inSegment Overview

A full-service digital marketing firm is inSegment. We work in all areas of marketing and sales, combining traditional and digital strategies to create quantifiable initiatives. Founded by Alexander Kesler, inSegment is a digital performance marketing and advertising business that values thorough strategy, and quantitative, quantifiable results. Because of the targeting, segmentation, and analytical data that digital marketing techniques offer, we are able to directly link our marketing initiatives to return on investment (ROI) and demonstrate to our clients what works best for them and why. Our clients pick us not only because of our creativity but also because of our technological know-how, analytical training, and reputation as digital experts. Among other services, we specialize in B2B campaigns, email marketing, social campaigns, SEO, demand generation, lead generation, paid search and display, and web development.

Map

300 Washington Street, Suite 850, Newton, Massachusetts, USA

Services Provided by inSegment

inSegment Reviews

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4.6 (3 Reviews)

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Michael Kopp

Head of Demand Generation at Tigera

Design and Management for Security Company

19-08-2025

The campaign yielded an eight-fold return on investment and quadrupled website traffic. InSegment stood out for their prompt deliveries, strict project management, and amiable demeanor. They produced excellent outcomes and kept the internal team focused.

Overall rating

5.0

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Work Quality

5.0

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Timely Delivery

5.0

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Responsiveness

5.0

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Your Satisfaction

5.0

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Design and Management for Security Company

19-08-2025

The campaign yielded an eight-fold return on investment and quadrupled website traffic. InSegment stood out for their prompt deliveries, strict project management, and amiable demeanor. They produced excellent outcomes and kept the internal team focused.

User Image
Sarah Davies

Marketing Specialist at MindMax, LLC

Ongoing Analytics & Digital Advertising Support

19-08-2025

Their participation has reduced the internal team's effort and increased overall campaign management and client reporting efficiency. Among their exceptional qualities are their regular, thorough reports, optimization suggestions, and prompt handling of impromptu requests.

Overall rating

4.5

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Work Quality

4.0

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Timely Delivery

5.0

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Responsiveness

5.0

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Your Satisfaction

4.0

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Ongoing Analytics & Digital Advertising Support

19-08-2025

Their participation has reduced the internal team's effort and increased overall campaign management and client reporting efficiency. Among their exceptional qualities are their regular, thorough reports, optimization suggestions, and prompt handling of impromptu requests.

User Image
Brandon Santos

Head of Digital at Bombora

Digital Marketing Services for B2B Intent Data Provider

19-08-2025

KPIs increased overall, including a 33% rise in conversion volume, as a result of inSegment's efforts. In terms of project management, the team has performed admirably. Their responsiveness and speed of execution are remarkable.

Overall rating

4.3

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Work Quality

4.0

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Timely Delivery

5.0

review star review star review star review star review star

Responsiveness

4.0

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Your Satisfaction

4.0

review star review star review star review star review star blank
Digital Marketing Services for B2B Intent Data Provider

19-08-2025

KPIs increased overall, including a 33% rise in conversion volume, as a result of inSegment's efforts. In terms of project management, the team has performed admirably. Their responsiveness and speed of execution are remarkable.

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