BlueTuskrClaimed by Official Representatives

Challenge

Brightech, an ecommerce lighting brand, was running Google Ads, Meta Ads, and email as separate efforts, and each was leaving revenue on the table. Meta had reach but weak conversions, Google Ads lacked structure and targeting, and email underperformed for the size of the list.

What We Did

• Meta Ads: tested and scaled new creative, refined audience targeting, and restructured campaigns to move shoppers from discovery to purchase.
• Google Ads: rebuilt campaigns from the ground up with tighter keyword targeting, audience segmentation, and bidding aligned to performance data.
• Email: built segmentation, brand-aligned design, and purchase-timed messaging in Klaviyo.

Results (six months, year over year)

• 157% increase in overall revenue
• 453% increase in Meta Ads revenue and 443% more Meta orders
• 176% improvement in Meta ROAS
• 236% increase in Google Ads revenue and 121% higher Google Ads ROAS
• 190% lift in email conversion rate

Challenge

EveryMarket, a K-beauty ecommerce retailer, had a large product catalog, but organic traffic and revenue weren't keeping pace with it. The brand wanted to rely less on paid media and build an organic channel that compounds over time.

What We Did

We built a targeted SEO strategy to improve keyword rankings across the catalog, attract qualified organic traffic, and turn search visibility into revenue, including visibility in AI search.

Results (six months, year over year)

• 341% increase in organic revenue
• 245% increase in organic orders
• 23% increase in organic traffic
• 58% increase in AI visibility

Challenge

Pure & Cimple, a growing health and wellness brand, needed to grow revenue without advertising costs rising at the same pace. Its website also needed to convert growing traffic into sales and deliver a better shopping experience.

What We Did

• Amazon Advertising: reviewed and rebuilt campaign structure, keyword targeting, bidding strategy, and budget allocation.
• Website redesign and development: improved usability, streamlined purchasing, and optimized the customer journey.
• Creative: produced mobile ad and email designs.

Results

• Amazon: 88% revenue growth, 59% TACoS improvement, and the account doubled in scale within four months
• Website: 190% conversion rate increase, 47% order growth, and 74% sales growth within five months of launch

Challenge

An online roofing products retailer with a growing catalog was seeing inconsistent Google Ads returns across key product categories, while its Microsoft Ads account was underused and contributed little revenue. (Client name withheld for confidentiality.)

What We Did

• Google Ads: restructured campaigns, refined targeting, and adjusted bids and ad copy toward conversions so spend matched performance.
• Microsoft Ads: rebuilt campaigns, applied new targeting segments, and refined creative for the platform's audience.

Results (year over year)

• 44% overall revenue growth
• Google Ads: 41% more revenue, 28% higher ROAS, and a 24% higher conversion rate
• Microsoft Ads: 354% more revenue, 98% more conversions, and 66% higher ROAS

Challenge

MD Glam, a luxury medical-grade skincare brand created by a plastic surgeon, wanted more orders, revenue, and return across its advertising, plus more repeat purchases from existing customers.

What We Did

• Meta Ads: built targeted campaigns as part of an integrated strategy to drive revenue and keep the brand top of mind.
• Email: took over email marketing with targeted messaging, tailored design, and ongoing A/B testing.
• SMS: scheduled texts with incentives that strengthened customer relationships.

Results

• 250% increase in retention marketing revenue
• 239% increase in email open rates
• 3.2x return on Meta advertising

Challenge

A long-standing plumbing supplier serving both trade professionals and homeowners had an extensive online catalog, but organic search underperformed across core product categories. It needed stronger organic visibility without increasing ad spend. (Client name withheld for confidentiality.)

What We Did

We improved site structure, fixed technical SEO gaps, and aligned category and product content with real search demand, making the site easier to find, easier to navigate, and better at converting searchers into buyers.

Results (six months, year over year)

• 53% increase in organic revenue
• 27% increase in organic orders
• 12% higher organic conversion rate
• 15% increase in organic traffic
• 32% more visibility for target keywords