kingtradie

KINGTRADIE is a marketing agency for Australian trade businesses. We build the websites, run the Google Ads, and handle the SEO that turn people searching online into booked jobs. In plain terms, we help trade businesses get found first on Google and turn that attention into real enquiries and paying work.

We work with established residential and commercial trades right across Australia, including plumbers, electricians, builders, and roofers. That ranges from small crews getting serious about their marketing to established teams of ten or more. Everything we do is built around how a trade business actually runs.

KINGTRADIE is founder-led. It was started by Lachlan, a carpenter who came off the tools after finishing his building apprenticeship and a Certificate IV in Building and Construction. Because he has worked in the trade himself, he understands what tradies want: quality clients, steady work, and to be treated with respect rather than sold to. When you work with us, you deal with someone who knows the industry, not a faceless call centre.

Our three core services:

Websites. We build custom websites designed around your brand and your own photos, never an off-the-shelf template. Every site looks sharp on phones, tablets and desktops, with on-page and technical SEO built in so Google can find you. New enquiries land straight on your phone, the site is fast, secure and maintained so nothing breaks, and you own it outright rather than renting it from us. Most websites go live in about two weeks.

Google Ads. When you need leads on demand, Google Ads put you at the top of the results the moment someone searches for your trade. We manage your account every day, adjusting bids, keywords and targeting around what is actually converting. Each week we refine your landing pages, headlines and descriptions to lift your conversion rate. Every month you get a clear report showing how many clicks became leads, and how we focus your budget on the searches most likely to become paying jobs. Most clients start seeing leads within the first couple of weeks.

SEO. Our search engine optimisation gets you onto page one in your local area without paying for ads. We start with real search data for your trade and your suburbs, so the plan targets the terms people genuinely search for. From there we build out your website content, earn quality backlinks, and report on progress every month. It usually takes around 90 days to show real movement, and keeps building from there, giving you steady enquiries that do not stop the moment an ad budget runs out.

How we work. We keep it straightforward. It starts with a quick 15-minute call to check we are a good fit. From there we map out your plan together on a video call, build everything, then launch it and support it from there. You always know exactly where things stand.

Why trade businesses choose us. We work month to month with no lock-in contracts, so we have to keep earning your business. We stand behind our work with a 100% satisfaction guarantee. We are rated 5.0 on Google, and more than $750,000 of booked work has already come through websites we have built. Our approach comes down to one thing: your success. We are not here for a quick buck.

KINGTRADIE is Australian owned and based on the Gold Coast, working with trade businesses nationwide. If you want your phone ringing with better jobs, get in touch for a free look at how your business currently shows up on Google.