business activities and strategies.

Key points to keep in mind before hiring a PPC consultant

Hiring a PPC consultant to implement and manage your PPC ad campaign is a huge decision. Here are some of the tips and pointers to keep in mind before you hire a consultant,

  • The Profile of the Agency: Factors such as the number of years the agency has been in business, their clients, their team, and their qualifications and experience are also important factors to be considered.
  • Success stories: It is essential to consider if the agency has worked with clients and projects similar to yours and the outcomes. Client testimonials and reviews are crucial aspects to be taken note of.
  • Services offered: Clients should clearly understand the services the agency provides before entering into a contractual agreement. In addition, it is necessary to understand the strategy the company will undertake and the allocation of budget and resources.
  • Tools & Technologies used:  It is essential to ensure that the agency of your choice is using the latest tools, methods, and technologies to implement and run your PPC campaign.
  • Advanced Quote: Cost is an essential factor that needs to be considered before making any key business decision. It is always wise to go with a PPC agency that provides you with a quote in advance and a breakup of the quote, if possible so that it is easier for you to make decisions in the future.

Hiring the best pay-per-click that suits your needs and requirements can play a huge role in deciding whether your PPC campaign succeeds. Therefore, it is crucial to take into consideration these factors before going ahead with the decision.

Estimating the cost of your PPC campaign

The cost of hiring a top PPC agency to implement and run your pay-per-click campaign will depend upon several factors. For example, the determining factors of the price could be the nature and complexity of the project, the size of your company, the experience, and expertise of the agency and the team working on the project, the duration of the campaign, goals, and the KPIs of the project amongst other factors.

The billing structure can also vary depending from agency to agency. While some PPC agencies bill on an hourly basis, some do it monthly, whereas some companies charge a lump sum on a project basis. Finding a company whose billing structure works well with your finances is essential. The average rate charged by a PPC agency in the US is around $152 per hour, while medium and small enterprises spend about $ 9000 -$ 10,000 monthly to run a PPC campaign. With cost always being an important determinant, it is important to consider the factors that affect the overall cost of the campaign.

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