Knoativ Overview

At Knoativ (pronounced “noh-AY-tiv”), we don’t just help retail brands keep up with the competition, we ensure they lead.

Retail isn’t what it used to be, and neither are we. The rules of the game have changed: customers expect more, competitors move faster, and outdated systems hold businesses back.

We empower retail brands through:

Valus Loyalty: Strengthen customer loyalty by transforming interactions into personalized connections that keep customers returning.

LyraCX Commerce: Effortlessly scale digital commerce operations, turning online visits into seamless purchases.

Track & Trace: Protect brand reputation by eliminating counterfeits, ensuring transparency, and reinforcing trust at every step.

InsightsRep: Enable smarter, faster decision-making through clear, real-time insights that drive measurable growth.

Knoativ is more than technology; we’re your strategic partner committed to delivering measurable outcomes. Our Digital Optimization Readiness and Ai Excellence strategies help retail brands identify key areas of focus, enabling them to scale quickly, clearly, and confidently.

Together, let’s define what’s possible in retail.

Map

1401, ETA Star’s Al Manara Tower, Marasi Dr, Business Bay, Dubai, Dubai, Dubai, UAE

Services Provided by Knoativ

Client Focus

Small Business (<$10M)50% Midmarket ($10M - $1B)50%

Industry Focus

Advertising & marketing10% Business services10% eCommerce10% Banking & Financial10% Real estate10% Education50%

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Knoativ Team

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Shaikh Ayaz Ali

CEO

I believe success is measured by our impact on others. My mission is to build digital communities where diverse talents are nurtured and every individual is empowered to contribute to a greater good, reflecting our highest aspirations.

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Sheikh Asad Ali

COO

For over 20 years, I've helped retail brands simplify complexity and scale. I build intelligent systems for fulfillment, loyalty, and supply chain that empower teams and elevate customer experiences.

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Waqas Ashraf

CTO

I believe knowledge and adaptability fuel progress. With over 30 years in software design and architecture, I guide teams to craft solutions that make a lasting impact, all while helping them reach their fullest potential.

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Ali Abdullah

Global Partnerships Leader

For over 21 years, I have built and executed holistic marketing strategies that drive business growth. I blend advanced technology and data to elevate campaign performance and empower organizations to scale effectively.

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Ahsan Rais

People Experience Leader

With over 15 years in HR, operations, and digital enablement, I help businesses grow by aligning people, systems, and strategy. I partner with leaders to build high-performing teams, scalable solutions, and meaningful brands.

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Madiha Zaib

Client Experience Leader

With over 16 years in product development and project management, I combine my technical expertise and certifications as a PMP, CSPO, and SAFe Agilist to drive exceptional products and delight clients.

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Wahab Naeem

Brand Experience Leader

With 15+ years in branding and marketing, I help organizations find clarity and build trust. I turn complex products into compelling narratives that resonate with stakeholders, driving results for global brands across telecom, tech, and retail.

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